Complaints

This profile includes complaints for Why Unified Corp's headquarters and its corporate-owned locations. To view all corporate locations, see Find Local Branches.

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  Why Unified Corp

  601 Cleveland St Ste 160 Clearwater, FL 33755-4103

• 

  Why Unified Corp

  314 S Missouri Ave Clearwater, FL 33756-5805

The complaint text that is displayed might not represent all complaints filed with BBB. Some consumers may elect to not publish the details of their complaints, some complaints may not meet BBB's standards for publication, or BBB may display a portion of complaints when a high volume is received for a particular business.

• Initial Complaint

  Date:07/18/2025

  Type:Product Issues
  Status:

  UnresolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  Onboarding & Payment Info:I was onboarded by ***** ******** *********************************** | ************) and paid over $12,000 to WhyUnified for an ****************************** registered under ***** *** *********************** | ************).What was promised:WhyUnifieds service promised end-to-end Amazon FBA automation, including listing, fulfillment, and marketing. Most importantly, they promoted a guarantee that if performance benchmarks or sales forecasts were not met, a full refund would be honored.What happened:Sales performance was extremely low and far below their guaranteed projections.The Amazon account was hit with a Section 3 violation (proof available), causing operational setbacks.Despite multiple follow-ups, WhyUnified repeatedly delayed resolution.Eventually, without resolution or explanation, my account was completely deleted by their team (proof available).All attempts to get support through their ********* *************) have gone unanswered or deflected.We have simply requested countless times to please give us a refund and move on and they keep delaying and refusing to cooperate.What Im requesting:A full refund of the amount paid (~$12,000), in line with their advertised guarantee due to non-performance and unauthorized account deletion. I also request clarity on why the account was terminated and why no formal communication or resolution process was initiated before doing so.

  Business Response

  Date: 07/25/2025

  We are writing to inform you that your request for review under the Why Unified Platform Guarantee is currently undergoing an extended compliance investigation.
  As part of our responsibility to uphold the integrity of the Why Unified Platform and ensure consistent standards across our platform, our Compliance and Audit Teams have identified several factors requiring closer examination. These may include unusual account activity, inconsistencies in marketplace data, alignment with our fulfillment and performance protocols, or other operational anomalies. While these indicators do not suggest any definitive outcome, they warrant further review in accordance with our Terms of Service and internal compliance ***************************************** is currently in the process of analyzing both internal records and external data sources relevant to your account. This comprehensive approach helps ensure that each case is reviewed accurately and fairly. Due to the nature of this process, the timeline may vary depending on the complexity of the findings.
  To keep you informed, you will receive an invitation within 2472 hours to access our Compliance Dashboard, where you can track the status of your review and receive ongoing updates.

  Compliance Questionnaire
  As part of the compliance review process, you will have the opportunity to complete a brief questionnaire within your Compliance Dashboard. This questionnaire allows you to provide additional context that may assist our team in better understanding your account activity and addressing any compliance-related questions.
  Submitting the questionnaire does not guarantee a specific outcome, but it can help inform our investigation and potentially expedite the review process. Once submitted, your responses will be reviewed alongside internal records and relevant external data.

  Customer Answer

  Date: 07/27/2025

   
  Complaint: 23618205
  
  I am rejecting this response because:
  
  The business continues to provide the same repetitive statements without delivering any meaningful resolution or proof of progress. They have repeatedly promised access to a Compliance Dashboard within 2472 hours, yet this has not been provided after an extended period of waiting. This response appears to be a delay tactic rather than a genuine effort to resolve the issue.
  I have complied with all requests and provided the necessary information, yet there is still no timeline, no resolution, and no actionable steps communicated beyond generic responses. This lack of transparency and accountability is unacceptable, and I am requesting an immediate and definitive resolution to this matter.
  
  Sincerely,
  ***** ***

• Initial Complaint

  Date:07/18/2025

  Type:Product Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  On March 14, 2024, my husband and I signed a contract with Why Unified ********************** investing $13,724 for a one-year term and $2,500 in fulfillment credits, totaling $16,224. We were swayed by a video of ***** *******, a trusted figure, seemingly endorsing Why Unified. After checking TrustPilot and the BBB, finding no complaints, we felt confident to invest.Despite following all instructions, our store was stocked with only two itemsziplock bags and toothpastegenerating zero sales over the year. I contacted Why Unified nearly monthly about the lack of sales, and they repeatedly claimed we were "on track" and advancing in their seller ranks. Their guarantee promised a full refund if projected sales werent met by the terms end. Trusting this and the ******* endorsement, we ************ October 2024, I requested cancellation, but Why Unified said we could only stop auto-withdrawals and had to wait until March 14, 2025, to request a refund. I emailed them post-term as instructed but got no reply. A certified letter also went unanswered. Our bank couldnt dispute the charges, as Why Unified likely knows disputes are time-barred after a year.We feel scammed. The $16,224 was hard-earned, and losing it to this apparent fraud is devastating. I later found negative reviews and learned the BBB now rates Why Unified an F. The ******* video was unauthorized, with Why Unifieds related account suspended, proving it wasnt a legitimate endorsement.This has caused significant financial and emotional harm. Im filing this complaint to seek a full refund and warn others about Why Unifieds deceptive practices. I urge the BBB to investigate their false guarantees, unauthorized endorsements, and failure to honor refunds. No one else should suffer this loss. Please help us recover our funds and protect others from this scam.Thank you,**** ***** PS I have plenty of emails verifying what I am saying. If you want me to send them as well I will.

  Business Response

  Date: 07/25/2025

  We are writing to inform you that your request for review under the Why Unified Platform Guarantee is currently undergoing an extended compliance investigation.
  As part of our responsibility to uphold the integrity of the Why Unified Platform and ensure consistent standards across our platform, our Compliance and Audit Teams have identified several factors requiring closer examination. These may include unusual account activity, inconsistencies in marketplace data, alignment with our fulfillment and performance protocols, or other operational anomalies. While these indicators do not suggest any definitive outcome, they warrant further review in accordance with our Terms of Service and internal compliance ***************************************** is currently in the process of analyzing both internal records and external data sources relevant to your account. This comprehensive approach helps ensure that each case is reviewed accurately and fairly. Due to the nature of this process, the timeline may vary depending on the complexity of the findings.
  To keep you informed, you will receive an invitation within 2472 hours to access our Compliance Dashboard, where you can track the status of your review and receive ongoing updates.

  Compliance Questionnaire
  As part of the compliance review process, you will have the opportunity to complete a brief questionnaire within your Compliance Dashboard. This questionnaire allows you to provide additional context that may assist our team in better understanding your account activity and addressing any compliance-related questions.
  Submitting the questionnaire does not guarantee a specific outcome, but it can help inform our investigation and potentially expedite the review process. Once submitted, your responses will be reviewed alongside internal records and relevant external data.

• Initial Complaint

  Date:07/16/2025

  Type:Product Issues
  Status:

  UnresolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I purchased a Why Unified Membership on 11/20/2023 with a contract that included a performance-based refund guarantee. Specifically, it states that if I did not earn $25,000 within the tri-monthly billing term (based on projected annual revenue of $100,000), I would be entitled to a full refund of my store and sales channel subscription.I fulfilled all client responsibilities, but the revenue benchmark was not reached. Despite requesting a refund, Why Unified has not honored their contractual commitment nor provided any resolution.I am requesting a full refund of $11,495.00 in accordance with the signed agreement.Supporting documentation (including contract, emails, and payment proof) is available and will be attached with this complaint.

  Business Response

  Date: 07/25/2025

  We are writing to inform you that your request for review under the Why Unified Platform Guarantee is currently undergoing an extended compliance investigation.
  As part of our responsibility to uphold the integrity of the Why Unified Platform and ensure consistent standards across our platform, our Compliance and Audit Teams have identified several factors requiring closer examination. These may include unusual account activity, inconsistencies in marketplace data, alignment with our fulfillment and performance protocols, or other operational anomalies. While these indicators do not suggest any definitive outcome, they warrant further review in accordance with our Terms of Service and internal compliance ***************************************** is currently in the process of analyzing both internal records and external data sources relevant to your account. This comprehensive approach helps ensure that each case is reviewed accurately and fairly. Due to the nature of this process, the timeline may vary depending on the complexity of the findings.
  To keep you informed, you will receive an invitation within 2472 hours to access our Compliance Dashboard, where you can track the status of your review and receive ongoing updates.

  Compliance Questionnaire
  As part of the compliance review process, you will have the opportunity to complete a brief questionnaire within your Compliance Dashboard. This questionnaire allows you to provide additional context that may assist our team in better understanding your account activity and addressing any compliance-related questions.
  Submitting the questionnaire does not guarantee a specific outcome, but it can help inform our investigation and potentially expedite the review process. Once submitted, your responses will be reviewed alongside internal records and relevant external data.

  Customer Answer

  Date: 07/26/2025

   
  Complaint: 23606632
  
  Subject: Final Demand for Refund and Notice of Potential Legal ************************************* do not accept the response made by the business as it does not resolve the issue.  I purchased a Why Unified Membership on November 20, 2023, which included a performance-based refund guarantee. According to the contract, if I did not earn $25,000 within the tri-monthly billing term, I would be entitled to a full refund of $11,495.00.

  I fulfilled all client responsibilities and obligations as outlined. Despite this, the revenue target was not met, and my refund request submitted on December 24, 2024, followed by multiple subsequent requests and they remain unfulfilled.

  The significant delay and failure to honor the refund guarantee constitute a clear breach of contract and raise serious concerns about consumer protection. The lack of transparency and repeated stalling suggest customers are being denied refunds they are contractually entitled to.

  Multiple consumers have filed similar complaints against Why Unified, reflecting a disturbing pattern of unfulfilled refund promises.

  If my refund is not processed immediately, I will pursue all available legal remedies, including filing formal complaints with consumer protection agencies and participation in or initiation of a class action lawsuit.

  Please confirm receipt of this letter and provide a firm timeline for resolution.

  Sincerely,
  ***** ****
  **************************************

• Initial Complaint

  Date:07/11/2025

  Type:Product Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  Why unified is an elaborate scam. In May 2024 I entered into an agreement with them. It cost me roughly $15,000. They promised hands off ****** prime channel that would revenue $104,000 if it did not revenue that stated amount Contractually they would give me my money back.Per the agreement, I had to wait the full year and remain compliant to all their rules. Throughout the year, I routinely checked to make I was in compliance with their team and waited patiently. I saw a total of $270 in sales at the end of the term I canceled and gave notice of the cancellation in appropriate time. was told it would take 14 days to process my refund and there should be no problems. Its now been 100 days And each time I call they can give me no information. I talk to the same five people every time now they are trying to string along about a compliance dashboard where I can handle my refund request personally.This company is a scam. The Attorney General Florida is looking into them and I believe it is a ponzi scheme.

  Business Response

  Date: 07/23/2025

  We are currently in the process of reviewing your recent complaint. Once our review is complete, we will provide you with an update on our findings and any next steps. We appreciate your patience during this time.

• Initial Complaint

  Date:07/07/2025

  Type:Product Issues
  Status:

  UnresolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  My term/contract/subscription began on April 10, 2024.This package was sold to me under the clear promise and written guarantee that I would earn $120,000 in gross sales within twelve months or receive a full refund of the subscription cost PLUS any unused inventory. My subscription term ended on April 16, 2025. During the entire term, only three sales were made, totaling approximately $7.00 in inventory usage.According to the terms of their guarantee, I am therefore entitled to a full refund of $14,717.00.I received an email from their team on May 5, 2025, requesting updated banking information, which I provided. Since then, I have repeatedly attempted to follow up via phone calls on May 21, June 2, June 5, and June 13, as well as emails on May 22, June 4, June 9, June 11, June 12, June 13, and June 16, without receiving any meaningful response. I am continuously told that my refund is still under review or that the matter will be escalatedyet nothing has been resolved.Any attempt to email the billing department or staff is met with complete silence.I called the "growth consultant" line again on June 25th. I was told that I will receive access to a compliance dashboard to see where we are in the refund process in 72 HOURS. It is July 7th, and I have not received anything: email, access, follow-up, or phone call.We followed all rules and recommendations set by Why Unified. We were completely hands-off and did NOT manipulate the back end of our store. We always said "yes" to any recommendations.This prolonged lack of transparency, accountability, and follow-through constitutes a clear breach of the agreement and the advertised guarantee.

  Business Response

  Date: 07/24/2025

  We are writing to inform you that your request for review under the Why Unified Platform Guarantee is currently undergoing an extended compliance investigation.
  As part of our responsibility to uphold the integrity of the Why Unified Platform and ensure consistent standards across our platform, our Compliance and Audit Teams have identified several factors requiring closer examination. These may include unusual account activity, inconsistencies in marketplace data, alignment with our fulfillment and performance protocols, or other operational anomalies. While these indicators do not suggest any definitive outcome, they warrant further review in accordance with our Terms of Service and internal compliance ****************************************** is currently in the process of analyzing both internal records and external data sources relevant to your account. This comprehensive approach helps ensure that each case is reviewed accurately and fairly. Due to the nature of this process, the timeline may vary depending on the complexity of the findings.
  To keep you informed, you will receive an invitation within 2472 hours to access our Compliance Dashboard, where you can track the status of your review and receive ongoing updates.
  
  Compliance Questionnaire
  As part of the compliance review process, you will have the opportunity to complete a brief questionnaire within your Compliance Dashboard. This questionnaire allows you to provide additional context that may assist our team in better understanding your account activity and addressing any compliance-related questions.
  Submitting the questionnaire does not guarantee a specific outcome, but it can help inform our investigation and potentially expedite the review process. Once submitted, your responses will be reviewed alongside internal records and relevant external data.
  
  

  Customer Answer

  Date: 07/26/2025

   
  Complaint: 23565356
  
  I am rejecting this response because:

  This is a boilerplate response and does not solve my issue.

  My term ended in April 16th. I was told by a growth member that the refund request would take 2 to 3 weeks.

  They ignore all emails. 

  I was told over the phone by a growth member that I would receive access to the compliance dashboard. That I should expect an email in 72 hours. That was over a MONTH ago. I still have not received that email.

  Now this response is saying the same thing.

  Why Unified is still playing games with my life, my money, and as an extension my family which includes dependents.

  It took seconds to bamboozle me and pull the money from my account. It took 12 months to make 3 sales. We followed ALL the rules and complied with All recommendations and rules. It should NOT take months to get the refund. 

  This compliance review blah blah is just another scheme. 

• Initial Complaint

  Date:07/07/2025

  Type:Product Issues
  Status:

  UnresolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I am writing to formally lodge a complaint against Why Unified, an e-commerce services provider, for failure to deliver contracted services and refusal to honor their advertised refund policy. I entered into a service agreement with this company in October 2023, paying $12,995 upfront for the creation and management of an Amazon storefront selling brand proprietary cosmetic products, along with an additional $500 in inventory-related charges.While the business relationship began with initial compliance, it rapidly deteriorated. Rather than implementing the agreed-upon cosmetic inventory, Why Unified launched my store with unrelated and ultimately problematic merchandisespecifically, a product that led to my Amazon seller account being permanently deactivated due to a counterfeit report. Despite multiple efforts on my part, Why Unified failed to provide necessary documentation to rectify the situation with ******, which has now barred me from ever operating as a seller on the platform ******** an attempt to salvage the agreement, Why Unified transitioned my account to their ******* platform free of charge and reiterated their commitment to the refund policy if performance expectations remained unmet. Unfortunately, the ******* storefront failed: unrelated products, no transition to the promised cosmetics line, and ultimately abandonment of my store in February 2025.Since October 2024, I have attempted to pursue the full refund promised in their terms of service, following their cumbersome and opaque cancellation protocol. Ive submitted official requests, called repeatedly (approximately 30 times), and have yet to receive meaningful updates or resolution. My requests to speak with a supervisor have been dismissed or outright ignored.I believe this conduct constitutes deceptive business practices and a breach of contract. I respectfully request that your office investigate Why Unifieds business operations and assist in recovering the full sum of $13,495.

  Business Response

  Date: 07/24/2025

  We are writing to inform you that your request for review under the Why Unified Platform Guarantee is currently undergoing an extended compliance investigation.
  As part of our responsibility to uphold the integrity of the Why Unified Platform and ensure consistent standards across our platform, our Compliance and Audit Teams have identified several factors requiring closer examination. These may include unusual account activity, inconsistencies in marketplace data, alignment with our fulfillment and performance protocols, or other operational anomalies. While these indicators do not suggest any definitive outcome, they warrant further review in accordance with our Terms of Service and internal compliance ****************************************** is currently in the process of analyzing both internal records and external data sources relevant to your account. This comprehensive approach helps ensure that each case is reviewed accurately and fairly. Due to the nature of this process, the timeline may vary depending on the complexity of the findings.
  To keep you informed, you will receive an invitation within 2472 hours to access our Compliance Dashboard, where you can track the status of your review and receive ongoing updates.
  
  Compliance Questionnaire
  As part of the compliance review process, you will have the opportunity to complete a brief questionnaire within your Compliance Dashboard. This questionnaire allows you to provide additional context that may assist our team in better understanding your account activity and addressing any compliance-related questions.
  Submitting the questionnaire does not guarantee a specific outcome, but it can help inform our investigation and potentially expedite the review process. Once submitted, your responses will be reviewed alongside internal records and relevant external data.
  
  

  Customer Answer

  Date: 07/24/2025

   
  Complaint: 23564092
  
  I am rejecting this response because:

  My refund request has been outstanding for 7 months, 8 months when July ends. Theres been no communication on your behalf as to why the extended time and additionally theres nothing on my end that was done incorrectly that led to the deactivation of my store due to YOUR products being identified as counterfeit products. Even after these items were labeled counterfeit, as a store manager and product provider you were not able to remove the block from my account as you never provided documentation that sufficed. None of those items fall on me as the store owner and payer for your services. I called you the last time which has now been 3 weeks since I did, where you stated that I would receive this compliance link within 72 hrs. I obviously never received this, as 3 weeks have passed and nothing. 
  
  Sincerely,
  
  ****** ********

• Initial Complaint

  Date:07/07/2025

  Type:Service or Repair Issues
  Status:

  UnresolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I came across why unified in 2024 in there as they said they can help anyone build and maintain Amazon store so I did my research about their company to ensure I wasnt getting scammed so I reached out to them about starting a store and they booked my a zoom meeting with a guy name ***** and he is the same guy that I saw on the ad. We was on zoom with 2 other ppl . He was explaining how it works and how they generate revenue and the info in the meeting he mentioned that your money can always get refund whenever you feel you dont like the store or if the store dont generate money you can get your money back so 3 months into store I didnt see or hear anything from these ppl cause I was confused on why I havent heard or made money like they said so i called and a person answered spoke to them about closing my account because I didnt like how they arent communicating with me about anything so i decided I want to close the store because it didnt seem professional but the lady I talked to said its a year contract and I cant get the money till one year later I was furious because thats not what I was told on that zoom meeting but I kept my cool to wait for a year for the contract to end contract ended in march 21 *********************************************************************** what I invested and keep what yall made but still none they say the same thing when I call and that is your order is being expiteded and u will receive it and dont know when it will be refunded I have been calling and still havent got none or heard none from them please help me get my money back and more if possible

  Business Response

  Date: 07/24/2025

  We are writing to inform you that your request for review under the Why Unified Platform Guarantee is currently undergoing an extended compliance investigation.
  As part of our responsibility to uphold the integrity of the Why Unified Platform and ensure consistent standards across our platform, our Compliance and Audit Teams have identified several factors requiring closer examination. These may include unusual account activity, inconsistencies in marketplace data, alignment with our fulfillment and performance protocols, or other operational anomalies. While these indicators do not suggest any definitive outcome, they warrant further review in accordance with our Terms of Service and internal compliance ********************************************* is currently in the process of analyzing both internal records and external data sources relevant to your account. This comprehensive approach helps ensure that each case is reviewed accurately and fairly. Due to the nature of this process, the timeline may vary depending on the complexity of the findings.
  To keep you informed, you will receive an invitation within 2472 hours to access our Compliance Dashboard, where you can track the status of your review and receive ongoing updates.

  
  Compliance Questionnaire
  As part of the compliance review process, you will have the opportunity to complete a brief questionnaire within your Compliance Dashboard. This questionnaire allows you to provide additional context that may assist our team in better understanding your account activity and addressing any compliance-related questions.
  Submitting the questionnaire does not guarantee a specific outcome, but it can help inform our investigation and potentially expedite the review process. Once submitted, your responses will be reviewed alongside internal records and relevant external data.

  Customer Answer

  Date: 07/25/2025

   
  Complaint: 23559378
  
  I am rejecting this response because:
  
  Sincerely,
  
  ******* ****

• Initial Complaint

  Date:07/02/2025

  Type:Product Issues
  Status:

  UnresolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  Subject: Breach of Contract and Failure to Honor Refund Guarantee Why Unified Corp Business Name: Why Unified Corp Website: ************************************** Nature of Complaint: Contract dispute; non-delivery of promised results; refund refusal Complaint Summary:I am filing a formal complaint against Why Unified Corp for failure to fulfill contractual obligations and for refusing to honor its publicly stated refund policies. I engaged Why Unified to provide managed eCommerce marketing services, paying a total of $22,584.00 USD in service fees, plus $9,500.00 USD in inventory Fulfillment Credits for order fulfillment services. The company guarantees a refund if performance targets are not met,which was clearly documented in their Terms of Service.Despite following all platform instructions, maintaining a good-standing seller account,and fully funding the project as required, Why Unified failed to generate the projected sales. As a result, I formally requested a refund under their Platform Guarantee, outlined in Section 18 of their Terms of Service.Additionally, when the service agreement ended on March 4, 2025, I had $9,500.00 USD in unused Fulfillment Credits, which are contractually required to be refunded within 30 days. It is now more than 90 days since contract termination, and no refund has been issued, nor has Why Unified responded to repeated written requests.Efforts to Resolve: I submitted written refund requests to Why Unified via email and support channels. I cited the specific contract provisions related to refunds and fulfillment credit reconciliation. I issued a formal demand letter on June 20, 2025, providing a 7-day window for *********** of the date of this submission, I have received no refund, no explanation, and no resolution.Resolution Requested:I am requesting the full refund of $32,084.00 USD

  Business Response

  Date: 07/24/2025

  We are writing to inform you that your request for review under the Why Unified Platform Guarantee is currently undergoing an extended compliance investigation.
  As part of our responsibility to uphold the integrity of the Why Unified Platform and ensure consistent standards across our platform, our Compliance and Audit Teams have identified several factors requiring closer examination. These may include unusual account activity, inconsistencies in marketplace data, alignment with our fulfillment and performance protocols, or other operational anomalies. While these indicators do not suggest any definitive outcome, they warrant further review in accordance with our Terms of Service and internal compliance ****************************************** is currently in the process of analyzing both internal records and external data sources relevant to your account. This comprehensive approach helps ensure that each case is reviewed accurately and fairly. Due to the nature of this process, the timeline may vary depending on the complexity of the findings.
  To keep you informed, you will receive an invitation within 2472 hours to access our Compliance Dashboard, where you can track the status of your review and receive ongoing updates.
  
  Compliance Questionnaire
  As part of the compliance review process, you will have the opportunity to complete a brief questionnaire within your Compliance Dashboard. This questionnaire allows you to provide additional context that may assist our team in better understanding your account activity and addressing any compliance-related questions.
  Submitting the questionnaire does not guarantee a specific outcome, but it can help inform our investigation and potentially expedite the review process. Once submitted, your responses will be reviewed alongside internal records and relevant external data.
  

  Customer Answer

  Date: 07/25/2025

   
  Complaint: 23547402
  
  I am rejecting this response because:

  Firstly, as outlined in my original complaint Why Unified is already in violation of Section 9(g) of their own Service Agreement which states that they are contractually obligated to reconcile and refund unused fulfillment credits within 30 days of service conclusion.  My subscription concluded March 4th, 2025. 

  Additionally, per section 18 of Why Unified's Terms of Service, the Platform Guarantee entitles clients to a full refund of all service fees if the validated performance metrics outlined in the post-signup Marketing Plan are not met, provided that the client fulfills all obligations.  I've fulfilled every obligation.

  Furthermore, the only entity to touch any of my accounts was ******************** and it's personnel.  Anytime throughout my subscription that I would pose a question when something didn't look right, or when I would forward emails received from ******, *******, or other seller channels I was informed that it was all part of their proprietary method and that everything was under control.  In fact, I was told specifically by one of their managers that this was a 'done for you service', not a 'done with you' service.  I have every email correspondence sent and / or received from Why Unified throughout our interaction and am happy to provide copies of all to further validate the misleading practices and lack of performance outlined in my complaint.  

  Again, it's been over 120 days since my subscription concluded and I was told repeatedly throughout my subscription that my 'account was in good standing', that 'everything is going to plan', and that in the event that I don't achieve the projections laid out in my marketing plan, that I would 'receive a full refund of my original subscription costs and all unused fulfillment credits.  That said, no further 'compliance investigation' is required given Why Unified and it's staff were the only people to touch my seller accounts throughout.

  The only acceptable remedy is to receive a full refund in the amount of $32,084.00 USD as outlined in the terms and conditions, and as communicated repeatedly by all staff of Why Unified throughout this agreement.  Having already filed complaints with the **** and the BBB, I will additionally be reaching out to the Attorney General of the State Of Florida for help in resolving this matter having exhausted multiple attempts to directly resolve this issue with Why Unified.
  
  Sincerely,
  
  ***** ****

• Initial Complaint

  Date:07/02/2025

  Type:Product Issues
  Status:

  UnresolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  We signed up with WhyUnified for their Sales Channel: Prime program after being promised a guaranteed refund if the planned revenue was not met. We paid a total of $12,995 for the program, along with an additional $1,000 to fund the store. The agreement included one store setup and marketing services.After a full year, our store had generated only about $1,000 in total sales, which fell far below the revenue expectations outlined when we signed up. Based on their refund guarantee, we requested a full refund.Initially, WhyUnified responded with repetitive and generic template emails, offering no meaningful resolution. After several months of follow-up, they completely stopped responding to our emails. It has now been nearly seven months since our refund request, and we have received neither the refund nor any communication from the company.This experience has been deeply disappointing. WhyUnified has failed to deliver the expected results and has not honored its own refund guarantee.We respectfully request BBB assistance in resolving this matter and recovering our $13,995.

  Business Response

  Date: 07/24/2025

  We are writing to inform you that your request for review under the Why Unified Platform Guarantee is currently undergoing an extended compliance investigation.
  As part of our responsibility to uphold the integrity of the Why Unified Platform and ensure consistent standards across our platform, our Compliance and Audit Teams have identified several factors requiring closer examination. These may include unusual account activity, inconsistencies in marketplace data, alignment with our fulfillment and performance protocols, or other operational anomalies. While these indicators do not suggest any definitive outcome, they warrant further review in accordance with our Terms of Service and internal compliance ****************************************** is currently in the process of analyzing both internal records and external data sources relevant to your account. This comprehensive approach helps ensure that each case is reviewed accurately and fairly. Due to the nature of this process, the timeline may vary depending on the complexity of the findings.
  To keep you informed, you will receive an invitation within 2472 hours to access our Compliance Dashboard, where you can track the status of your review and receive ongoing updates.
  
  Compliance Questionnaire
  As part of the compliance review process, you will have the opportunity to complete a brief questionnaire within your Compliance Dashboard. This questionnaire allows you to provide additional context that may assist our team in better understanding your account activity and addressing any compliance-related questions.
  Submitting the questionnaire does not guarantee a specific outcome, but it can help inform our investigation and potentially expedite the review process. Once submitted, your responses will be reviewed alongside internal records and relevant external data.
  
  

  Customer Answer

  Date: 07/24/2025

   
  Complaint: 23544854
  
  I am rejecting this response because:

  Our one-year subscription with WhyUnified ended in December 2024. During this period, WhyUnified had full access to and control over our Amazon sales store, including inventory fulfillment, pricing, shipping, and overall account management. As part of the program, we also funded the store with $1,000double the recommended amount of $500to ensure optimal performance. Throughout the program, we remained in full compliance with all their requirements and did not interfere with or alter the store in any way.

  Despite this, the stores performance was far below the revenue targets that WhyUnified projected and promised at the time of signup. Since the programs conclusion, we have repeatedly requested a refund as per their guaranteed refund policy. It has now been over seven months, and WhyUnified continues to respond with the same generic template replies, without addressing the substance of our concerns.
  We categorically reject their response. Our channel's revenue clearly qualifies us for a full refund, as outlined in their own terms. At this point, they are holding nearly $14,000 of our moneyinterest-freefor a service that failed to deliver on its commitments.

  We are demanding the full refund without further delay.

  
  Sincerely,
  Seyyed ***** *******

• Initial Complaint

  Date:07/01/2025

  Type:Product Issues
  Status:

  UnresolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  Why Unified offers a "unified refund" or "franchise sales guarantee" as part of its managed e-commerce program. This means that if a franchisee's store does not meet the projected sales targets within the agreed-upon term, they are eligible for a full refund of the initial investment. This guarantee is a key differentiator for Why Unified, as it aims to provide a hands-free franchise model with reduced risk for the franchisee. They did not fulfill agreed terms. Infact, they have been avoiding me with no responses or resolution. These amounts are for several different selling platforms. Terms were not even close to being meet. *****, ******, ****** ads, ******, ****,and *******. They said the more stores I had the more sells I would generate. Made no difference. They asked for my accounting and routing #'s to refund the amount several months ago. Since that time, they refuse to respond. 10/10/2023-$500 10/10/2023-$12,995 11/29/2023-$5,000 11/29/2023-$11,901.00 07/02/2024-$6,408.00 Total-$36,804

  Business Response

  Date: 07/24/2025

  We are writing to inform you that your request for review under the Why Unified Platform Guarantee is currently undergoing an extended compliance investigation.
  As part of our responsibility to uphold the integrity of the Why Unified Platform and ensure consistent standards across our platform, our Compliance and Audit Teams have identified several factors requiring closer examination. These may include unusual account activity, inconsistencies in marketplace data, alignment with our fulfillment and performance protocols, or other operational anomalies. While these indicators do not suggest any definitive outcome, they warrant further review in accordance with our Terms of Service and internal compliance ********************************************* is currently in the process of analyzing both internal records and external data sources relevant to your account. This comprehensive approach helps ensure that each case is reviewed accurately and fairly. Due to the nature of this process, the timeline may vary depending on the complexity of the findings.
  To keep you informed, you will receive an invitation within 2472 hours to access our Compliance Dashboard, where you can track the status of your review and receive ongoing updates.

  
  Compliance Questionnaire
  As part of the compliance review process, you will have the opportunity to complete a brief questionnaire within your Compliance Dashboard. This questionnaire allows you to provide additional context that may assist our team in better understanding your account activity and addressing any compliance-related questions.
  Submitting the questionnaire does not guarantee a specific outcome, but it can help inform our investigation and potentially expedite the review process. Once submitted, your responses will be reviewed alongside internal records and relevant external data.

  Customer Answer

  Date: 07/24/2025

   
  Complaint: 23537162
  
  I am rejecting this response because:
  I've heard the same thing starting in February and formally in March.  This will keep going on and doesn't need review.  Another stall tactic.

  
  Sincerely,
  
  ******* *******