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Important information

• Advertising Review:

  BBB promotes truth in advertising by contacting advertisers whose claims conflict with the BBB Code of Advertising. These claims may come to our attention from our internal review of advertising, consumer complaints and competitor challenges. BBB asks advertisers to prove their claims, change ads to make offers more clear to consumers, and remove misleading or deceptive statements.

  On 11/09/2023  BBB contacted the business regarding their advertised products on their website. The BBB has asked the business to substantiate the financial compensation claim stated on the website as required by BBB’s Code of Advertising.

  The business advertised the following product on their website:

  https://www.biolifeplasma.com/

  “Donating plasma can make a big difference to your monthly income, and an even bigger difference in the lives of people with rare diseases. New donors can get up to $900 in their first month donating,”

  “We compensate every donor for the time they dedicate for each donation, since the process required can take anywhere from 1 to 2 hours.”

  The BBB Code of Advertising States:

  1. Basic Principles of the Code

  1.1 The primary responsibility for truthful and non-deceptive advertising rests with the advertiser. Advertisers should be prepared to substantiate any objective claims or offers made before publication or broadcast. Upon request, they should present such substantiation promptly to the advertising medium or BBB.

  1.2 Advertisements which are untrue, misleading, deceptive, fraudulent, falsely disparaging of competitors, or insincere offers to sell, shall not be used.

  1.3 An advertisement as a whole may be misleading by implication, although every sentence separately considered may be literally true.

  1.4 Misrepresentation may result not only from direct statements, but by omitting or obscuring a material fact.

  34. Claimed Results

  Claims relating to performance, energy savings, safety, efficacy or results for a product or service should be based on recent and competent testing or other objective data.

  As of 11/27/2023, business has not responded to BBB emails or substantiated claims.