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Let's celebrate trust together!

Eligibility & rules

To be eligible for this award, an organization must:

  • Have been in operation for at least 3 years

  • Have earned at least a “B” rating from BBB

  • Indicate that they have met their financial obligations (charities)

  • Not have won this award in the past three years (2023, 2024, or 2025)

  • Operate in the BBB of Michigan service area

An organization is not eligible to compete if they have not met all of the above criteria.
Note: BBB Accreditation is NOT a requirement to apply for or receive this award.

Anyone can nominate an organization.
Businesses and nonprofits are invited to submit a formal application for the BBB Torch Award.

The application includes information about your organization and why it deserves a Torch Award for Ethics.

Submissions are grouped into categories by number of employees. One winner is picked per category for the award.

Business:

Category I: 1-3 employees

Category II: 4-15 employees

Category III: 16-35 employees

Category IV: 36-60 employees

Category V: 61-100 employees

Category VI: 100+ employees

Nonprofit:

Category VII: 1-20 employees

Category VIII: 21+ employees

Judging process

Entries will be reviewed by an independent panel of judges drawn from the business and nonprofit community.

The judges determine the finalists and award recipients for each category.

Finalists and winners will be recognized at the Torch Awards for Ethics ceremony, to be held each year.

BBB of Michigan service area

The BBB of Michigan serves 80 of Michigan's 83 counties. The only counties not served by the BBB of Michigan are Monroe, Hillsdale, and Lenawee counties.

Map of Michigan highlighting three counties in the southeastern region in gray.

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