Business ProfileforFreshpair.com, Inc.
Additional business information
On October 11, 2023, BBB contacted the business regarding its website stating the following:
- 1. Up to 60% Off
- 2. Up to 50% Off
- 3. Soon, Freshpair became the largest online retailer of men's underwear...
According to the BBB Code of Advertising, "Up to" price savings claims
Where a savings claim (for example, "save up to 40%") covers a group of items with a range of savings, the number of items available at the maximum savings must comprise a significant percentage, at a minimum 10%, of all the items in the offering, unless local, state or provincial law requires otherwise.
- To avoid confusion or any possible deception, an advertiser should consider including a disclosure of both the minimum and maximum savings available under the offer. In such an instance, the advertiser must avoid any undue or misleading displaying of the maximum.
Objective Superlative Claims
Superlative statements in advertisements about the tangible qualities and performance values of a product or service are objective claims for which the advertiser must possess substantiation as they can be based upon accepted standards or tests. As statements of fact, such claims, like "#1 in new car sales," can be proved or disproved.
Unfortunately, the business failed to respond to BBB's request to substantiate, modify or remove the claims.
At-a-glance
Related Categories
Business Details
This is a multi-location business.
- Headquarters
- 19 Audrey Pl, Fairfield, NJ 07004-3415
- BBB File Opened:
- 1/6/2017
- Years in Business:
- 24
- Business Started:
- 4/1/2000
- Business Started Locally:
- 6/15/2016
- Business Incorporated:
- 10/2/2007
- Type of Entity:
- Corporation
- Additional Contact Information
Fax Numbers
- (973) 882-0400Primary Fax
Email Addresses
- Primary
- (973) 882-0400
Customer Complaints
1 Customer Complaints
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File a ComplaintMost Recent Customer Complaint
07/27/2021
- Complaint Type:
- Service or Repair Issues
- Status:
- Resolved
Customer Reviews
2 Customer Reviews
What do you think? Share your review.
Most Recent Customer Review
CHARLENE D
05/31/2023
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