At the Michigan Blaze AI Summit, Better Business Bureau® of Michigan will be helping business leaders turn AI curiosity into practical action.

On July 14, 2026, at The Goei Center in Grand Rapids, attendees will experience expert-led sessions, live demonstrations, and real-world examples for applying AI responsibly across marketing, operations, and decision-making.

Early Bird tickets are $249.99. Save $50 by registering before June 5th.

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Ignite the next move for your business!

BBB of Michigan will host the Blaze AI Summit on July 14 at The Goei Center in Grand Rapids, a one-day event for small and mid-sized business leaders ready to understand, adopt, and apply AI in their business workflow in practical ways without losing Consumer Trust.

The Summit will bring together experts, innovators, and entrepreneurs to explore how AI can support growth, improve operations, strengthen marketing, and protect trust when used responsibly. Attendees will explore practical AI usage, ethical responsibility, and the importance of keeping human judgment at the center.

Blaze AI Summit Speakers

Tal Goldhamer - Morning Keynote Speaker

Tal Goldhamer is an award-winning executive with more than 30 years of experience in strategic transformation and people-centric innovation.

He is a former Senior Partner and Chief Learning Officer at Ernst & Young, where he led a global team of more than 600 professionals delivering millions of learning hours to over 100,000 employees worldwide. Today, Tal designs and leads AI workshops and executive learning experiences across the United States, Europe, Asia, and the Middle East. An adjunct professor at the University of Denver, Tal teaches graduate-level courses in artificial intelligence and is known for his ability to translate complex concepts into clear, practical insights.

Tal blends science-backed methods with a plain-language approach to help leaders and teams move beyond theory and create lasting, meaningful change. His work focuses on helping organizations turn challenges into opportunities and build momentum that impacts teams, customers, and communities.

His thought leadership has been featured in conferences, symposiums, and publications including Harvard Business Review.

Jonathan Liebert - Lunch Keynote Speaker

Jonathan Liebert is an AI thought leader, author, and advocate for ethical AI integration and social innovation.

He serves as CEO and Executive Director of Better Business Bureau® of Southern Colorado and Southern Colorado Impact Group, and is the founder of The AI Collective for Colorado, an initiative driving statewide collaboration and innovation in artificial intelligence.

Jonathan is Chair of the National AI Taskforce for the National Association of State Workforce Board Chairs, helping shape workforce strategy and policy related to AI. He is also the visionary behind the Colorado Springs AI Summit and the creator of AI Powerup for Small Businesses, a program designed to help leaders thrive in an AI-driven economy.

He is the author of Thought Partner, a guide to the next evolution of thinking where human creativity, emotion, and ethics work alongside artificial intelligence to enhance decision-making and innovation.

Jonathan brings a human-centered perspective to technological transformation, focusing on building stronger, more resilient communities. He serves on numerous boards, including the International Association of Better Business Bureaus and the BBB Institute for Marketplace Trust, and was appointed by Governor Jared Polis as Chair of the Colorado Workforce Development Council Board.

Drew Veach - Main Session Speaker

Drew Veach is a CMS and AI Strategy Lead at BizStream with 20+ years of experience in sales and business development. He helps organizations of all sizes build better digital experiences through smarter websites, streamlined marketing workflows, and practical AI strategy.

Drew specializes in connecting business goals to practical digital strategy, helping clients simplify their workflows and figure out where AI actually fits into what they're already doing. He's also the creator and host of AI Lab Unfiltered, a podcast for anyone looking to learn how AI is being used in the real world.

Why attend the Blaze AI Summit?

Why learn about AI from BBB, Michigan?

BBB, Michigan does not sell AI tools or promote platforms.

We provide neutral, non-vendor education designed to help businesses and consumers understand how AI affects trust, transparency, and decision-making.

Our role is not to push adoption, but to help people ask better questions, understand risks, and use AI in ways that protect credibility and public confidence.

Related BBB Resources

BBB Artificial Intelligence Resource Hub: National guidance, tips, and consumer-focused resources
Business Licensing Education Series: Clear guidance on operating responsibly and compliantly
BBB Standards for Trust: How ethical practices support long-term credibility
The Sign of a Better Business: Understanding and leveraging BBB Accreditation.
ConsumerHQ: Your go-to resource for trusted consumer information and alerts.
BizHQ: Resources to help successfully run every aspect of your business.

Stay connected. Learn more. Get involved.

BBB of Michigan's Trust in the Age of AI Training Sessions

Artificial intelligence is transforming how people search, evaluate options, and make decisions. Through Trust in the Age of AI, Better Business Bureau® of Michigan is helping businesses and consumers navigate this shift with greater clarity, responsibility, and trust.

For more than a century, BBB has helped bring honesty and accountability to the marketplace during times of change. As AI becomes increasingly embedded in everyday decision-making, we plan to continue that role by offering practical guidance rooted in ethics, transparency, and trust.

Learn How to Protect Trust in the Age of AI

Explore BBB, Michigan programs, free presentations, and ways to stay informed as the marketplace continues to change.

Explore BBB, Michigan Programs

Download our 2026 BBB, Michigan Media Kit

The Media Kit outlines upcoming events, partnerships, and visibility opportunities available through the Better Business Bureau of Michigan. Inside, you’ll find audience insights, customizable event sponsorship levels, and ways to align your brand with BBB’s trusted reputation. Use this guide to choose the package that best fits your goals, budget, and desired reach.

Download now

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Empowering Michigan Businesses Through AI & Data-Driven Insights.

Trust Lab® Research and Programs

Webinars/Seminars/Training

The BBB Educational Foundation hosts webinars, seminars and training for businesses and nonprofits.

Better Business Bureau training sessions

Awards

Learn more about our annual Torch and Trust Awards and our Trust Scholarships and how you can apply.

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Make a tax-deductible donation to the BBB Educational Foundation to help support the free programming provided to local schools, seniors, community groups and businesses.

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Blaze AI Summit