Business ProfileforLindsay Cadillac Company

Deceptive Advertising/Deceptive Sales Practices On April 9, 2022, I entered Lindsay Cadillac in Alexandria, VA to purchase the Cadillac ***. Cadillac was running a commercial ad for the 2022 *** with a lease payment of $399, plus a down payment of $3,689, taxes, and dealer's fees. The same commercial ad stated the financing option was .09 percent APR for 48 months. I was unaware of this commercial until the next day, April 10, 2022. As a result, I signed my lease for a monthly payment of $741.77 for 48 months. I have excellent credit (my score ranges 820 and 850) and would have qualified for this promotion. It was not presented to me. On April 11, 2022, I returned to Lindsay and asked finance director, *** **** ****** why he did not offer me the promotion. His response was, you must read the fine print, and it's a national advertisement. This response did not make sense. On Dec 27, 2022, I wrote to GM Financial who referred me to the General Sales Manager at Lindsay, *** *** ******. On January 10 & 11, 2023 I spoke to *** ******. The resolution offered by *** ****** was, Option #1 - Return the vehicle valued at $36,000 and remit a cash payment of approximately $14,000. As of Jan 11, the lease balance was $49,684.51. Option 2 - Payoff the vehicle, balance of $49,684.51. His office provided me with wire instructions for the payment. Lindsay did not offer a satisfactory resolution to the problem. I asked *** ****** why his sales and finance staff failed to mention the promotion for the 2022 Cadillac ***. *** ******'s response was, he consulted with his regional manager, they both agreed Lindsay did not have to advise me of Cadillac's promotion. Desired Resolution is void the existing lease and allow me to purchase the 2022 *** at the advertised interest rate of 0.9 percent. This was the best finance option available April 2022. Refund the difference in my payments of $741.77 -$399 for the period that I made these payments.