Roofing Contractors
Southeastern Roofing & CoatingsAbout
This business has 1 alert
Important information
- Advertising Review:In July 2024, BBB contacted Southeastern Roofing & Coatings regarding claims in its advertising.
Its website states that the business provides "Green Roofing Solutions" that "Enhance sustainability with green roofing solutions. We design, install, and maintain green roofs that improve energy efficiency and environmental impact." According to the BBB Code of Advertising, advertisers should not make broad, unqualified general environmental benefit claims like “green” or “eco-friendly.” General claims must be qualified with specific environmental benefits and the benefits should be significant. Advertisers must possess competent and reliable evidence (often scientific evidence) to support all environmental benefit claims. Qualifications for any claim must be clear, conspicuous and understandable. BBB requested that the business substantiate or modify these claims but did not receive a response.
Its website also states "These roof repair systems are proven to stop leaks, reduce energy cost, lower internal building temperatures, and prolong roof life." Claims relating to performance, energy savings, safety, efficacy or results for a product or service should be based on recent and competent testing or other objective data. The business did not respond to BBB's request that it provide substantiation for these claims.
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