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Important information

  • Customer Complaint:
    BBB with the use of artificial intelligence, analyzed the complaints on 9/11/24

    BBB shared the findings and recommendations with Rue La La,Inc.

    The findings appeared to show:

    Refunds and Exchanges: High frequency of issues with returning items and obtaining refunds.

    Delivery Concerns: Problems with shipping times, lost packages, and incorrect deliveries.

    Service Quality: General dissatisfaction with the service quality provided by the company.

    Product Quality: Complaints about receiving defective or low-quality products.

    Rue La La, Inc. on 1/23/25 responded to BBB with:

    We understand that it can be frustrating for our Members wanting to return items and feeling like they are not getting their service expectations met, but it is always our intention to make this process as easy for Members as possible and to get them resolution.  However, we are a flash sale/off price company where our inventory is constantly being turned over and we buy in limited quantities.  This does not allow for exchanges very easily as the items are usually not available in alternate sizes or colors but does allow us to offer amazing deals on high end fashion and home goods.  It also means that we need to put returned items back into inventory quickly to allow other Members access to these high demand/low quantity items.  As a result, in early 2024 we reduced our return window from 30 days to 21 days to quickly put these items back in stock.  We did grandfather in any purchases prior to that change and allowed for extended returns for customers for about 60+ days after that policy change and still do offer exceptions based on individual circumstances. Our returns policy is clearly outlined on our site in our “Help” section under “Our Return Policy.” This section outlines our return window for returnable items, 21 days from the shipment date. This section also outlines the refund options for returnable items, if they choose Merchandise credit they can return the item without a return shipping fee (this is similar to the policy of many other online retailers), or to original form of payment with a deduction of our $11.99 return shipping fee. Also outlined are the refund timelines, which is 3-5 business days for merchandise credit and 10 business days for original form of payment (this is dependent on the customer’s banking institution as we issue credits at the time we receive the item back). This help article also explains that items marked as “Final Sale” are not eligible for returns and explains that this information can be located in the product description on the site, as well as on the packing slip. Though Final Sale items and items outside of our return window are considered non-returnable, we do provide our members with exceptions based on the individual circumstances but generally offer each Member a onetime exception no questions asked as long as the item is in original condition and in original packaging. Though not ideal, at times we have to deny both late returns and final sale returns due to multiple requests/abusive behavior on the part of the customer.

About This Business

Rue La La provides a wide range of shopping options, including clothing, accessories, and home goods. The platform features sales with discounts on renowned brands, offering items such as designer fashion from names like Gucci and Valentino, as well as home essentials and travel experiences. Members can browse exclusive collections, ranging from premium jewelry to decor and furniture, with a focus on delivering diverse shopping experiences. Shoppers can enjoy a streamlined purchase process and access to various products based on personal preferences. The business provides services to residential customers.

BBB Accredited Since: 5/4/2009

Years in Business: 18

Products and Services

Accent Chairs, Activewear & Loungewear, Area Rugs & Runners, Athletic Sneakers, Backpacks, Bag Accessories, Bags & Backpacks, Bar Carts & Accessories, Baskets & Boxes, Bath & Body, Bath Mats & Curtains, Bath Sheets, Bath Towels, Beach & Straw Bags, Beach Towels, Bedding & Bedroom, Beds & Headboards, Belt Bags, Belts, Belts & Suspenders, Blankets & Throws, Bookcases & Shelving, Booties, Boots, Bracelets, Bucket Bags, Candles & Home Fragrance, Carry-Ons, Casual Button Downs, Ceiling Lighting, Charms, Clutches, Coffee Tables, Coffee, Espresso & Tea, Cold Weather & Rain, Cologne & Aftershave, Comforters & Quilts, Cookware, Cosmetic Bags, Crossbody Bags, Cufflinks & Tie Bars, Curtains & Hardware, D, Decorative Items & Frames, Decorative Pillows, Desks & Storage, Dining Chairs & Stools, Dining Sets, Dining Tables, Dinnerware, Doormats, Dress Shirts, Dress Shoes, Dressers & Armoires, Dresses, Drinkware, Duvet Inserts & Duvets, Earrings, End & Side Tables, Espadrilles & Wedges, Face & Eye Makeup, Face Masks, Fashion Sneakers, Fire Pits, Fitness Accessories, Fitness Equipment, Flat Sandals, Flats, Flatware & Cutlery, Floor Lamps, Fragrance, Games & Giftables, Gloves, Gourmet Food & Wine, Grooming Skincare, Hair Hats, Hair Masks & Treatments, Hammocks & Swing Chairs, Hats, Heeled Sandals, Home Environment Organization, Hosiery, Tights, & Socks, Jeans, Jewelry Boxes & Watch Winders, Jumpsuits & Rompers, Kitchen & Pantry Storage, Kitchen Appliances, Kitchen Tools & Gadgets, Laundry, Linens, Lingerie & Shapewear, Lip & Cheek Makeup, Loafers & Slip Ons, Lounge Sets, Makeup Sets, Masks, Massage & Spa, Mattresses & Accessories, Men Clothing, Mirrors & Wall Art, Moisturizers & Eye Cream, Necklaces, Nightstands, Office Accessories, Office Chairs, Organization & Storage, Ottomans & Poufs, Outdoor Decor & Accessories, Outdoor Lighting, Outdoor Rugs, Outdoor Seating, Outdoor Tables, Outerwear, Pants, Patio Umbrellas, Pendants, Pet Supplies, Pillow Inserts, Pillowcases & Shams, Pins, Plants & Vases, Pumps, Rings, Robes & Slippers, Sandals, Satchels & Top Handles, Scarves, Scarves & Wraps, Sconces & Wall Mounts, Seasonal, Serveware, Shampoo & Conditioners, Sheets, Shorts, Shoulder Bags, Sideboards & Credenzas, Skincare Sets, Skincare Treatments, Skirts, Sleepwear & Robes, Slides & Mules, Slippers, Smart Home Devices, Soap & Lotion Dispensers, Sofas & Sectionals, Sportcoats & Blazers, Stationery, Suits & Separates, Suits & Tuxedos, Suncare, Sunglasses & Eyewear, Sweaters, Sweaters & Knits, Sweatshirts & Hoodies, Swimwear, Swimwear & Coverups, Table & Desk Lamps, Tech Accessories, Ties & Formal Accessories, Tools, Tools & Styling, Tops, Totes, Trash Cans, Travel Accessories, T-Shirts & Polos, TV Stands & Consoles, Umbrellas, Underwear & Socks, Vacuums & Cleaning, Wallets & Card Cases, Watches, Weekender, Wellness, Women Clothing, Yoga Gear

Business Details

BBB File Opened:
11/7/2008
Business Started:
4/1/2008
Business Incorporated:
10/31/2007
Type of Entity:
Corporation
Business Management:
Alyson Pehlman, Manager
Mark Weinberg, CFO
Mark McWeeny, CEO
Number of Employees:
710

Additional Contact Information

Principal Contacts
Mark Weinberg, CFO
Mark McWeeny, CEO
Customer Contacts
Alyson Pehlman, Manager
Mark Weinberg, CFO
Fax numbers
Other Fax: (617) 695-7388

Additional Information

Other Resources
Federal Communications Commission (FCC) – Consumer Complaints / Consumer Inquiries and Complaints
445 12th Street S.W.
Washington DC 20554
Phone Number: 888-225-5322 (main FCC line; currently described for accessibility/disability support), 844-432-2275
Fax Number: 866-418-0232
https://consumercomplaints.fcc.gov/hc/en-us
[email protected]
Program Participation
BBB Community Patrons
BBB Community Patrons are like-minded businesses that see ethics as the key factor in creating a stronger, healthier business community.

BBB Community Patrons' additional financial support enables BBB to pursue distinctive, mission-based programs focused on ethics that would not be possible if not for the generous backing from BBB Community Patron Sponsors.

Latest Reviews

  • Bailey H

    "I am extremely disappointed with my experience with Rue La La. I purchased two pairs of shoes that are counterfeit based on significant differences in the quality, materials, construction, and branding compared to authentic versions." ... Read full review

  • Alm L

    "Ruelala certainly has great prices. I have repeatedly (4 times in 2026) placed orders and receive emails that my purchase was successful and I have REMOVEDdelivery protection." ... Read full review

  • sandy v

    "Sent packages to wrong address after updating my mailing address. Several hundred dollars worth of merchandise for Deeres." ... Read full review

View all Reviews

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