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Blaze AI Summit: Turn AI Curiosity into Real Business Results

Join business leaders from across Michigan on July 14 in Grand Rapids and learn practical ways to use AI to improve productivity, streamline operations, and drive business growth.

Experience live demonstrations, hear from industry experts, and leave with strategies your team can put to work right away.

Reserve Your Seat

Bring Your Team. Leave With an Aligned AI Roadmap.

Marketing learns how AI is changing search. Operations learns workflow automation. Leadership learns governance and strategy.

Your team returns with a shared understanding of how to use AI responsibly and productively across your business.

What You'll Learn:

AI for Marketing & Answer Engine Optimization
Understand how AI search tools influence buying decisions and how your business can stay visible.

Building Autonomous Workflows
Learn practical ways to automate repetitive tasks while keeping people in control.

AI Governance & Trust
Develop policies and guardrails that support responsible AI adoption.

Agentic AI & Emerging Technologies
Explore where AI agents and emerging tools fit into real-world business operations.

Who Should Attend?
Small and Mid-sized Business Owners and CEOs | Marketing Teams | Operations Leaders | Sales Professionals | Customer Service Teams | HR and Administrative Leaders | Professional and Legal Service Providers

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Meet the Business Leaders Putting AI to Work Every Day

From AI search and workflow automation to governance and trust, these experts are helping organizations use AI responsibly while improving productivity and business performance.

BLAZE AI Summit Sessions & Keynote Speakers

Tal Goldhamer
Tal Goldhamer - Morning Keynote Speaker, Beyond the Hype: How to Think About and Actually Use AI

Award-winning executive, former Ernst & Young Senior Partner and Chief Learning Officer, and internationally recognized expert in AI learning and leadership development.

Tal helps leaders translate complex AI concepts into practical strategies that drive organizational growth and lasting business impact.

 

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Rebekah Dopp
Rebekah E. Dopp - Afternoon Keynote Speaker, Trust in The Age of AI: Why Human Judgement Still Matters

Global CEO of BBB, Inc., leading the modernization of BBB into a global trust infrastructure for the AI economy.

With more than two decades of leadership across technology, media, and institutional transformation, she helps organizations navigate AI while maintaining trust, accountability, and human judgment.

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Jonathan Liebert
Jonathan Liebert - Lunch Keynote Speaker, The AI-Native Business: How to Thrive in the AI Economy

AI thought leader, founder of The AI Collective for Colorado, and author of Thought Partner.

Jonathan helps businesses adopt AI responsibly while building organizations that balance innovation, trust, and human-centered leadership.

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Jasmine Shells
Jasmine Shells - Breakout Session Speaker, Grow with Google: Make AI Work For You

Founder of 312 Labs, Grow with Google Midwest Regional Coach, and entrepreneur dedicated to helping business owners use technology to accelerate growth.

Jasmine specializes in practical AI applications, digital tools, and strategies that help organizations improve productivity and move forward with confidence.

 

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Drew Veach
Drew Veach - Breakout Session Speaker, Your Business in the Age of AI Search

CMS and AI Strategy Lead at Grand Rapids-based BizStream. Drew helps organizations understand how AI-powered search tools are changing customer behavior and what businesses can do to remain visible, discoverable, and competitive.

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Adam Clark
Adam Clarke - Breakout Session Speaker, You Do Not Have an AI Problem. You Have a Systems Problem. Here is How to Fix Both

President of 1 Bold Step, where he helps organizations improve efficiency through strategy, systems integration, marketing automation, and process improvement.

Adam specializes in identifying operational bottlenecks and building scalable workflows that drive measurable business results.

 

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Issac Oswalt
Issac Oswalt - Breakout Session Speaker, Agentic AI Demystified: From Agents to Autonomous Systems

Business operator, entrepreneur, and AI strategist with more than 20 years of experience in construction, real estate development, and business growth.

Isaac focuses on helping organizations identify practical applications for AI and understand where emerging tools like AI agents can create real business value.

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Jasmine Shells
Andy Bass - Breakout Session Speaker, Best Practices of AI Governance

TEDx speaker, AI strategist, and technology entrepreneur with decades of experience helping organizations implement emerging technologies.

Andy equips leaders with practical frameworks for AI governance, responsible adoption, and scaling AI initiatives with confidence.

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Built for Michigan businesses ready to lead what comes next.

The first Better Business Bureau of Michigan BLAZE AI Summit will be hosted at The Goei Center in Grand Rapids.

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Why attend the Blaze AI Summit?

Why learn about AI from BBB, Michigan?

BBB, Michigan does not sell AI tools or promote platforms.

We provide neutral, non-vendor education designed to help businesses and consumers understand how AI affects trust, transparency, and decision-making.

Our role is not to push adoption, but to help people ask better questions, understand risks, and use AI in ways that protect credibility and public confidence.

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Trust in The Age Of Ai

BBB of Michigan's Trust in the Age of AI Training Sessions

Artificial intelligence is transforming how people search, evaluate options, and make decisions. Through Trust in the Age of AI, Better Business Bureau® of Michigan is helping businesses and consumers navigate this shift with greater clarity, responsibility, and trust.

For more than a century, BBB has helped bring honesty and accountability to the marketplace during times of change. As AI becomes increasingly embedded in everyday decision-making, we plan to continue that role by offering practical guidance rooted in ethics, transparency, and trust.

Learn How to Protect Trust in the Age of AI

Explore BBB, Michigan programs, free presentations, and ways to stay informed as the marketplace continues to change.

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Better Business Bureau Media Kit

Download our 2026 BBB, Michigan Media Kit

The Media Kit outlines upcoming events, partnerships, and visibility opportunities available through the Better Business Bureau of Michigan. Inside, you’ll find audience insights, customizable event sponsorship levels, and ways to align your brand with BBB’s trusted reputation. Use this guide to choose the package that best fits your goals, budget, and desired reach.

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Make a tax-deductible donation to the BBB Educational Foundation to help support the free programming provided to local schools, seniors, community groups and businesses.

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