Complaints

The complaint text that is displayed might not represent all complaints filed with BBB. Some consumers may elect to not publish the details of their complaints, some complaints may not meet BBB's standards for publication, or BBB may display a portion of complaints when a high volume is received for a particular business.

• Initial Complaint

  Date:06/03/2025

  Type:Billing Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I keep getting charged for vitamins and they keep sending them. Ive got 4months supply in less than 2 months and I keep trying to get them to cancel and remove me fully from there subscription but they tell me they cant

  

  Business Response

  Date: 06/04/2025

  On 01/19/24, this customer contacted our support team to request the cancellation of their active subscription. Our support team responded on 01/22/24 and confirmed it was already canceled and they would not be billed under that subscription. On 03/23/25, the customer placed an order selecting a monthly subscription option, despite our site having a one-time purchase selection. The customer followed up and placed an additional order on 04/17/25 for a second monthly subscription. Additionally, for all subscriptions, we send a reminder email 2-3 days before the order is set to process to allow for any edits or cancellations. We also state we are unable to edit any orders that have been processed and recommend making updates ****. On 05/21/25, they reached back out, requesting to have their new subscriptions canceled, and our team confirmed that they had already canceled via their account and they were all set.

• Initial Complaint

  Date:03/19/2025

  Type:Product Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I had purchased an introductory offer of vitamins from Ritual. I did not agree to any "subscription" or continuing offer from them. It was a one time offer.A month later I received a box from them and a charge for $245.44 on my credit card, which I did not authorize. I would not have continued with the product as it did nothing for me and the new price almost doubled. I was not notified anything would be sent until I received it at my door and saw the charge on my card. I attempted to return the unopened box, they would not accept it. I tried numerous times to email them to no avail. They are refusing to refund or take back the product.I still have the unopened shipping box and would like to return them as I did not authorize any order from them. I would like a refund.

  

  Business Response

  Date: 03/21/2025

  ****** signed up for our monthly subscription service which was noted during the checkout process and in the order confirmation email she received after her purchase. We sent her a reminder email on 12/22, two days before the order processed on 12/24, to let her know about the upcoming order. Regarding our return policy, we accept returns only on first-time orders within 30 days of purchase. This policy is in place to give customers time to try their initial order and decide if its the right fit. Since her recent order falls outside of this 30-day window, it unfortunately doesnt qualify for a refund under our standard policy. That said, as a courtesy, we refunded her partially for the order for one of the products she said she thought she had removed. 

• Initial Complaint

  Date:02/27/2025

  Type:Product Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I emailed Ritual on 1/18/25 instructing them to cancel my subscription, and additionally, I moved out the next delivery date to allow time for this cancelation to be processed. However on 2/19 my card was charge for another's month of vitamins. I immediately contacted their customer service and provided a copy of my cancelation request from 1/18, and requested they refund me and cancel this order. The customer service person who replied said, "We understand things change, but unfortunately, once an order has been processed we are unable to edit or cancel it. ?We recommend making any subscription updates at least 24 hours before your order processing date." However, I had communicated this desire to cancel A MONTH BEFORE. When I replied and said this was not a satisfactory resolution, I was again met with the same response. This is an alarming, unacceptable, and unethical business practiceRitual is deliberately making it nearly impossible to cancel a subscription and outright refusing to honor cancellation requests.

  

  Business Response

  Date: 03/07/2025

  The customer contacted support on February 19, 2025, requesting to cancel her order, which had processed the day before. She mentioned sending an email on January 18, 2025, with a screenshot to cancel her subscription but noted it was sent to the wrong address. After checking, we confirm we did not receive that email. Additionally, we sent an email on February 17, informing her that her order would process on February 19, and that changes or cancellations should be processed or requested at least 24 hours in advance. Customers can also cancel directly from their account page at any time. After reviewing her subscription, I found it was still active, so I have canceled it to prevent further orders from being charged or shipping.

• Initial Complaint

  Date:02/10/2025

  Type:Sales and Advertising Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I attempted to end a subscription for their supplements that caused me health problems and was unable to navigate that process myself. They don't offer adequate customer service. I attempted to stop an order that had not shipped and I was charged for but they would not do that and now will not allow me to return $150 in supplements once I receive them.

  

  Business Response

  Date: 02/18/2025

  The customer contacted support on 1/30 to cancel their subscription and recent order. We responded the same day, explaining that orders can only be adjusted at least 24 hours before processing. A reminder email was sent on 1/28, confirming the order details and advising prompt edits. Despite this, the customer insisted on a refund, and as a courtesy, we refunded the order, though cancellation was not possible.

• Initial Complaint

  Date:01/06/2025

  Type:Service or Repair Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  They refuse to cancel my subscription, I have told them not to charge my card but they continue to without my approval. They will just push the renewal date out and then without any notice charge my card 2x the typical price for multivitamins.

  

  Business Response

  Date: 01/08/2025

  The customer emailed ********************** on 12/20/24 at 3:47PM to cancel their subscription, and our support team promptly processed and confirmed the cancellation on 12/20/24 at 3:48PM. 

  Our cancellation policy and process are clearly outlined in our ************ and customers have the option to cancel their subscriptions directly from their account page at any time. We also strive to make it clear that ************************** operates on a subscription-based model, with this information highlighted during the checkout process and in the order confirmation email sent after purchase.

  The customer has purchased two separate subscriptions with us previously, the first started on 05/29/2023 and cancelled on 08/25/2023 and the second started on 11/13/2023 and cancelled on 04/10/2024.

  With this most recent subscription sign-up, they signed up during our Black Friday Sale on 11/14/2024, where they were informed at checkout that the recurring price would be more than the initial, discounted sale price. Additionally, we sent an email on 12/12 notifying the customer that their next order was set to process on 12/14, along with the order's total amount $132.00. By the time they contacted us on 12/20, the order had already been delivered to them per **** tracking number 9261290318412521245625.

  Given that this is the third time theyve signed up for a subscription with us and cancelled, wed recommend they place a one-time order in the future to better suit their needs.
  

  
  

• Initial Complaint

  Date:12/30/2024

  Type:Product Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I purchased the Mens Vitamins and found a dead bug in one of the pills, I demand a full refund for my order as I will not be taking any of these pills, its disgusting.

  

  Business Response

  Date: 01/02/2025

  The customer's complaint was escalated to the Quality Team for investigation, and Ritual issued refunds for this order on 12/28 and 12/29, totaling the requested amount of $149.40.
  

• Initial Complaint

  Date:12/05/2024

  Type:Product Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  Subject: Formal Complaint Regarding Unjust Refusal for Subscription Cancellation and Refund To Whom It May Concern,I am writing to file an official complaint regarding my recent experience with Ritual. On November 11, 2024, my subscription was automatically processed, despite my repeated attempts to cancel it. I recently experienced a miscarriage, and understandably, the last thing I needed was the added stress of dealing with an order that was causing me significant anxiety.Given my circumstances, I reached out to Ritual with the expectation that my request would be handled with compassion and understanding, but instead, I was met with a rigid refusal to cancel the order or issue a refund. This is completely unacceptable. I am not asking for special treatment, but basic customer service practiceslike the ability to easily cancel a subscription and receive a refundshould be a given. It is incredibly frustrating to be forced into a situation where I am unable to stop a transaction that has not even been delivered yet.Your refusal to allow cancellations and your inability to provide a simple click to cancel option on your website are not only inconvenient, they are unethical. This is not how legitimate businesses operate in any marketlet alone one that claims to prioritize customer satisfaction.I am requesting an immediate refund for the order processed on November 11, 2024. I also urge you to review your policies and ensure that they are more in line with customer needs and common decency. Your current practices are, frankly, abhorrent, and I hope you will take the necessary steps to correct them.Sincerely,**** ******* ORDER # JWJWR6-0002/11/11/24; $85.02

  

  Business Response

  Date: 12/10/2024

  While reviewing this customers account, it appears that they are due a refund. I have issued this as of 11/9, and it will be visible on their statement within 7-10 business days, depending on their banks processing timeframe. We have also followed up directly with this customer via email.

• Initial Complaint

  Date:11/06/2024

  Type:Product Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I purchased what I thought was a one-time order of supplements on the 10/4/24. Nowhere during the purchase process was it clear I would be signing up for a recurring subscriptionI would not have purchased this product if I was aware I would be signing up for a subscription. The website does not make this clear, and customers should not be expected to read through the terms of service to find this vital information. I received no advanced notice that I would be charged again until the charge appeared on my credit card on 11/3. I was able to resolve this issue with the customer service chat on *********************** website. Note that they do not appear to have an option for phone-based customer service.

  

  Business Response

  Date: 11/12/2024

  This customer reached out to our support team on 11/03 asking about their most recent order.  Our support team responded same day and let them know once an order is processed we are unable to edit or cancel and we explained our subscription model. 
  
  We apologize for the confusion. Orders placed on our site automatically sign you up for our subscription, which is outlined at checkout. Your order will be processed every 30 days, and you'll receive a reminder email if you chose to opt in a few days before each order is processed. However, for people only interested in one month, we make it easy to cancel directly from your account page at anytime!

• Initial Complaint

  Date:11/06/2024

  Type:Service or Repair Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I was charged for a subscription on 09/22 and again on 09/29. I was told by *** that I am not able to return or cancel the shipment that was processed just 1 week after another order of the same items was sent to me. *** said that it was processed so close together because my card was declining for August so technically that was this one that was shipped out. To clarify, I was also charged on 08/08 which is August. I explained that I need this canceled it was a duplicate charge and he said that they cannot make an exception. I explained the reason my card was decling was my car and wallet were stolen and my bank had everything on hold. I offered to provide a copy of the police report if nessessary to process the return. I never agreeed to be charged more than 1x a month and reviewed the terms and conditions on the website and again, never agreed to be charged more than 1x a month. This needs to be refunded

  

  Business Response

  Date: 11/12/2024

  This customer reached out to support on October 2nd, asking for clarification on their last two orders that were billed. Our support team explained that the charges were for the next scheduled order and the order that was having trouble being billed. The customer then requested a refund for the charge, and the refund request was initially declined in line with our refund policy. However, their request was escalated, and their most recent order was refunded in full, and they received a confirmation email.

• Initial Complaint

  Date:11/06/2024

  Type:Product Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I purchased a one time item as the Vitamin was on sale for the holiday in Sept. Never signed up for a subscription. I was to only try the vitamin to see if it would assist my gut health. It did not. Again trial period. I havent even finished the first bottle. I was to find out today not by Ritual but by my bank there was an overdraft in my account. It was from ********************** for $53. I did not receive any notification of money being taking out of this account. Not an email, phone call, or text. Just an email from my bank. This is strictly a savings account the checking is only for important purchases. Today I've attempted to reach out to Ritual for 3-4 hours and my bank. My bank is offer a dispute once the money clear and spoke to me about many options. However when I reached out to Ritual VIA email no one responds. However when they do they offer no compensation. There is no manager to speak to. No working phone line. No customer service. Its all slowly moving emails. The item has not shipped yet I'm not sure why they cannot cancel the order and refund me....especially when charging without notice. Most companies on subscription OR anything give notice for charge. I've checked my entire phone with no evidence of warning from Ritual. So they're unwilling to assist me with a resolution basically stating this is a me problem. Im very concerned with a company so easily to take money and no options for a customer to speak to anyone. Their phone line listed doesn't even take you to anyone and chats take hours. All I want is my money back and make sure they don't have my information anymore. This is very concerning. I will provide more info if needed.

  

  Business Response

  Date: 11/14/2024

  This customer reached out to our support team on Oct. 1 requesting a refund for their most recent order. Our support team followed up and explained that we are  subscription only, as explained at checkout. Also  noting per our refund policy, our Happiness Guarantee only covers the first order up to 30 days from when the order shipped. Once the customer followed up, our team made an exception and refunded the first order because we are unable to refund orders once they have been disputed.
  
  We apologize for the confusion. Orders placed on our site automatically sign you up for our subscription, which is outlined at checkout. Your order will be processed every 30 days, and you'll receive a reminder email if you chose to opt in a few days before each order is processed. However, for people only interested in one month, we make it easy to cancel directly from your account page at anytime!