Complaints

This profile includes complaints for Hibu Inc's headquarters and its corporate-owned locations. To view all corporate locations, see Find Local Branches.

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  Hibu Inc

  221 3rd Ave SE STE 300 Cedar Rapids, IA 52401-1525

  
• 

  Hibu Inc

  2701 Renaissance Blvd King of Prussia, PA 19406-2781

• 

  Hibu, Inc

  2560 Renaissance Blvd King of Prussia, PA 19406

  

The complaint text that is displayed might not represent all complaints filed with BBB. Some consumers may elect to not publish the details of their complaints, some complaints may not meet BBB's standards for publication, or BBB may display a portion of complaints when a high volume is received for a particular business.

• Initial Complaint

  Date:04/30/2025

  Type:Service or Repair Issues
  Status:

  ResolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  Hibu sold us a package that at the end doesn't work and if you cancel, everything done by them and that you pay for, it belongs to them (domain, hosting, website etc etc). Their sales people lie to get you to sign a contract. Their system doesnt work how they sell them to work and they blame third party companies for their failures. HIBU is a fraud.

  

  Business Response

  Date: 05/08/2025

  Thank you for speaking with us regarding your concerns. We understand that you were concerned about the return on your investment. When we partnered with you, we provided a Statement of Work that said Search would have a Click-Thru-Rate greater than 1% and a Cost Per Click of $6.41. We exceeded that with a CTR of 9.67% and CPC of $1.01. The *** also said that Display would have 4.5K-13K impressions and ***** clicks per month and Social would have 12K-19.2K impressions with ***** clicks per month. We exceeded those numbers with 10K impressions and 82 clicks per month from the Display and 61 clicks with 12.5K impressions from the Social.  We cannot guarantee jobs from marketing. We have been unable to reach you but have provided you with a direct number and email, should you have further questions or concerns. 

• Initial Complaint

  Date:04/18/2025

  Type:Service or Repair Issues
  Status:

  ResolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  My wife and I used Hibu to host our website and a phone book ad and they have claimed our business on ****** and are controlling everything and we havent used Hibu in years and they continue to deny us access and have ownership of our business.

  

  Business Response

  Date: 04/18/2025

  Hello, we could not locate your account with the provided information. Please reach out to us at ************ to address your concerns. Thank you.
  

• Initial Complaint

  Date:04/11/2025

  Type:Service or Repair Issues
  Status:

  ResolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I was overcharged for services, was passed around to several account executives in my time. On their advice I followed everything, the Scope of Work is very vague and frankly is embarrassing for the past year I have been spending $260 a month simple to park the website. I have called several times to try and cancel and I have been told they are expecting heavy call volumes and to try again in 30 minutes or so. This is predatory and they should be ashamed of themselves for the money they stole from me. I promise you that I will do everything in my power to let EVERYONE know how disgusting this company is.

  

  Business Response

  Date: 04/21/2025

  Thank you for speaking with us regarding your concerns. We understand that you were concerned with Hibus advertising rates and we apologize that you were unhappy with the return on your investment. When you partnered with Hibu you received a Statement of Work that said the Display would receive 210 to 230 clicks monthly. The Statement of Work also said that the Social would receive 100 to 210 clicks monthly. We exceeded the Display with an average of 451 clicks per month and met the Social with an average of 183 clicks per month. You also expressed concern about difficulty canceling services. We apologize for that difficulty but see you spoke with Client Success on 4/11/25 and the website is scheduled to be canceled by 4/18/25.Based on this information, we have found all your concerns to be in order and have emailed you with a direct number and email, should you have further questions or concerns.

• Initial Complaint

  Date:04/01/2025

  Type:Product Issues
  Status:

  ResolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  Upon an initial meeting with a Hibu representative, we agreed to move forward only upon receipt of an email outlining what had been proposed. We received the email and sent back a confirmation to proceed on Dec. 3. The representative stated that the ads be active in a few days and the listings would activate upon transfer of our **** account. In the first month, we found that our ads were not showing and that our listings would be additional cost. Hibu also refused to share the ****** Analytics that the representative had indicated we would receive upon request. When calling Hibu support, it was confirmed that we were not receiving the product that was documented in our email confirmation. We then requested cancellation from the representative, who then referred us to their client services team. After providing the client services team the supporting documentation, we were told that the cancellation could only be processed through our representative. We then reached back out to the representative multiple times by both phone and email, but she was unresponsive. We were just recently able to get a response, but she again referred us back to client services who then referred us back to the representative. We would like assistance with the cancellation and a report that shows Hibus spend with ****** ads on our behalf.

  

  Business Response

  Date: 04/08/2025

  We appreciate the chance to respond to your issue. Our records show that you had requested to cancel, however, you are still within the terms of your 6-month contract for Search and 12-month contract for Reviews. A request to cancel can be made after the 6/5/25 invoice for Search and after the 11/05/25 invoice for Reviews.  On 12/05/24 when you agreed to the advertising, a SOW (Statement of Work) was emailed to you that listed the expected results of the program. After a thorough review, we found that your products have exceeded expectations.  Your Search ads have had 387 clicks with an average cost per click of $7.65.  The expected results would be an average cost per click of $12.90.  The Click-Thru-Rate (CTR),we would expect to see is typically greater than 1%, while your CTR was 3.82%.  Based on that information, we have found all your concerns to be in order and have emailed you with a direct number and email, should you have further questions or concerns.

• Initial Complaint

  Date:03/31/2025

  Type:Order Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  HIBU uses predatory sales practices and sells a "system" that doesn't work. They have sales people who lie to get you to sign a contract. Their systems do not actually work how they sell them to work and they blame third party companies for their failures. HIBU also used unapproved keywords in my campaign.I am requesting refunds for funds already paid and termination of contract.

  

  Business Response

  Date: 04/07/2025

  Thank you for speaking with us regarding your concerns. We understand that you were concerned about performance results. When we partnered with you, we provided a Statement of Work. The *** stated the Search would have a Click-Thru-Rate typically >1% with a Cost-Per-Click of $16.80. The *** also said the Display would have 35K-60K impressions with ******* clicks. We exceeded expectations for the Search with a CTR of 8.98% and CPC of $1.92. The Display had 109K impressions and 172 clicks. We understand you were also concerned over the Search keywords. We used keywords based on your services in addition to the keywords you requested for better search results. The issue with the ******** connection does not affect the results of your Search and Display products. The program cannot be canceled as the 6-month contract term has not been met. We offered an adjustment as a courtesy, but you refused the offer. We have emailed you with a direct number and email should you have further questions or concerns.  

  Customer Answer

  Date: 04/07/2025

   
  Complaint: 23132974
  
  I am rejecting this response because: the offer made by HIBU was an admission of guilt and agreeance that my former accusations are 100% accurate. 
  
  Sincerely,
  
  ***** ****

  

  Business Response

  Date: 04/07/2025

  Thank you for speaking with us regarding your concerns. We understand that you had a question about the offer. As stated in our email, the offer was made as a goodwill gesture. We have emailed you with a direct number and email should you have further questions or concerns.  

• Initial Complaint

  Date:03/13/2025

  Type:Order Issues
  Status:

  ResolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  Services were not what I was told it would be. I was just another number to them. They were not prompt on their response times and gave me minimal leads. Not even close to what they said I would get. I asked to cancel my contract due to lack of communication and performance. They would not cancel or let me adjust my monthly budget. They failed to meet their promises and their customer service is horrible.

  

  Business Response

  Date: 03/18/2025

  Thank you for speaking with us regarding your concerns. We understand that you were concerned about performance results.  When we partnered with you, we provided a Statement of Work. The *** stated the Search would have a Click-Thru-Rate typically >1% with a Cost-Per-Click of $11.96 and the Display would have 9K-20K impressions with ***** clicks per month. We exceeded expectations for the Search with a CTR of 1.46% and CPC of $6.74. The Display had an average of 72K impressions and 160 clicks per month. We understand you were also concerned about your Sales Representatives response time. We have spoken with your Sales Representative who indicated she provided regular updates about your campaigns. Your program has been canceled as the contract term was met. Based on that information, we have found all your concerns to be in order and have emailed you with a direct number and email, should you have further questions or concerns.

• Initial Complaint

  Date:03/10/2025

  Type:Service or Repair Issues
  Status:

  ResolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I am not sure how Hibu marketing is still allowed to do business. I was told that they would be able to help my small business grow. Little did I know that I would be locked into a 6 month contract - spent over $7,400 and did not receive 1 new client from them. This is absolutely not acceptable. I tried to pivot and lean into what I thought was expertise... all they wanted to do was throw clicks and numbers of impressions at me that did not amount to any kind of business. They always redirected me to another department to help - no one took any responsibility for the lack of commitment to their product. They told me I wasn't paying enough for ads, so I adjusted that. They told me I needed to sign up for longer contract. I said - you have not proven that you can get me 1 client in the 6 months I have paid for... why would sign up for longer. It was an absolute waste of my time and money. How many complaints do you need to have to shut businesses like this down. As a small business this was a sacrifice that my family had to make to try and grow our business. The money we paid for ZERO marketing help was taken out of my own family's pocket. And absolutely no one wanted to take responsibility for it - instead I keep getting emails with their Statement of Work - that allows them to continue to operate in this way. I continue to wait for someone to have the guts to at least call and try to make things right as business owner that stands behind their work.

  

  Business Response

  Date: 03/12/2025

  Thank you for speaking with us regarding your concerns. We understand that you were concerned about our ability to fulfill our promises. On 09/18/24 when you agreed to the advertising, a SOW (Statement of Work) was emailed to you that listed the expected results of the program. After a thorough review, we found that your products have exceeded expectations.  The Display ads averaged ****** impressions and over 163 clicks per month, which exceeded the expected results of 9,000-20,000 impressions and ***** website clicks.  Based on that information, we have found all your concerns to be in order and have emailed you with a direct number and email, should you have further questions or concerns.
  

  Customer Answer

  Date: 03/13/2025

   
  Better Business Bureau:
  
  I have reviewed the response made by the business in reference to complaint ID ********, and find that this resolution is satisfactory to me.
  
  Sincerely,
  
  ****** ******

• Initial Complaint

  Date:03/06/2025

  Type:Order Issues
  Status:

  ResolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  On 2/24/25, I signed a contract on behalf of our business after multiple calls by our sale **** ******* St ******* (even while I was on vacation and told him we would touch base when I return) to sign the contract. After signing the contract, we contacted customer service and ******* to nullify the contract within 48 hours of signing. The terms and conditions allow for a 7 day cancellation period and were told by the *** that it would be canceled. However, we were then told later by ******* that we couldn't cancel. We then called our onboarding specialist and the customer service line again demanding that the contract be nullified due to us contacting them within terms. They then agreed again that, yes, the contract could be canceled and they would handle everything. Now, today, we received yet another call stating that we could not cancel. I paid a $99 fee to get started and I'm not even asking for that to be refunded. I just do not want to use their services going forward.

  

  Business Response

  Date: 03/06/2025

  We appreciate the chance to respond to your issue. Our records show that you had requested to cancel, however you are still within the terms of your 6-month contract. As a goodwill gesture your cancellation request was approved. The 02/26/25 invoice was your last.  

• Initial Complaint

  Date:02/14/2025

  Type:Order Issues
  Status:

  ResolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I am filing this complaint against Hibu Marketing due to their gross mishandling of my businesss online presence. I own All-American Weight Loss and Wellness, with locations at ***********************************, and ************************************. I previously used ******** for digital marketing and, upon their merger with Hibu, decided to continue services. However, my experience with Hibu has been nothing short of disastrous.Rather than properly linking my existing ****** Business Profile for the ****************** location, Hibu incorrectly changed my primary ***************** location to ******************. This immediately caused chaos for my business:My ***************** location is now invisible on ******, and patients cannot find it.Patients have shown up at the wrong location (*************) because of this error, resulting in lost revenue.Hibus actions led to ****** suspending my business profile for ******************I have been forced to submit an appeal to ****** and am currently waiting for reinstatement.Despite multiple attempts to have Hibu correct their mistakes, they have been completely ineffective. I have had to personally handle all communication with ******, spend hours on the phone, and complete multiple verification videos to try and regain control over my own business listingall without any real support from Hibu.I have spoken with both my direct representative and the regional VP at Hibu, and they have acknowledged that this issue was caused by their actions. Despite admitting fault, I am receiving pushback on my request to terminate my contract. Hibus negligence has had a direct financial impact on my business. At this point, I have no faith in Hibu as a marketing provider and do not wish to be bound by a contract with a company that has actively damaged my business instead of helping it grow. Desired Resolution:Immediate termination of my contract with Hibu with no further obligations.

  

  Business Response

  Date: 02/20/2025

  
  We appreciate the chance to talk with you regarding your concerns. We are happy that we were able to reach a mutual agreement on this matter. All products have been cancelled and no further payments are required on your account.

• Initial Complaint

  Date:02/04/2025

  Type:Sales and Advertising Issues
  Status:

  ResolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  We have used Hibu for close to 5 years and we decided to pause our services in aug of 2024 while we decided if we wanted to continue services. We had been using them blindly with not much to show as far as results but we kept it going because of our relationship with the sales ********* *** at the time told us, in person, that it was all set to be paused and we have nothing to worry about. At that point we had gone month to month outside of contract and the pricing went up 20% without any notice. At the end of the year I noticed a charge come thru so I figured it had gotten unpaused and we immediately went to contact our *** to tell him we wanted to cancel all together and then realized that not only did he not work for the company anyone but also that he had never paused our account and we had now been paying 626 a month (515 previously) throughout the entire time that we thought we were paused (5 months). We contacted hibu and they wanted proof of the pause from texts or emails and have rejected our claim because we failed to provide supporting evidence since we have none because we did it in person. Maybe it's my fault for trusting, and maybe our fault that we didn't catch the charges coming thru. But I think their business model takes no accountability for their sales peoples actions and I believe they turn a blind eye to the predatory actions of their sales people. I believe they are acting in poor faith by having plausible deniability of the sale forces questionable practices and maybe even encourage it based on my observations. There is a reason there are so many complaints here on bbb about their business. Reddit is loaded with complaints as well. If I had read these before I would have never used their services. I plan to contact other people who have had similar experiences and form a lawsuit against HIBU for their practices.

  

  Business Response

  Date: 02/13/2025

  We appreciate the chance to respond to your issue. You have been a loyal client for over 5 years, which we value. We understand that you claim that you had requested to cancel, however we show no record of it. A cancellation is scheduled for all products and services and the January invoice is the final invoice.