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Business Profile

Vitamins and Supplements

Ritual

Complaints

Customer Complaints Summary

  • 54 total complaints in the last 3 years.
  • 17 complaints closed in the last 12 months.

If you've experienced an issue

Submit a Complaint

The complaint text that is displayed might not represent all complaints filed with BBB. Some consumers may elect to not publish the details of their complaints, some complaints may not meet BBB's standards for publication, or BBB may display a portion of complaints when a high volume is received for a particular business.

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Complaint status

Complaint type

  • Initial Complaint

    Date:02/13/2024

    Type:Service or Repair Issues
    Status:
    AnsweredMore info

    Complaint statuses

    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    I set up a subscription with Ritual for their probiotics. After using them for several months, I started noticing increased bloating and other gut issues from taking it. I canceled my subscription as my health was being affected. Ritual still charged and sent me another round is the subscription after my cancellation. I went back online canceled again and followed their website instructions to request a refund- send an email or use the chat feature. Ive done both- as of 10 days ago- and have followed up almost daily. I have received no response to my several emails and the chat box goes unread for 8 hours (they state they only respond to messages from 9am-5pm). I have no way of getting of a live person and my credit card remains charged for a subscription I do not want

    Business Response

    Date: 02/14/2024

    This customer reached out to our support team on 01/27, requesting assistance with their subscription, as they thought they had been canceled and didn't know why an order went through. Our support team responded and explained that while they snoozed, they processed later in December and did not cancel. Due to the snooze, the order went out on 1/22, and they didn't cancel their subscription until 1/27. Once the customer followed up, the email interaction was forwarded to a supervisor, who processed a courtesy refund and refunded them for their last two orders.

    If they believe Ritual Multivitamins to be the cause of any adverse effect, please let us know and wed be happy to conduct a proper follow-up report.
  • Initial Complaint

    Date:02/13/2024

    Type:Service or Repair Issues
    Status:
    AnsweredMore info

    Complaint statuses

    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    On December 11 I contacted Ritual because my subscription automatically processed without an email notification. I asked to cancel that month's order to which they replied that they'll just give me a $54 credit instead and will opt me in for future notifications. We'll, on Jan 30 I was again charged $54 and automatically mailed the subscription without an email notification. I've reached out to them several times without a response. I want a $54 refund as they promised the credit that I never received.

    Business Response

    Date: 02/14/2024

    This customer reached out to our support team on 12/09, reporting an issue with not receiving notification emails. Our support team responded on 12/11 and confirmed they will still be receiving notification emails moving forward. The customer followed up 1/30, asking about their notification emails and a credit that they did not receive. Our team was able to confirm they have been receiving all notification emails, and we processed a refund of their last order to honor the credit they should have received.
  • Initial Complaint

    Date:02/12/2024

    Type:Service or Repair Issues
    Status:
    AnsweredMore info

    Complaint statuses

    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    I have cancelled this service three times and this company keeps charging my bank. There is no customer service phone number and no way to cancel a subscription. I have changed my bank card twice and they keep finding ways to charge. This company is making very hard for people to discontinue their services and charges people without consent.

    Business Response

    Date: 02/13/2024

    This customer reached out to our support team on 01/26 requesting assistance with canceling their subscription and requesting a refund. Our support team responded on 1/30 and canceled their subscription and processed a courtesy refund.
  • Initial Complaint

    Date:02/05/2024

    Type:Customer Service Issues
    Status:
    AnsweredMore info

    Complaint statuses

    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    I have had a ~2 year long subscription with this company for vitamins. I have plenty of vitamins in my personal stock and want to request halting my subscription. I cannot log into my account to take this action. I have tried to request a password change and do not receive an email. But, I receive deliver emails from them. I have tried to contact customer service and am not given the ability to chat via their messenger, they do not provide a phone number, and they will not respond to my emails. They continue to send me product that I don't need with upcoming expiration dates. Now, I recently got charged $80 for product that will expire before I can use it.

    Business Response

    Date: 02/05/2024

    This customer reached out to our support team on 01/19 requesting assistance accessing their account. Our support team responded on 01/19 and located & updated their account as it was under a different email address. They were able to successfully cancel the subscription later that day, and we have not received a request for a refund. However, I have gone ahead and refunded your last order in full as a one-time courtesy.
  • Initial Complaint

    Date:02/01/2024

    Type:Delivery Issues
    Status:
    AnsweredMore info

    Complaint statuses

    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    I placed an order number HQD7VR-0001 with Ritual on January 01, **** for three items: Essential Prenatal, Natal Choline, and Essential Protein *********************** I received the order on January 11, ****, however, there was one missing item from the order, which was Natal Choline, which cost $25. I recached out to the chat system on Ritual's website the same day to bring that to their attention. Nobody answered me. I reached out to their customer service email three times, and still no answer. I reached out to their ******** page with a private message, still no answer. I have been trying to get someone's help from Ritual for four days (as of today January 15th) now and nobody is answering me.this feels like a scam, they charged me for a product, it did not arrive, and there is no way to contact the company. I would like a refund or to be mailed the missing product.

    Business Response

    Date: 02/05/2024

    This customer reached out to our support team on 01/11 requesting a replacement for the product missing from their order. Our support team responded on 01/16 & 01/17 to all messages and shipped out a replacement same day with the tracking number ************. This replacement was delivered to the customer on 1/26. We completely understand this customers frustrations and apologize for the delay in response.
  • Initial Complaint

    Date:02/01/2024

    Type:Service or Repair Issues
    Status:
    AnsweredMore info

    Complaint statuses

    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    My wife and I each ordered one vitamin pack on a holiday sale ****. Unknowingly, we were both EACH shipped 3 additional vitamins about a month later and auto charged $117 each totaling $234. We were traveling and just noticed the vitamin shipments and charges. From the other comments, its clear this is a common occurrence which makes this is a dishonest business practice at best and fraud or theft at worst. I emailed support today and have not heard back yet. If a company rips off 100 people only 10 do something about it, then from a profit standpoint its worth it to them?? This should NOT be allowed to continue.

    Business Response

    Date: 02/05/2024

    This customer initially reached out to our support team on 1/12, requesting a refund for their two most recent orders. Our support team assisted with explaining the subscription and processed a refund of their additional orders as a one-time courtesy. We apologize for the confusion. Orders placed on our site automatically sign you up for our subscription, which is outlined at checkout. Your order will be processed every 30 days, and you'll receive a reminder email a few days before each order is processed. However, for people only interested in one month, we make it easy to cancel directly from your account page at anytime!
  • Initial Complaint

    Date:01/08/2024

    Type:Service or Repair Issues
    Status:
    AnsweredMore info

    Complaint statuses

    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    On 11/27/23 I placed an order with ritual for 4 products. My estimated delivery was 12/4/23. This date arrived and I tracked the package to find out that the date was moved to 12/1/23. The package was not delivered and reportedly there was an error. I received no email or other contact notifying me of an issue or how to correct it to ensure delivery. On 12/4/23 I contacted Ritual via chat about the issue and was informed 12 hours *** to get back to you. Its now well past that as todays date is 12/6/23. I again sent a message 12/5/23 with the same ************************************************* support provided for my order. Other reviews have significant issue with Ritual about auto subscriptions and fine print. My issue is related to delivery and the lack of customer support after they charged my card and received their money. I have a tracking number with no help to track my package as I watch it move across the state.

    Business Response

    Date: 01/12/2024

    This customer reached out to our support team on 12/06, letting us know there had been an issue with the delivery of their order. Our support team shipped out a replacement once they were able to get the address confirmed with the tracking number ************. This replacement was delivered to the customer on 12/15. They followed up via email and confirmed the replacement had been received. 
  • Initial Complaint

    Date:12/05/2023

    Type:Service or Repair Issues
    Status:
    AnsweredMore info

    Complaint statuses

    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    I canceled my subscription online in October of 2021 and received confirmation of cancellation. Unfortunately, I realized I was still being charged and emailed again to cancel in October is 2023. I received confirmation of cancellation and only a 3 month refund. However, I was charged yet again this month. They claimed I made a second account using my Apple ID that they have now cancelled. I do not recall ever making this account. I would like to know when and how this account was created. I have spent hundreds of dollars on unused vitamins that I tried to cancel.

    Business Response

    Date: 12/11/2023

    This customer reached out to our support team on 10/22/23, requesting assistance with identifying a charge to their card. Our support team responded on 10/23/23 and let them know their previous subscription was canceled on 11/13/2021, and we went ahead and processed a refund for 3 months for the inconvenience. The customer followed up on 11/14/23, stating an additional charge had been posted, and provided a screenshot of the charge. Our support team was able to locate an additional subscription that was started on 09/19/2022 which was about 6 months after the original subscription was canceled. All orders on this account were shipped directly to their address, with the account being created under a different email. Once we confirmed the existence of the second subscription, our team canceled it for them and processed a refund of their most recent order. In total, our team refunded 4 months of orders.
  • Initial Complaint

    Date:12/05/2023

    Type:Sales and Advertising Issues
    Status:
    AnsweredMore info

    Complaint statuses

    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    I have bought the prenatal for women at Target however there were pills that had a very dark color compared to the other pills. Please sew picture for an example.

    Business Response

    Date: 12/11/2023

    Thank you for reaching out and most importantly, for bringing this matter to our attention. We completely understand your concern, especially given your decision to take our Essential Prenatal is an important one. Rest assured that this product remains safe as each lot of capsules undergoes thorough testing. A bit of insight on what has occurred: The noticeable difference is due to the oil blend seeping into the inner cap. This leads to a "darkening effect when the oil blend comes into contact with the powder ingredients of the inner capsule. But your comfortability is our focus. Should you choose to return the bottle, please head to your nearest Target for a refund.
  • Initial Complaint

    Date:10/08/2023

    Type:Service or Repair Issues
    Status:
    AnsweredMore info

    Complaint statuses

    Resolved:
    The complainant verified the issue was resolved to their satisfaction.
    Unresolved:
    The business responded to the dispute but failed to make a good faith effort to resolve it.
    Answered:
    The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
    Unanswered:
    The business failed to respond to the dispute.
    Unpursuable:
    BBB is unable to locate the business.
    I bought their vitamins on TikTok. I never signed up for a subscription, however I was sent more vitamins and my credit card was charged. On their website it has steps to cancel the the subscription, however, the white button it says to click doesnt exist. I searched that website and no where does it give an option to cancel. Its very dishonest. I need a refund for the vitamins I did not order and to cancel the subscription that I NEVER signed up for.

    Business Response

    Date: 10/12/2023

    This customer initially reached out to our support team on 9/05 and did not provide any details for us to assist. While we were able to follow up the same day, we didn't hear back, and the conversation was closed. Once they followed up on October 3rd, after their second order was processed on 9/26, requesting to cancel, our support team assisted with locating their account and canceling their subscription. However, as a one-time courtesy, we have refunded your second order in full per our happiness guarantee.

    We apologize for the confusion. Orders placed on our site automatically sign you up for our subscription, which is outlined at checkout. Your order will be processed every 30 days, and you'll receive a reminder email a few days before each order is processed. However, for people only interested in one month, we make it easy to cancel directly from your account page at anytime!

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