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          BBB in Western Michigan

          Serving 38 counties throughout Western Michigan.

          About Us

          The Better Business Bureau Serving Western Michigan covers 38 counties (and a portion of Ingham County) on the west side of Michigan's lower peninsula. We strive to find and support businesses and nonprofit that operate in an ethical manner and build trust in the marketplace. For all BBB services including business accreditation, ratings, reviews, and complaints, please visit us online at bbb.org. Please call 616-774-8236 for general questions or consumer issues. Phones are staffed Monday through Friday (excluding holidays) from 9 a.m. - 3:30 p.m.  If no one is available, please leave a message and someone will get back to you as soon as possible.

          Programs and Services

          For Consumers

          We're here to assist you with whatever you need, and our help is always free of charge.

          For Businesses

          Apply for Accreditation. Help us ensure your business information is accurate. Partner with us to resolve customer disputes.

          For Charities & Donors

          Explore our resources for both charities and donors.

          Educational Foundation

          The Educational Foundation works to support consumers, businesses and nonprofits through research and education.

          BBB Awards/Scholarships

          BBB celebrates students, businesses and nonprofits who help build trust in our community with our Trust Award and Torch Awards and annual scholarship program.

          About Us

          Get to know your Western Michigan BBB Staff and Board of Directors.

          File a Complaint

          File a complaint against a business you would like BBB to help you resolve.

          Events

          Stay up to date with upcoming virtual and in person events put on by BBB Serving Western Michigan.

          Trust Lab® Research

          Explore Trust Lab® research, which is used to create and support programs aimed at making Western Michigan the most trustworthy place in the United States to do business​.

          BBB Beacon Magazine

          Read the BBB Beacon Magazine, produced several times a year by the better Business Bureau Serving Western Michigan.

          Meet our Partners at ReviewTube

          Better Business Bureau works with ReviewTube, which offers digital products and services. ReviewTube will be reaching out to BBB Accredited businesses in the area to offer additional opportunities for your business.