Jewelry Stores
The Cates CompanyAbout
Important information
- Advertising Review:Read more
On April 22, 2024, BBB of Akron requested that the business modify or discontinue the claim "100% ABSOLUTELY FREE lifetime guarantee."
According to BBB Code of Advertising, 20.5 Sellers or manufacturers should advertise that a product or service is warranted or guaranteed only if the seller or manufacturer promptly and fully performs its obligations under the warranty or guarantee. If an advertisement claims that a product or service has a "lifetime" or "life" warranty, the FTC explains that the advertisement should clearly and conspicuously disclose "the life to which the representation refers."
For additional laws, guidelines and rules that apply to this section, reference:
FTC Guides 239.2-239.5
As of April 9, 2024, the business has failed to respond to our request of modifying or discontinuing to their advertised claim.
BBB Tip: Buying and selling jewelry
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