Complaints

This profile includes complaints for Why Unified Corp's headquarters and its corporate-owned locations. To view all corporate locations, see Find Local Branches.

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  Why Unified Corp

  601 Cleveland St Ste 160 Clearwater, FL 33755-4103

• 

  Why Unified Corp

  314 S Missouri Ave Clearwater, FL 33756-5805

The complaint text that is displayed might not represent all complaints filed with BBB. Some consumers may elect to not publish the details of their complaints, some complaints may not meet BBB's standards for publication, or BBB may display a portion of complaints when a high volume is received for a particular business.

• Initial Complaint

  Date:03/24/2025

  Type:Product Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I contracted with Why Unified in December 2023 for an e-commerce store setup and sales channel management, investing $12,995 in their Prime Annual Subscription and a $1,000 fulfillment deposit. The agreement included a Non-Disclosure Agreement and a Marketing Plan, and crucially, a Refund Guarantee. This Guarantee contained a Revenue Guarantee, promising the annual revenue projected in the provided Marketing Plan. The guarantee was conditional upon my adherence to the recommendations, which I followed to the letter. Included in the guarantee was an inventory guarantee that states I will receive a refund for the value of the unsold inventory. The revenue guarantee assured me if my store did not reach projections by the end of the billing term, I would be entitled to a full refund of the initial store and sales channel subscription. The company did not meet sales and revenue goals and fell well short of the projected revenue. I followed their protocol and asked for a refund within 30 days of my contract end date. Every time I reach out to them I get the same basic message that the refund is undergoing review. It is now March and *** wanted over three months for the refund to be completed. Every email I have sent to follow up has been sent with the same blanket message, undergoing review. On Feb 9th, I received an email that I would get an update on my refund, "We expect to share another update with you in the next 2-4 business days"...that never came. On Feb 16th, I received an email after another follow up that basically stated to stop asking and that it's under review and if I did inquire again it would possibly delay the process, "Additionally, wed like to share that multiple follow-ups can unintentionally delay the process, as our system prioritizes the most recent cases. Rest assured, your request remains in queue and will be addressed as soon as possible."

  Business Response

  Date: 05/21/2025

  There is a new update available regarding your request, which will be accessible through your Compliance Dashboard. If you do not currently have access, please note that it may take 2472 hours to receive a new invite link via email.
  
  Our records show that your seller account was deactivated by the marketplacean action not initiated or controlled by Why Unified. Additionally, we identified overages in your Fulfillment Credits balance during the review, which may have contributed to operational interruptions and could have been a factor in the accounts deactivation.
  
  To support business continuity, we offered a transition to an alternative sales channel. However, this option was declined, which limited our ability to move forward with a recovery plan.
  
  We encourage you to review the update in your Compliance Dashboard once access is restored. As always, were here to support your success should you choose to re-engage with Why Unified in the future.

• Initial Complaint

  Date:03/18/2025

  Type:Service or Repair Issues
  Status:

  ResolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I signed up for Prime Sales Channel with Ads and Buy Box on 1/10/2024 with the personal care store. I paid $23,196 for the subscription, plus $5000 fulfillment credit. The guarantee Why Unified provided was a full refund if they do not hit the sales goal, and they were very far off from the sales guarantee outlined during onboarding. It has been over two months since the end of 1 year contract but I still have not received my refund, or any communication regarding it. I followed up multiple times, through phone calls and emails, but always got the response that the billing department will be contacting me, however I had been waiting for over two months and still have not heard anything from the billing department.

  Business Response

  Date: 06/04/2025

  We appreciate you reaching out and sharing your feedback. At the moment, your request is undergoing a routine compliance review. This process is part of our commitment to maintaining a trustworthy platform and preventing potential misuse or fraud within the marketplace.

  This review was triggered by a combination of indicatorssuch as atypical activity, inconsistencies in performance data, or other signals that warrant closer examination. None of these factors alone determine any final decision, but together they require a more thorough check.

  To help you understand the process, weve attached a document with additional background. Within the next 24 to 72 hours, you'll receive access to our Compliance Dashboard, where you can monitor progress and receive updates in real time.

  Thanks again for your patience and understanding as we complete this review carefully and diligently.

  Customer Answer

  Date: 06/05/2025

   
  Complaint: 23076774
  
  I am rejecting this response because: Why Unified program was a full service program. The Compliance Investigation document that was sent states, "These may include unusual account activity, inconsistencies in marketplace data, alignment with our fulfillment and performance protocols, or other operational anomalies" - this is more compliance within Why Unified and has nothing to do with me, so it should not affect the refund. At the very least, the refund of the unused fulfillment credit (which was supposed to happen within 30 days of contract expiration according to Why Unified Terms of Service attached) should have already happened.
  
  Sincerely,
  
  ***** ****

  Business Response

  Date: 09/16/2025

  Why Unified Complaint Update
  
  All compliance-related matters, including complaints and reviews, are handled exclusively through our Compliance Dashboard at *************************************.
  In line with our commitment to resolving user concerns, ******************** chooses not to address compliance issues on third-party platforms like the Better Business Bureau (BBB). The BBB, a private organization not affiliated with any government entity, operates similarly to a standard review website. Instead, we prioritize our internal Compliance Dashboard to ensure a streamlined and secure process for our clients.
  
  Under the INFORM Consumers Act, we are legally required to securely collect and verify consumer information to protect your data and prevent unauthorized access. This mandates identity verification via our Compliance Dashboard.
  
  Previous unsuccessful login attempts were likely due to incomplete identity verification, a necessary step for account security. To resolve your complaint, please follow these steps:
  
  Log in: Visit *************************************
  Enter Phone Number: Use the phone number tied to your account.
  Verify Identity: Enter the one-time passcode (OTP) sent to your phone.
  Resolve Complaint: Access all necessary information to address your issue.
  
  Trouble Logging In? Click the "Trouble Logging In" link on the dashboard to contact our Compliance Support Team for prompt assistance.
  
  Once we have reviewed and addressed your concerns through the dashboard, you may return to the BBB to reflect your experience with the resolution process.
  Thank you for your cooperation.

  Customer Answer

  Date: 09/18/2025

   
  Better Business Bureau:
  
  I have reviewed the response made by the business in reference to complaint ID ********, and have received login to the compliance. The actual issue is still not addressed, but will go through the compliance effort first. 
  
  Sincerely,
  
  ***** ****

• Initial Complaint

  Date:03/12/2025

  Type:Sales and Advertising Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  Why Unified promises a hands-off eCommerce business, claiming they will sell brand-name products on ******, *******, and **** for you. They market themselves as eCommerce experts and even offer a money-back guarantee.The onboarding process is smooth, and they set up one single product per store. From that point, they shift focus to a vague concept called "Seller Rank"a meaningless metric that serves as a distraction while sales remain nonexistent.Despite claiming to have the proper licensing, the products are listed as "generic", leading to zero sales and Amazon store violations. As months go by without revenue, they insist that sales will grow exponentially "once Seller Rank improves." Yet, they make minimal adjustments to inventory, pricing, or product selection. There is no communication about progress, strategy, or any acknowledgment that the store is failingit just sits there and rots in ********** the end of my contract, they missed their revenue projection by 95%. Instead of honoring their guaranteed refund, they claimed my account was "under review" for compliance reasonsa clear stall tactic on a "done-for-you" store where I had no control over decisions.The truth is, they never legitimately tried to sell on my behalf. Why Unified is a scam, and their business model is designed to string investors along while delivering zero results. I am seeking a full refund as promised and for them to be held accountable for their deceptive business practices.

  Customer Answer

  Date: 03/28/2025

   
  Complaint: 23047630
  
  
  Thank you for following up. Yes, I have received a response from Why Unified, and Ive attached the letter they sent me for your review.
  
  In short, they are now refusing to issue my refund on the grounds that I added an additional sales channel ******** Plus) during the contract term. They claim this triggered an extension of the Initial Term and the associated guarantee, citing Section 23 of their Terms of Service (this doesn't exist):
  
  If, during a clients Initial Term, the client adds a new Sales Channel, the Initial Term, including any applicable guarantee, will be extended to include the added period for the new Sales Channel.
  
  However, this term is nowhere to be found and directly contradicts what is published on their own website at *****************************************. Ive also attached a screenshot for your reference. The published terms clearly state:
  
  Add-on sales channels are tied to the primary plan
  
  Their term is contingent upon the remaining duration of the clients current billing period
  
  The add-ons term aligns with the original plan and expires at the same time
  
  Nowhere do the terms suggest that adding a channel extends the entire contract term or voids the guarantee. This appears to be a misrepresentation of their own terms and a stall tactic to avoid issuing a refund that was clearly promised.
  
  For full transparency, Ive CCd Why Unified on this email so they are aware that Ive brought this matter to your attention.
  
  Thank you again for your support and guidance. Please let me know the BBBs recommended next steps.
  
  Warm regards,
  **** **

  Business Response

  Date: 05/19/2025

  After reviewing your account, wed like to clarify that your subscription term was extended after you activated a new sales channelan action that resets the subscription timeline to ensure the new channel is fully supported. While we acknowledge your cancellation request, it was submitted prematurely and will take effect at the end of your updated term. Weve shared previous communications explaining this extension, along with a recent notice regarding policy violations tied to bulk self-purchases from your own ******* accountactivity that breaches our Terms of Service. We remain committed to transparency, and our team is available to guide you through the remainder of your subscription to help resolve outstanding concerns.
  

  Customer Answer

  Date: 05/20/2025

   
  Complaint: 23047630
  
  Dear BBB Representative,
  This response is submitted to address Why Unified Corps latest statement regarding my complaint.
  
  Why Unifieds response only reinforces what Iand many other former customershave experienced firsthand: they are operating a deceptive and exploitative business under the guise of legitimacy.
  Their claim that my subscription term was automatically extended due to the activation of a new sales channel is yet another example of how they mislead customers. Instead of clearly stating terms in the service agreement, Why Unified hides key conditions in an online Terms of Service document, which they quietly revise without notifying customers. This practice enables them to retroactively manipulate policies to serve their own interests.
  Thankfully, with the help of the Internet Archives Wayback Machine (*******************************************/***********************************), I have reviewed and preserved the Terms of Service that were publicly available at the time of my contract. These terms make no reference to the policies they now cite to justify the contract extension or refusal to refund. I have already submitted these records to *************************************************** and CC'd Why Unified on March 25, 2025.
  
  Additionally, Why Unifieds claim that I violated their Terms of Service by purchasing my own products from my ******* seller account is false. At no point during 2024 did their posted terms prohibit this. This so-called violation appears to be an after-the-fact excuse intended to deflect from their failure to deliver results and process a legitimate cancellation request.
  Finally, I want to emphasize that this matter is already the subject of formal arbitration through the ******************************** (***), under Case Number: ***************, **** ** vs. Why Unified Corp. I initiated arbitration because Why Unified failed to participate in any good faith effort to resolve the matter directly. This legal action further underscores the seriousness of the complaint.
  
  Why Unifieds pattern of hiding terms, retroactively changing policies, and blaming customers is unethical and should not be tolerated by any reputable business oversight organization.
  
  Sincerely,
  **** **
  

  Business Response

  Date: 06/06/2025

  Please note, we are unable to correspond further regarding this matter as it has been escalated to the appropriate teams and is being handled through the proper channels. If you have any account-specific questions, we encourage you to contact our compliance team at *************************************************************************.
  

  Customer Answer

  Date: 06/09/2025

  Why Unifieds latest response is yet another deliberate attempt to avoid accountability. They claim the matter has been escalated to the appropriate teams, yet they continue to refuse to address the underlying issues with my account. In fact, at no point have they ever explicitly stated that my refund request is deniedinstead, they have used vague, repetitive messaging and redirection to stall resolution.
  This is part of a larger, well-documented pattern of deceptive business practices:
  
  - Customers are lured in by the promise of a money-back guarantee if their online store doesnt hit sales projections within the first year.
  - Once enrolled, clients are charged thousands of dollars in upfront and ongoing subscription fees while Why Unified manages drop shipping storestypically on platforms like *******, ******, and eBay.
  - Many stores generate zero organic sales, are poorly managed or even stocked with counterfeit goods, and in some cases are deactivated by the marketplaces themselves.
  - When customers ask for a refund under the terms of the guarantee, Why Unified avoids direct answers, hides behind fine print or website changes, and forces victims into arbitration or legal proceedings to pursue justice.
  
  Even now, in their response to the BBB, they decline to engage with the specific facts of my case and redirect the conversation to a general compliance email addressa tactic used repeatedly to delay and frustrate victims.
  
  I am currently in arbitration (AAA Case #***************), as Why Unified has made it clear that they will only respond when legally compelled to do so. This is not how honest companies operate.
  I urge the BBB, media, and other consumers to look closely at this companys pattern. The damage they are causing is widespread, calculated, and ongoing.
  

• Initial Complaint

  Date:03/10/2025

  Type:Product Issues
  Status:

  ResolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I invested a little bit over 10K on this dropshipping business with the intentions to get *** in return. They promised that if they do not meet the *** % I can get my money back without no problem. My annual agreement ended in December 2024, they made filed out a cancellation form to get my money back which they say it should take up to a month. Its been now 3 months and all I get is you have to wait and in the last email they say if I keep sending them email I can delay my refund. These people are not trustworthy so if you are reading this do not do business with these type of people. They are just using your money like a bank I bet you they are making money out of your money and you get nothing in return to the point that now they do not want to give me my money back. Im going to file this complaint here before I get legal actions for sure; I bet you nobody has sued them yet thats why they do not care. Ill wait a few more weeks before I move on this matter. I just need my refund back!!!!!

  Business Response

  Date: 05/19/2025

  Your request is currently undergoing a standard compliance review, which helps us ensure all accounts meet platform guidelines and marketplace standards. While a few indicators initially prompted the review, based on the information weve gathered so far, everything appears to be moving in the right direction. Weve attached a document with additional context, and youll receive access to your Compliance Dashboard within 2472 hours to track your case and stay informed on next steps. We appreciate your continued cooperation as we complete this process.

  Customer Answer

  Date: 05/30/2025

   
  Complaint: 23039030
  
  Thank you for the opportunity to respond. I am rejecting the businesss response because, to date, there has been no attempt to issue a refund or to communicate with me regarding the resolution of this matter. Contrary to their claims, I have not received any form of refund or meaningful outreach from the company.

  In fact, I received a certified letter from them (same person who responded to this complaint **** ******) which I perceived as more of a threat than a genuine attempt to resolve the issue. The letter offered a so-called reward in exchange for my cooperation, but no actual refund or resolution was included. I responded to that letter via email, yet again received no reply.
  
  It has now been well over 72 hours since their stated deadline for taking action, and I have seen no progress, communication, or reimbursement. Their lack of follow-through and failure to address my concerns directly remains extremely disappointing and unprofessional.
  
  I remain open to a fair and timely resolution, but until a refund is issued and appropriate communication is made, I cannot consider this matter resolved.
  
  
  
  Sincerely,
  
  ********* ******

  Business Response

  Date: 06/06/2025

  Wed like to confirm that your compliance review has been completed, and based on our findings, you are eligible for a full refund minus any used fulfillment credits.

  Were sorry to hear that our platform didnt achieve the goals we had predicted. It appears that, as a regular user operating through your own seller account, there were factors beyond our platforms control that impacted performance.

  Thank you for your patience throughout the compliance process. While we understand it took some time due to underlying factors that needed to be addressed, the outcome reflects the importance of having all necessary information to ensure a fair and genuine resolution.

  The refund has been processed via the payout preference selected in your compliance dashboard, and weve attached the refund confirmation for your records.

  Customer Answer

  Date: 06/09/2025

   
  Better Business Bureau:
  
  I have reviewed the response made by the business in reference to complaint ID ********, and find that this resolution is satisfactory to me.
  

  After 1.5 years waiting to get my money back; they finally decided to refunded my money. I have attached my refund already posted in my account. 

  
  Sincerely,
  
  ********* ******

• Initial Complaint

  Date:03/05/2025

  Type:Product Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I signed up for why unified over a year ago with promises of starting up my own unique store with why unified with a hands off model of a team handling the ****** account . Fast forward one year later to not having ONE sale of any items that I had in my inventory with multiple calls to representatives that just say the same script over and over but never actually help your account grow . Which with why unified policy I am entitled to my money back because of this . I have been patiently waiting with no resolve they say the same thing to everyone that its under review which is just smoke and mirrors . They stopped responding to my emails as they use the same scripted lines over and over . I simply just want the money back thats owed to me.

  Business Response

  Date: 05/21/2025

  Our records confirm that your subscription was cancelled and that your account underwent a standard offboarding review, as outlined during your cancellation process. This review may take up to 60 days and was completed within that timeframe.

  Following the review, it was determined that you qualified for the Why Unified Platform Guarantee. A refund was accordingly issued to you on April 8th, 2025, which you can reference in the attached confirmation.

• Initial Complaint

  Date:03/05/2025

  Type:Product Issues
  Status:

  UnresolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  WhyUnified has broken my trust at every stage of the refund process. It has now been three months since my term ended, and I still have no refund and no real answers. The virtual assistants who answer the phone have no access to real information, they can only "put in a ticket" to "escalate" the issue to the billing or management team. When I do receive email responses, they're vague and repetitive, like:"Your refund is currently undergoing additional review and approval, and we expect to share another update in the next 2-4 business days."That was three weeks ago from the billing team. It has now been over 90 calendar days and more than double the 30-business-day deadline originally set by the billing department for the expected refund deposit.Out of desperation, I've tried looping in the management, billing, legal, growth consultant, and audit teams hoping that someone would take accountability and get this resolved. Still, nothing. The people that say they've been able to speak with an executive, dedicated manager, or assistant, that has not been my experience at all. I can't get ahold of our a response from anybody, at any level of the organization. I had high hopes for this partnership. I invested over $35,000 and followed every single one of their recommendations and instructions. I'm heartbroken that we didn't hit our targets, personally struggling without these funds, and beyond disappointed that, now, when I need help the most, it feels like no one is willing or able to assist me. I really wanted this to work.

  Business Response

  Date: 06/04/2025

  We’ve partially completed a review of your account and have successfully canceled your subscription. A refund has already been issued for any remaining fulfillment credits.
  
  Separately, your primary subscription request is undergoing a standard compliance check. This is part of our normal operations to ensure everything meets our marketplace guidelines and operates smoothly. The review was prompted by certain indicators—like unusual usage behavior or data that warrants a second look. This doesn't necessarily indicate a problem, but it does mean we need to pause and verify a few things before proceeding.
  
  To keep you in the loop, we’ve included a document that explains what the review entails. In addition, you’ll gain access to your Compliance Dashboard within 24 to 72 hours, where you can track updates, see progress, and reach out to our team if needed.
  
  We appreciate your understanding and patience as we complete this step.

  Customer Answer

  Date: 06/05/2025

  Complaint: ********
  I am rejecting this response because:
  
  Why Unified’s response is completely unacceptable and entirely insufficient.
  
  This is the first time in over six months that I’ve received any response from their compliance department—despite repeated emails, phone calls, and pleas for help since I requested my refund in November 2024.
  
  Why Unified’s message deliberately evades the core issue: they promised a performance-based refund and have failed to honor it.
  
  Let me be very clear:
  
  The partial refund I received—approximately $4,600—was for unused fulfillment credits/unsold inventory, not the Sales Channel subscription refund that I was guaranteed.
  
  Even that partial refund took over three months of chasing, stalling, and complete silence.
  
  It has now been more than six months, and I’m still waiting on the much larger and far more important $30,000 refund for the Sales Channel program that Why Unified clearly promised in writing.
  
  And now, after these more than six months of disregard and vague deflection, they’re still claiming my case is 'under review'—but for the first time ever, they mention a Compliance Dashboard I’ve never been told about until now. If this dashboard and review process were legitimate or meaningful, why has it taken them over half a year to even bring it up? It feels like nothing more than a stalling tactic—just another vague excuse to delay action and avoid accountability.
  
  Instead of honoring that commitment, they continue to tell me the matter is “under review” or “with compliance.” Being told this for months on end:
  
  - Is not helpful
  - Does not explain anything
  - Does not provide any peace of mind
  - Does not progress the situation in any meaningful way
  - Means absolutely nothing
  
  I do not care about their internal review. It is insulting to be told “we’re looking into it” for half a year while my financial health and mental well-being collapse. If Why Unified believes an investigation is warranted, they can complete it after issuing the refund they promised.
  
  I funded the program with a significant investment, under the full expectation that if Why Unified didn’t deliver, their refund guarantee would protect me. I planned responsibly, structured everything around that promise, and counted on those funds being returned if the program failed.
  
  Instead, their refusal to follow through has created a financial disaster that never should have happened. The delay has forced me to deplete my savings, max out my credit cards, accrue interest and late fees, and watch my credit deteriorate—all of which would have been entirely avoidable had the refund been issued in a timely manner, as promised.
  
  I have now gone over two months without enough income to pay my bills, and I’m relying on personal loans from family just to survive. Meanwhile, we’re more than halfway through what would have been a second 12-month term, and I’ve had no revenue, no resources, and no path forward. I could have at least been making sales or building something—but instead, I’ve been left to wither on the vine. Why Unified hasn’t kept their word, and I am the one left suffering the consequences.
  
  I feel dismissed, abandoned, and betrayed by Why Unified. They made bold promises and offered strong guarantees to earn my trust—and now that the time has come to honor those promises, they are silent, evasive, and unwilling to take responsibility.
  
  I am formally requesting the Better Business Bureau to:
  
  - Keep this complaint open and marked unresolved
  - Warn the public that Why Unified is refusing to honor its own performance guarantee
  - Demand they issue the full $30,000 refund by June 15th, 2025
  
  If Why Unified fails to resolve this by that date, I will proceed with formal complaints to the Federal Trade Commission, the Attorney General in my home state, the Florida Attorney General, and pursue legal action to recover what is owed to me.
  
  I hope anyone reading this takes my experience as a cautionary tale. Do not trust this company with your money—or your future.
  
  Sincerely,
  *** *******
  

  Business Response

  Date: 09/16/2025

  Why Unified Complaint Update
  
  All compliance-related matters, including complaints and reviews, are handled exclusively through our Compliance Dashboard at *************************************.
  In line with our commitment to resolving user concerns, ******************** chooses not to address compliance issues on third-party platforms like the Better Business Bureau (BBB). The BBB, a private organization not affiliated with any government entity, operates similarly to a standard review website. Instead, we prioritize our internal Compliance Dashboard to ensure a streamlined and secure process for our clients.
  
  Under the INFORM Consumers Act, we are legally required to securely collect and verify consumer information to protect your data and prevent unauthorized access. This mandates identity verification via our Compliance Dashboard.
  
  Previous unsuccessful login attempts were likely due to incomplete identity verification, a necessary step for account security. To resolve your complaint, please follow these steps:
  
  Log in: Visit *************************************
  Enter Phone Number: Use the phone number tied to your account.
  Verify Identity: Enter the one-time passcode (OTP) sent to your phone.
  Resolve Complaint: Access all necessary information to address your issue.
  
  Trouble Logging In? Click the "Trouble Logging In" link on the dashboard to contact our Compliance Support Team for prompt assistance.
  
  Once we have reviewed and addressed your concerns through the dashboard, you may return to the BBB to reflect your experience with the resolution process.
  Thank you for your cooperation.

  Customer Answer

  Date: 09/17/2025

  Complaint: 23018670
  
  I am rejecting this response because: WhyUnifieds response is not only unsatisfactory, it is dishonest, deceptive, and disgraceful. I reject it in full.
  
  We are now TEN MONTHS past the day I formally requested my refund.
  TEN MONTHS since my subscription ended.
  TEN MONTHS of silence, runaround, broken promises, and outright lies.
  
  I followed every requirement of their so-called guarantee. I trusted their process. I believed their promises.
  
  In return, Ive received:
  
  A partial refund of ~$4,600 for unused fulfillment credits
  
  ZERO communication from their so-called Compliance Team
  
  Dozens of phone calls and emails completely ignored
  
  Repeated false assurances and promises of a Compliance Dashboard that never appeared
  
  And no refund for the core $30,000 I paid for the WhyUnified Sales Channel subscription
  
  I was promised a performance-based guarantee. If their system failed, they said they would make it right.
  
  I submitted my refund request in November 2024.
  In January, they said it would take 30 business days.
  In February, they said it was under review.
  By March, I was still waiting. I began calling weekly, often multiple times per week.
  
  Each time, I was routed to a growth consultant, a glorified call center script reader with no access to anything useful.
  Each time, I was told my case would be escalated. It never was.
  Each time, I emailed the compliance team. Not a single response.
  
  They promised Id get access to a "Compliance Dashboard" within 72 hours.
  That was months ago. I have never received access. The link doesn't work, the login fails, and nothing has been sent to help me resolve this.
  
  And now, after nearly a year of stalling, WhyUnified claims they wont respond to the BBB because they only handle complaints internally through a dashboard that doesnt work and that Ive never been able to access.
  
  That is not customer service. That is deception.
  
  WhyUnified is not protecting consumers. They are avoiding them.
  
  Over these past ten months:
  
  My savings have been wiped out
  
  My credit cards are maxed
  
  Ive accrued interest and late fees I cannot afford
  
  Ive had to borrow money from family just to keep a roof over my head
  
  My credit score is rapidly declining
  
  Ive had no income from this program
  
  *** lost nearly two full years of business opportunity, one to the programs failure, another to their refusal to process my refund
  
  And still, not one real human response. Not one update. Not one ounce of accountability.
  
  They lured me in with bold guarantees and risk-free assurances.
  They said, Well take care of you. If it doesnt work, well make it right.
  
  That was a lie.
  
  And now that theyve failed, they hide behind legal jargon, broken login links, and an impenetrable compliance process that serves only one purpose: delay and deflect.
  
  Here is what I demand:
  
  An immediate, full refund of the $30,000 I paid
  
  A public acknowledgment of their failure to honor their own refund terms
  
  A permanent record on the BBB stating this complaint is unresolved
  
  Until that happens:
  
  This complaint must remain OPEN and UNRESOLVED
  
  WhyUnified must be flagged for deceptive business practices
  
  I will be filing complaints with:
  
  The ************************ (***)
  
  The *****************************
  
  The ********************************
  
  I will consult with my attorney regarding legal action
  
  I will also begin sharing my story publicly, through reviews, forums, and social media, to protect other business owners from falling into the same trap
  
  To anyone reading this:
  
  Please, listen to me. Do not trust this company.
  They are not here to help you, they are here to take your money, disappear, and hide behind meaningless internal policies when things fall apart.
  
  WhyUnified does not honor their word. They do not deliver. And they do not care.
  
  Let my story be your warning.
  
  Sincerely,
  
  *** *******

• Initial Complaint

  Date:02/25/2025

  Type:Product Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I signed up for the Prime Sales Channel on 8/2/23 with the personal care store. Why Unified generated $0 in revenue over the course of the 12 months working with them. I received confirmation that my initial order of $11,995 for the year subscription and the fulfillment credit order of $3,000 had been approved for a refund as of 8/7/24. The contact from billing sent me the instructions via email to fill out my banking information for a refund and I was informed I would see my refund in 3-10 business days. With this stated timeline I shouldve seen my refund of the $14,995 in aggregate deposited into my bank account by 8/21. Yet, here we are and it is 10/7/24 and I have still not received my approved refund. I have sent in 17 emails since the approval of the refund looking for an update - with no response. Every time I call into customer support Im told they will escalate the issue and yet here we are 42 business days later with no refund. I advise anyone looking into this, business opportunity, to stay away based on my personal experience.*Update as of 12/11/24 - Still have not received my refund.*Update as of 1/23/25 - Still have not received my refund.*Update as of 2/20/25 - Still have not received my refund.

  Business Response

  Date: 02/25/2025

  Our records indicate that this matter has already been resolved prior to being submitted as per the attached documentation.

• Initial Complaint

  Date:02/24/2025

  Type:Product Issues
  Status:

  ResolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  Date of the transaction: 10/20/2023 The amount of money you paid the business: $10,246.25 What the business committed to provide you: They offered a full refund on the money paid if they failed to hit the sales goal as outlined in their marketing plan after one year.What the nature of the dispute is: They did not honor their full refund after 1 year after failing to hit the sales goal for my amazon prime account that they had setup and sold products on. I followed up many times and at one point they had approved the refund but never made the transfer. Then few weeks later, they said they are reviewing the refund request again and told me to wait. I have now waited over 4 months for the refund.Whether or not the business has tried to resolve the problem: NO, they kept telling me to wait and that they are working on it, but its just trying to make me go away and I am not going away until they give me the money back.

  Business Response

  Date: 02/24/2025

  Your refund was flagged by our compliance and audit team for an extended review process. This was necessary to conduct thorough verification with third parties to ensure a fair and unbiased evaluation of the circumstances surrounding the reported violations. After completing this comprehensive secondary review, we have determined that your refund request qualifies for approval under the Why Unified Platform Guarantee. While certain factors flagged during the audit process required additional review, we have decided to approve your refund in this case. Your refund has now been fully processed, and we are enclosing a confirmation. The funds are expected to reflect in your selected bank account within 3-7 business days, depending on your bank's policies.
  

  Customer Answer

  Date: 02/24/2025

   
  Better Business Bureau:
  
  I have reviewed the response made by the business in reference to complaint ID ********, and find that this resolution is satisfactory to me.
  
  Sincerely,
  
  **** *****

• Initial Complaint

  Date:02/14/2025

  Type:Product Issues
  Status:

  ResolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I signed up with Why Unified in November of 2023 with promises of sales, as their entire "business model" is based on selling products to make profits and they stated they only make money if they are able to sell products through their customers' sales channels. I was guaranteed a full refund if the provided sales projections and marketing plan were unmet. There was extremely little communication throughout the year and every time I reached out I got the same automated response. I have yet to receive any refund, and I keep getting emails saying that my "refund is still being processed" with no reason for why it is still being processed. I had one sale for less than $10 in a year and had monthly expenses, on top of the hefty initial investment. I am only expecting my refund which does not look like I will get without legal action.

  Business Response

  Date: 02/14/2025

  Your account has been flagged by our team for an extended review. Our records indicate that this has already been communicated to you and our support team will provide an update as soon as the review is complete. For further questions, please contact our support team at *******************************************

  Customer Answer

  Date: 02/16/2025

   
  Complaint: 22937925
  
  I am rejecting this response because: This is the same blanket response I have been getting for three months. There is no explanation of what is being reviewed nor why I have yet to receive my refund. When I submitted my refund request I was told it would not take me than 30 business days,  it has now been well over 60 business days.  I keep getting an auto response being told it is under review with no reason why.  
  
  Sincerely,
  
  ******** ***

  Business Response

  Date: 02/21/2025

  We wanted to inform you that your refund request underwent an extended review by our compliance and audit team as part of the Why Unified Platform Guarantee. During the review, some flagged elements required closer examination to ensure full compliance with our policies. Following a detailed secondary review, we are pleased to confirm that your refund request has been approved. While the initial audit prompted further investigation, we have decided to proceed with granting your refund in this instance. The refund has now been fully processed and is on its way to your designated account. Depending on your banks processing times, you can expect the funds to be reflected within 3-7 business days. We appreciate your understanding throughout this process and remain committed to ensuring transparency and fairness under our Platform Guarantee.
  

  Customer Answer

  Date: 02/21/2025

   
  Better Business Bureau:
  
  I have reviewed the response made by the business in reference to complaint ID ********, and find that this resolution is satisfactory to me.
  
  Sincerely,
  
  ******** ***

• Initial Complaint

  Date:02/14/2025

  Type:Sales and Advertising Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  when signing up for their service they issued a guarantee that if the targeted sale were not reached, they would refund my money after 12 months. I reached out to get the refund and was sent an email that the refund was approved, after many weeks and correspondence, and would be issued within 7-14 business days. After that, i called twice and sent multiple emails since the refund never was processed and was never able to talk to the department, or a supervisor, even after promised a call back.

  Business Response

  Date: 02/14/2025

  Your account has been flagged by our team for an extended review. Our records indicate that this has already been communicated to you and our support team will provide an update as soon as the review is complete. For further questions, please contact our support team at *******************************************

  Customer Answer

  Date: 02/14/2025

   
  Complaint: 22937401
  
  I am rejecting this response because:

   

  this was approved as if 1/10 as stated by *** and confirmed when called, but now its under review it should take 2 mins the store did nothing and 4+ months to process this is totally unacceptable. 
  
  Sincerely,
  
  ******* *******

  Business Response

  Date: 02/21/2025

  Your refund was flagged by our compliance and audit team for an extended review due to potential violations of the Platform Guarantee. After a thorough secondary review, we have determined that your refund request qualifies for approval under the Why Unified Platform Guarantee. While certain factors flagged during the audit process warranted additional review, we have opted to approve your refund in this case, which has now been fully processed; we're enclosing a confirmation which is expected to reflect on your selected bank within 3-7 business days, depending on your banks' policies.