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Business Profile

Apps

Abra

This business is NOT BBB Accredited.

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About

Important information

  • Government Actions:
    Government Action: BBB reports on known government actions involving business’ marketplace conduct:
    SEC vs Plutus Lending LLC
    The Securities and Exchange Commission today filed settled charges against Plutus Lending LLC, which does business as Abra, for failing to register the offers and sales of its retail crypto asset lending product, Abra Earn. The SEC also charged Abra with operating as an unregistered investment company.



    According to the SEC’s complaint, in or around July 2020, Abra began to offer and sell Abra Earn in the United States. Abra Earn allowed U.S. investors to tender their crypto assets to Abra in exchange for Abra’s promise to pay a variable interest rate. At its height, the Abra Earn program had approximately $600 million in assets, with nearly $500 million from U.S. investors. The complaint alleges that Abra marketed Abra Earn as a means for investors to earn interest on their crypto assets “auto-magically,” and that Abra exercised its discretion to use investors’ crypto assets in various ways to generate income for itself and to fund interest payments. The complaint further alleges that Abra Earn was offered and sold as a security and that the offers and sales did not qualify for an exemption from SEC registration.



    The SEC’s complaint also alleges that Abra operated for at least two years as an unregistered investment company because it issued securities and held more than 40 percent of its total assets, excluding cash, in investment securities, including its loans of crypto assets to institutional borrowers. According to the complaint, in June 2023, Abra began winding down the Abra Earn program and told its U.S.-based Abra Earn customers to withdraw their crypto assets.



    The SEC’s complaint, filed in the U.S. District Court for the District of Columbia, charges Abra with violating Sections 5(a) and 5(c) of the Securities Act of 1933 and Section 7(b) of the Investment Company Act of 1940. To settle the Commission’s charges, Abra, without admitting or denying the SEC’s allegations, has consented to an injunction prohibiting it from violating the registration provisions of the Securities Act and the Investment Company Act and requiring it to pay civil penalties in amounts to be determined by the court.

About This Business

Years in Business: 9

Products and Services

We operate an easy-to-use app that allows users to access interest-earning, buying, selling and trading in cryptocurrencies, in one single place.

Business Details

BBB File Opened:
6/12/2017
Business Started:
1/15/2017
Business Started Locally:
1/15/2017
Business Incorporated:
7/8/2014
Type of Entity:
Corporation
Alternate Names:
Plutus Financial, Inc.
Business Management:
Mr. Bill Barhydt, CEO
Ms. Adelaida Nobles, Customer Support Manager
Ms. Caroline Finch, Vice President of Marketing

Additional Contact Information

Principal Contacts
Mr. Bill Barhydt, CEO
Customer Contacts
Mr. Bill Barhydt, CEO
Ms. Adelaida Nobles, Customer Support Manager
Ms. Caroline Finch, Vice President of Marketing

Licensing information

This business is in an industry that may require professional licensing, bonding or registration. BBB encourages you to check with the appropriate agency to be certain any requirements are currently being met.

BBB records show a license number of C3693226 for this business, issued by 1-Secretary of State-Corp, LLC and Notaries

1-Secretary of State-Corp, LLC and Notaries

1500 11th Street

Sacramento CA 95814

BBB records show a license number of 57948 for this business, issued by 4-City Business License

4-City Business License

any street

Any City CA

Additional Information

Business Categories
Apps

Latest Reviews

  • Kimberly R

    "The Abra Wallet / Exchange has a significant amount of money withheld from my access. Despite approximately 10 attempts to get this issue resolved with Abra Customer Support, I continue to hear NOTHING back from them."

View all Reviews

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