Complaints

The complaint text that is displayed might not represent all complaints filed with BBB. Some consumers may elect to not publish the details of their complaints, some complaints may not meet BBB's standards for publication, or BBB may display a portion of complaints when a high volume is received for a particular business.

• Initial Complaint

  Date:05/23/2025

  Type:Service or Repair Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  January 5th 2025 purchased 4 tires for $383.81, order #*********. By the end of April and less than 500 miles driven on the tires I noticed the bead that sits around the rim was splitting. Given the nature of the issue and the importance of the tire's integrity I immediately contacted Priority Tire. I paid an additional $75 to have two new tires installed on the vehicle and nearly $300.00 for two new tires from Firestone Complete Auto. I filed a warranty claim with Priority tire and they denied it. Now I'm out nearly $800 for everything and they can't even warranty one tire that has obvious manufacturer defects.

  

  Business Response

  Date: 05/23/2025

  We do apologize for any confusion or inconvenience, but as we advised you, the warranty was indeed filed - it was sadly denied.

  As you know, Priority Tire does not offer warranties ourselves, but every tire is registered with the manufacturers (or their authorized distributors) and is thus covered under warranty.
  Although not all tires come with a mileage or road hazard warranty, all of them are covered under a general-purpose warranty for manufacturing defects.
  
  In this case, we provided you with the instructions and requirements for the warranty, to which you did respond quickly and with everything which was necessary.
  This allowed us to file the warranty with the manufacturer and represent your case in the best possible light.

  After review, however, the manufacturer sadly replied back by stating that, per their review of the documentation, they conclude that the issue does not stem from a manufacturing defect.
  Instead, they imply that the damage was caused during mounting and/or usage.

  As a result, sadly, we are unable to accept the tires back for a replacement or refund, seeing as how an approved warranty is the only way we could do such a thing for mounted/used tires.
  To remind, per our Policies, Terms and Conditions, we only accept returns (and thus replacements or refunds) for unmounted and unused tires. Tires that were indeed mounted and driven on can only be warrantied if appropriate, which we indeed attempted to do here.

  We do apologize for the unfortunate outcome of the warranty, but assure you that we did all we could to prove the issue to the manufacturer, as well as that we obviously do our best to only send out safe and functional tires out in the first place.

  Thank you for your understanding.

  Customer Answer

  Date: 05/27/2025

  Attached is Priority tires response stating that they are not going to warranty it and the other document is from the original installer stating that it was a manufacturer defect. 

• Initial Complaint

  Date:05/22/2025

  Type:Sales and Advertising Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  On July 9 2024 I purchased tires for $396.47 warranty on the tires was 45k miles on April 15 2025 I sent priority a email that after 8 months and 7k miles the tires had worn out I send numerous pictures with every email they asked for more pictures and dealing with a different customer service rep every time they denied my claim for a refund after a month of back and forth emails I also paid for the tires to be mounted balanced and aligned by star tire in New Haven ct which cost me another $100 I’m looking for a refund for the tires and the installation if possible

  

  Business Response

  Date: 05/23/2025

  We must advise that we filled your warranty to the best of our ability - sadly, it was denied by the manufacturer.

  Priority Tire does not manufacture any tires, we merely sell them. Accordingly, Priority Tire does not at this time offer any road hazard, mileage or general defect warranties for the tires we sell.
  Obviously, we do all that we possibly can to ensure that all of the tires we work with are safe, functional and without any flaw, fault or defect, while also carefully handling them and storing them in climate-controlled warehouses.
  We do also accept returns for all unused and unmounted tires, so if any glaring issues are encountered upon receipt, we can definitely take the tires back at our cost.

  With all of that said, however, we can assist customers for apparent defects or similar issues appearing after the tires were mounted by filling warranties with the manufacturers or their authorized distributors.

  In this case you did indeed contact us to report that the tires were prematurely worn. Although the manufacturer does not provide a mileage warranty, we can still always file general defect warranties in circumstances like this.
  We did provide you with all the required documentation and instructions needed to file the warranty. Although we did observe a mistake in internal communication for your warranty - which did cause some confusion and for which we do apologize - we likewise did provide all the required documents upfront to begin with, yet only received them from you later down the line after repeatedly explaining what is necessary multiple times.

  That aside, the delay and confusion thankfully did not ultimately hurt the actual ability to file the warranty nor did it influence its outcome.
  Sadly, the outcome is nonetheless that the manufacturer has denied the warranty, citing that the premature wear is apparently due to improper use.
  As a result we are unable to offer a replacement or refund for any amount of tires.
  
  Please know that we have vast experience with these warranties and that we do all in our power to properly conduct them towards a positive outcome; every method and "trick" is used to escalate and handle the warranty in a manner that will lead to it being accepted. As it stands, with this particular warranty being denied, we are unable to take further action or overturn the outcome, thus preventing us from processing a refund or replacement.

  Thank you for your understanding and we do apologize for any confusion or inconvenience.

  Customer Answer

  Date: 05/27/2025

  
  
  

  [To assist us in bringing this matter to a close, you must give us a reason why you are rejecting the response. If no reason is received your complaint will be closed Administratively Resolved]

  
  

   Complaint: ********

  
  

  I am rejecting this response the tires were installed 8 months and 7000 ago proper installation was performed alignment balance the car is always serviced on time I have 3 kids 1 with special needs and this car is always serviced never neglected I feel that these tires were faulty and I should receive some type of compensation they don’t want to do anything to help  8 months 7000 miles on a 45000 tire and they want to blame the customer instead of doing the right thing please help 

  
  

  Regards,

  
  

  ****** ******

  
  

  
  

  
  

  
  
  

  

  Business Response

  Date: 06/04/2025

  Hello again,

  As was explained prior, the warranty was sadly denied. The official determination is, as was shown to you via the letter provided by the party issuing the warranty, was that the tire was improperly mounted and/or used.

  In our personal estimation, considering the nature of the premature wear, we do believe that there was an inflation issue; to that end, we would have to assume that your tires were not properly inflated, mounted and balanced and/or that they were not properly inflated during your everyday use.

  Due to all of this and the way that the warranties function, we are unable to provide any replacement or refund for the tires in question. Likewise, we did already point out that our Policies, Terms and Conditions do not outline a scenario where we can provide a free return, replacement and/or refund for mounted tires, even if they are suspected to be damaged; again, any and all such suspected issues are to be handled via the manufacturer's general warranty.
  Again, this is due to the fact that we do not manufacture any tires, we simply sell them as a retailer and all tires must be without defect - with the manufacturer's general warranty serving to verify whether or not a defect is present.

  All in all, with the warranty being declined, we sadly are not able to provide the resolution that you expect at this time.
  We could certainly provide you with a courtesy coupon code as a token of our best intentions - that is always an option if you are interested, we simply did not wish to annoy or insult you with such an offer considering the warranty.

  Thank you for your understanding.

  Customer Answer

  Date: 06/04/2025

  
  
  

  [To assist us in bringing this matter to a close, you must give us a reason why you are rejecting the response. If no reason is received your complaint will be closed Administratively Resolved]

  
  

   Complaint: ********

  
  

  I am rejecting this response because:let me start from the beginning I ordered the tires from online priority tire who is a distributor of the tires I bought…8 months ago and 7k miles ago the tires are severely worn numerous pictures and attempts were made to get compensated numerous email were sent several different customer service reps responded..the tires are prorated for 45k miles the receipt of proper installation mount balance alignment from star tire was completed and receipt was sent.i drive a Range Rover that is service on time all the time I have 3 kids 1 with special needs so my vehicle needs to be maintained to say it’s negligent on my end is not right everything on my end was performed the tire didn’t I’ve tried to reach out to the manufacturer in Indonesia but got no response I’m look for some type of compensation if not every I put out of pocket a portion is ok …example my 20 yr old son had 2 year old tires went to town fair tire and they credited him because the tires wore quicker than advertised….mine are 8 months and priority instead of stepping up to help blame me for negligence.

  ****** ****** 

  
  

  Regards,

  
  

  ****** ******

  
  

  
  

  
  

  
  
  

• Initial Complaint

  Date:05/20/2025

  Type:Sales and Advertising Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I ordered 4 new tires. I had them mounted and balanced. There was terrible vibration from the tires. I had them removed and rebalanced a second time. At this point the second tire shop called me into the shop to show me the flat spots and run out on the Hiada tires. The tires still had terrible vibration. I called Priority tire at this time and informed them that I wanted a exchange for a good set of tires. They said they had to file a warranty claim and the manufacture would take a long time to get back. I provided the documentation that i had as requested. Priority tire continues to delay this claim. The tires are brand new and at this time I have had them removed and bought another set of tires so I no longer need an exchange but now a refund.

  

  Business Response

  Date: 05/20/2025

  We most certainly do apologize if the tires you received have any issues - as explained, we're doing our part to process your warranty, but we do require you to provide the required documentation!
  
  All of the tires we sell are NEW: never mounted, used or modified, without any expected flaws, faults or defects, handled with care and stored in climate-controlled warehouses.
  With that said, we do accept returns for unmounted tires only; if any issues are noticed prior to mounting, we can provide a free return.
  If, however, an issue is noticed after mounting, we cannot provide a return and must instead attempt to process a warranty.

  To clarify, as advertised, we do not provide any mileage, road hazard or usage warranties; instead, any and all warranties applicable for the tires we sell are provided by the manufacturers (or their authorized distributors/suppliers).
  When an issue is reported, like in your case, we do provide instructions on how the warranty can be processed. When the customer provides the required documentation we are able to file the warranty, with us doing all in our power to expedite and escalate the process for the best and swiftest possible outcome. The process does not necessarily have to be lengthy at all, although naturally it varies on a case by case basis.
  
  In this case, you did contact us about the apparent issue, with somehow all 4 tires being reported as having an issue; extremely unlikely but ultimately not impossible, this is something we are happy to handle and attempt to help you with.
  Naturally, we did provide all instructions necessary to file the warranty, including examples of all the required documents.
  
  As of time of writing, however, we have not yet received the required documentation for us to file the warranty.
  To that tend, we urge you to re-review all of the provided instructions and provide us with the necessary documents to allow us to finally submit the warranty and fight for its positive resolution.
  When and if said warranty is approved, we'll be able to provide you with a full refund or replacement, in accord with your choice.
  
  Thank you for your understanding and we do apologize for any unintentional confusion or inconvenience.

  Customer Answer

  Date: 05/21/2025

  
  
  

  [To assist us in bringing this matter to a close, you must give us a reason why you are rejecting the response. If no reason is received your complaint will be closed Administratively Resolved]

  
  

   Complaint: ********

  
  

  I am rejecting this response because: I have provided 25 pictures of the tires, barcodes, numbers inside of the tire and invoices for over $350 to try to balance and correct vibration from these tires. One of these invoices clearly states, "flat spots and run out". I asked that you file the claim with Hiada tire even though you claim the documentation is not enough. I asked for a response from Hiada tire stating the documentation was not enough, which I have not seen. I asked that you send me to a tire shop of your choice to have the tires inspected and documented, which you did not respond to. I asked that you send me another set of tires, and I would send these back which you denied. I also asked for a contact at Hiada tire which you have not responded to. When asked for tread depth I sent you pictures using a scale in 32nds and you stated this was not good enough, and did not offer a resolution. When I had the tires taken off the truck and bought another set of tires the tire shops gauge would not even measure the tread as there was too much, the gauge was maxed out 16/32. Clearly the tires are new and there seems to be push back with every response with documentation. At this time, I feel there will be no resolution to this matter without third party intervention. Please understand my frustration as I bought new tires, paid twice to try to correct the vibration issues and my only ask was for a replacement set of tires (the same tires) and I would send back the other set which you denied. I did not ask for any compensation for my time or labor costs. 

  
  

  Regards,

  
  

  ****** *******

  
  

  
  

  
  

  
  
  

  

  Business Response

  Date: 05/23/2025

  We thank you for responding and certainly do in fact understand your frustration at the apparent issue with the tires.

  With that said, we have to point out that we did plainly and openly explain to you that we need clear photos with a tread gauge - and why. Sadly, we did not receive that as of yet, hence the issue.
  
  No, we are not rejecting your documents or refusing to assist you on purpose; to waste your time; to frustrate you; or to get you to give upon the warranty.
  Instead, we're just trying to collect usable documentation that will allow us to file the warranty. We've had enough experience with the warranties to know what is mandatory and what is optional, as well as what type of documentation is needed (in terms of clarity, style, level of detail etc.).

  We are not able to share any contacts from our partners, be they distributors, suppliers or the manufacturers themselves. There's also no need or reason to share "proof" that they don't want to file the warranty without measurement photos - we know that for a fact because, again, it's the industry standard.

  Finally, as explained, we cannot take the tires back; they were mounted and used, thus voiding the return policy. We can only take them back (at our cost) if the warranty is filed and the tires are needed back for an inspection.

  Ultimately we do not doubt the sincerity of your claims - it is possible that one or more tires has an issue, with the tire shop reports you submitted helping make matters reasonably clear - but we can only file a warranty with adequate documentation.

  We do hope that you are able to supply them to us so that we can escalate the matter and file the warranty on your behalf, to help secure you your refund.

  Thank you.

• Initial Complaint

  Date:05/13/2025

  Type:Customer Service Issues
  Status:

  ResolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I ordered these tires on the 9th and on the 10th they sent out a tracking number. It is now the 13th and they still aint ship out the tires they are giving me the run around saying they called fedex but havent. I had to call them because they did not respond when I messaged them through Ebay where I purchased the tires. Their live chat on they website doesnt work and their website looks like a jumbled mess. DO NOT DO BUSINESS WITH THESE PEOPLE. I will be telling everyone I know and putting this all over the web. If you people order tires from these people you will not get them and they will give you the run around blaming fedex blaming this or that but fedex says its not them blah blah blah. Spoke with 2 of they customer service reps who say they will contact fedex but have not and so far havent seen no movement on the tracking info or anyone who will tell me when I will get the stuff THAT I PAID FOR. I want what I paid for on my door step not a bunch of excuses or we cant do this or that. You take the money you DELIVER THE STUFF THAT PEOPLE PAY FOR. really isnt hard. Wish I knew these people would have been scamming before I even placed the order.

  

  Business Response

  Date: 05/13/2025

  We are certainly sorry to read this incredulous, unnecessarily hostile and dramatic complaint.
  
  The reason why we say that is because the order in question was formally shipped out on May 10th - 2 days ahead of schedule, as the order was required to be sent out on the 12th.
  Furthermore, the delivery estimate is for May 15th; so, needless to say, the fact that the order hasn't been delivered yet isn't even a problem in any sense.
  
  Aside from that, we do not understand why you would assume that we're lying; we have zero benefit from lying or incentive to do so. The order was indeed formally organized and shipped out on the 10th - we're not sure why there's no movement on the package and are indeed investigating both with FedEx using our Premier Business account as well as with our warehouse, as we always want to double-check their shipping manifest to ensure everything was done correctly.
  
  Meanwhile, our agents are doing their best to answer all calls, emails and live chats - your criticism for waiting more than usual is certainly valid, but we're not sure how that equates to us being "scammers".
  In fact, we really do not understand how you would get an idea to call a business which is A+ accredited with the BBB, which has a 99% positive feedback rating and Top Rated Seller status on eBay, which has several different Google Business profiles with 4.8 and above ratings - and so on - is in any way "scamming" you. We've been in business for more than 20 years and have more than 1000 orders per day; your order being "late" (not even, formally speaking) does not erase our efforts and achievements.
  
  All in all, we've done our best to properly ship your order out - the apparent delay with the transit was noticed and we're trying to get to the bottom of it.
  That's literally all there is to it - the order isn't even late and we'll do all we can to prevent it from being late, as well as to ensure that you receive what you purchased in general.
  
  You're free to criticize or voice your displeasure, but we'd urge you to keep your criticism remotely accurate and appropriate.
  
  Thank you.

  Customer Answer

  Date: 05/13/2025

  
  
  

  [To assist us in bringing this matter to a close, you must give us a reason why you are rejecting the response. If no reason is received your complaint will be closed Administratively Resolved]

  
  

   Complaint: 23322651

  
  

  I am rejecting this response because:

  The tracking info still says it hasn't been sent out and everyone can tell me there is a investigation but I dont see it happening and if I dont get my tires by the 15th then I will be pursuing legal action and contacting the states attorneys office . You have time to be quick to reply on the better business bureau but yall don't wanna send out what I ordered and paid for. Fedex says yall haven't even sent it out and they told me to tell the merchant to reach out which hasn't happened yet 

  
  

  Regards,

  
  

  ******* ****

  
  

  
  

  
  

  
  
  

  

  Business Response

  Date: 05/13/2025

  Hello again.

  Correct, you do not "see" the investigation "happening" because you do not have access to our FedEx Premier Business account, neither do you to our private channels with FedEx or our warehouse network.
  If you did call FedEx yourself to speak with a basic FedEx representative without full insight into the matter, they would naturally tell you that the shipment wasn't even sent - because there are no pick-up scans on the package.
  
  What you've apparently not considered while taking time to accuse of being malicious scammers is that we did send out the package, but that FedEx has some local delays in processing and/or that it was lost during the unloading step prior to being scanned. This can, has and will occasionally happen with all carriers. Neither a delay nor complete loss are out of the question, sadly.
  
  As we've said, we're investigating the matter on both ends - and we are completely open to sending out a new shipment to replace this one if it is indeed lost or overly delayed - but we simply need to get at least some confirmation on the current status before doing so. Ultimately we are following standard procedure for delayed and/or lost packages - investigating and determining both the cause and current status, as well as considering options on how to best resolve the matter. In all of this we are both trying to help you as our customer as well as ensure that our tires are not lost.

  Yes, we can reply to this Better Business Bureau complaint quickly; needless to say the personnel that deal with feedback is not the same as the personnel that replies to regular incoming traffic. Please do not confuse our phone lines being busy with us ignoring you or purposely wasting your time - we're doing all we can to reply in a timely manner amidst heavy traffic.
  
  With all of that said, there's again no need to make any threats; we assure you that, to the best of our knowledge and ability, your order was sent out, as well as that we're working to ensure that you do receive it on time.
  Your frustration with the concerning and apparent delay is noted and mostly reasonable - we do not deny that and acknowledge the confusing situation. With that said, we're trying to help you and resolve the matter.
  
  Thank you.

  Customer Answer

  Date: 05/13/2025

  [A default letter is provided here which indicates your acceptance of the business's response.  If you wish, you may update it before sending it.]

  
  

  Better Business Bureau:

  
  

  I have reviewed the response made by the business in reference to complaint ID 23322651, and find that this resolution is satisfactory to me. 

  
  

  
  

  
  

  
  Regards,
  

  
  

  
  

  ******* ****

  
  

  
  

  
  

   

• Initial Complaint

  Date:05/02/2025

  Type:Service or Repair Issues
  Status:

  ResolvedMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I purchased tires from Walmart on 10/11/24. The purchase was made online in which Walmart used a third party seller. Total for two tires was $246.74. Due to the fact that the tires were not going to arrive at the estimated time I cancelled the order and because I live in a different city roughly 3.5 hrs away I was not able to pick up my order. On 11/28/24 Walmart issued me a refund for one tire and stated that one tire was never received so they asked me to call the seller. I called Priority Tire and they advised to have Walmart return the tire and then my refund would be issued for the remaining tire that I did not receive ($123.37). I called Walmart 12/24 and they stated the had returned the tire. I waited and never heard anything. I called Walmart for the refund and advised me to call the seller. I emailed Priority Tire and they are now sending me to Walmart. I continue to get tossed back and forth without resolution.

  

  Business Response

  Date: 05/02/2025

  Thank you for reaching out - but most regrettably, we must advise that which was previously implied, which is that we quite literally cannot process any further refund!

  To clarify, sadly, it's become quite the recurring issue with Walmart Auto Care Center orders (those in particular, not regular Walmart Marketplace orders) that a refund is sent out partially (or not at all) and yet the refund functionality is disabled for the Seller (us, in this case).

  Simply put, although we were able to willingly issue a refund for 1 tire, we are simply unable to process any further refund through the Walmart Seller Center. The button for the 2nd tire is greyed-out and stuck on "initiated", preventing us from doing any further refund.

  Whenever this has happened previously, we reported the issue to Walmart - and were advised that it is a technical issue they are working to resolve. Regarding specific cases where the refund issue already occurred, they advised us to simply tell the customers to reach out to them and ask for the refund to be processed "manually" by Walmart - an override of sorts.

  To that end, we do genuinely apologize, but we assure you that we cannot process the refund on our end. We know that this may sound odd and frankly be unbelievable, but we regrettably must advise that it is nonetheless the case.

  Thank you for your understanding and apologies once again on Walmart's behalf.

• Initial Complaint

  Date:04/25/2025

  Type:Service or Repair Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  On 2/17/24 I purchased 4 Heritage RidgeRunner A/T-X ** 33 X 12.5 R2 E (10 ply) AT A/T All Terrain tires. Each tire was $233.64. All four tires were shipped at once and I was under the impression as the consumer they were all the same. I had the tires installed at a tire shop the same day. I told them they were all new tires that I ordered. There was no alignment done that day. On 4/25/25 I went for oil change and wheel alignment to be told that one tire is a completely different size and they would not be able to perform a wheel alignment. The shop took pictures of all the tires to prove the one tire does not match. I called today and was advised there is a 90 day no refund policy. The representative on the phone stated that it must have been a mistake by the warehouse and she apologized but nothing she could do. I did not think to check all four tires because when they were shipped they all came at once and to the naked eye looked like a match. I'm not a tire expert and assumed the correct tire was sent. It was an error on the warehouse for not sending correct tire, and an error on my part for assuming all four were correct . I paid for 4 of the correct tires and I'm hoping to come to some sort of resolution. I just want the correct tire to rectify the situation.

  

  Business Response

  Date: 04/25/2025

  Although we do fully acknowledge that sending out an incorrect tire would be a genuine mistake on our part, we cannot possibly assist you more than 12 months after the date of sale and delivery.
  
  As you know, our policies, terms and conditions clearly illustrate that we offer a 90-day policy for unmounted/unused tires as well as that all customers must verify what they received prior to attempting to mount and use the tires.
  This is exactly to help prevent scenarios like these, as mistakes are simply always going to be possible, despite our best and continued efforts to prevent them. We can make the odds of mistakes happening improbable, but not impossible, which is why it is important for customers to check and verify what they receive before putting it on their vehicle.

  To that end, if we did send 1 incorrect tire by accident, we do earnestly apologize to you - there was no intention to do so and we do indeed do all we can to prevent such cases.
  Had you contacted us prior to mounting, we would have easily solved the issue ASAP. Even if you had contacted us after the tire installation, we could still figure out some way to help, despite the tires being mounted already.
  Sadly, in a scenario like this, we cannot possibly supply a replacement or issue a refund for tires that were used for over a year.
  
  With that said, we'd also point out how it is certainly shocking and inexcusable that the original tire installer mounted mismatched tires onto your vehicle. We do not blame them for our mistake, but we do think that they had the responsibility to notice the issue and warn you.

  All in all, although we cannot provide you with a replacement or refund, we would be happy to offer you a courtesy discount on a new sale if you would want to replace 1 or more tires - if you would find this helpful, please do contact us again via email to ******************************* so that we can further review and handle this matter.

  Thank you for your understanding.

• Initial Complaint

  Date:04/21/2025

  Type:Product Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I had purchased tires from this company through the ******* app and had them shipped to my local store. When I went to have them put on my car, I was informed that they were the wrong size and my appointment was canceled. I had to jump through multiple hoops and have ******* reach out to the company several times in order to have the tires shipped back. I received an email from the tire company that ******* was the one who needed to refund me. ******* then told me that the tire company needed to refund me. When I reached out to the company again after they received the returned tires, they stopped communication with me. It's been a while since I heard from them, and I still haven't given me my refund. I feel that I'm either getting scammed or robbed and I don't know how to fix it,

  

  Business Response

  Date: 04/21/2025

  We can confirm that you did purchase from us via *******'s Marketplace, specifically with the ************************ program.

  With that said, the rest of the story is a bit confusing - we do naturally apologize ahead of time for any potential lack of clarity on our part, but we must advise that we provided you with a FREE RETURN, attempted to process a refund and tried to explain what exactly was the status of your order at all times.
  
  We do not think there were any hoops involved - for any and all returns, we simply require basic photos of the received tires, so that their nature and condition can be verified; at that point we provide prepaid ***** Ground Return Labels that you can use to send the tires back to us at no cost of your own, after which we can issue a Refund. If there was an issue with this due to the tires not being in your possession (and instead being in *******'s) we do suggest you forward your feedback to *******, as they are the ones that expect us to provide the return to our mutual customer (as opposed to simply having them send the tires back to us).
  
  To reiterate, all we needed was for you to provide us basic photos of the tires you received and then use the provided prepaid ***** Ground Labels - this is standard procedure that works swimmingly and swiftly in 99% of cases, but here it sounds that the fact this was a **************** order inadvertently caused issues for you.

  Furthermore, upon return, our team attempted to process a refund for your order - however, a technical issue occurred, one that quite literally prevents us from sending your funds back to you via *******'s ************* software.
  Having experienced this technical issue beforehand, we sadly know that the only solution to this is for you as the customer to insist to ******* themselves to "escalate" the matter and process the refund (using our funds) instead of us.
  Needless to say we've reported to them both the issue and the repeated, ensuing friction and frustration between us and customers. We are hopeful that they deploy a fix in the near future.
  
  All in all, please know that we tried our best to keep things simple, straightforward and helpful - all the while being ***** and honest. We do again apologize if we failed to explain anything clearly and correctly, but you must believe us when we say that all we did was attempt to provide a Free Return and issue a Refund. Both should be and often are incredibly simple and straightforward, but regrettably *******'s technical issues and oversights regarding the **************** program have contributed to this confusing experience.
  
  We do thank you for your understanding and once again urge you to contact ******* and reiterate what we advised you in hopes of finally receiving that refund.

  Customer Answer

  Date: 04/21/2025

  I did send photos to the company upon request. It was then that they said that I could return the tires, and I did. I have contacted ******* about four different times saying that I haven't gotten my refund. They never informed me that they were having issues on their end. They continuously told me that the refund had to come straight from the company, and the company is telling me that it has to go through *******. Someone is lying to me and it's incredibly frustating. They had no issues taking my money for the tires, so I don't understand why it is such an issue to get my refund. I did everything I was told to on my end and ******* did everything they could to process my return.

  Customer Answer

  Date: 04/21/2025

  [To assist us in bringing this matter to a close, you must give us a reason why you are rejecting the response. If no reason is received your complaint will be closed Administratively Resolved]

   Complaint: 23228540

  I am rejecting this response because:

  Regards,

  ***** ******

  Customer Answer

  Date: 04/21/2025

  I still didn't get my refund and the company isn't trying to resolve the situation. I honestly don't know what to do at this point.

• Initial Complaint

  Date:04/17/2025

  Type:Customer Service Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I order tires I get them and I get three correct tires and one bigger than the rest. Now I am being ignored by the business try to call no one answered horrible spend $500 bucks for what morning can not use them.

  

  Business Response

  Date: 04/17/2025

  We must advise that we responded as soon as we possibly could, as permitted by our workload! A FREE RETURN was provided on April 15th, 2 days before we received this BBB Complaint!
  
  To begin, Priority Tire does all in our power to ensure that every single tires arrives exactly as advertised, in the expected size, model and brand, as well as in excellent overall condition!
  There are numerous safety measures in both the technical elements we work in as well as of course our practical, real-life procedures, all meant to help avoid any type of mistake.

  With that said, we do process more than 1000 orders every single day - which means that, despite our best efforts, mistakes are still possible and may occasionally happen. It is obviously impossible to fully avoid any and all mistakes, but we do our absolute best to make them as improbable as can be.

  Further, when unlucky incidents do happen, we do our best to help our customers to make things right and resolve their issue.
  Obviously we do understand the frustration not only due to the original issue but also from delays in communication. Please know that we do our absolute best to answer all calls, live chats and emails quickly and efficiently; currently we're dealing with large amounts of incoming traffic, so sadly some delays and longer wait times do occur despite our concentrated efforts. Steps are being taken to address this issue and help improve our consistency and lower all wait times.
  
  We do earnestly apologize both for the original mistake and for the frustrating wait times - but please know that none of this was neither intentional nor is representative of our usual performances.
  Our team is doing all it can to help you and we'll get your issue resolved ASAP!
  
  Thank you for your understanding.

  Customer Answer

  Date: 04/21/2025

  
  
  

  [To ass us in bringing this matter to a close, you must give us a reason why you are rejecting the response. If no reason is received your complaint will be closed Administratively Resolved]

  
  

   Complaint: 23214469

  
  

  I am rejecting this response because: I returned the tires they are suppose to be delivered today I just want my money back. I will go else where and buy tires. So just refund my money thank you there is proof it was sent back I have pictures to prove I sent back but will not let me upload 

  
  

  Regards,

  
  

  **** *********

  
  

  
  

  
  

  
  
  

  

  Business Response

  Date: 04/25/2025

  We were advised by the customer that they wish to return back the 1 incorrect tire, at which point we provided them with 1 prepaid Return Label.

  Afterwards, they advised that they wish to return the 3 correct tires as well; obviously we then provided them with a further 3 prepaid Return Labels.

  Since then, we've indeed only received back 1 tire total. The 3 prepaid Return Labels we provided do not show any indications of being used, meaning that the 3 correct tires have not been sent back to us.
  Despite our best efforts to resolve this amicably and to assist the customer, we've encountered resistance and a lack of cooperation, to the point where our agents noticed intentionally confrontational and uncooperative behavior from the customer.

  Upon the return of the 1 tire, we were forced by eBay to issue at least 50% of the total refund (meaning 2 of 4 tires); sadly, we were forced to do just that, despite only receiving back 1 tire.
  As such, the customer has received a refund for 2 of their 4 tires, despite only returning 1.
  To that end, Priority Tire is not going to process any further refund whatsoever, until and unless our remaining tires are returned to us.
  The customer can certainly try to provide evidence of the contrary, but all signs point to them not even shipping our tires back to us.

  Thank you.

  Customer Answer

  Date: 04/25/2025

  
  
  

  I [To assist us in bringing this matter to a close, you must give us a reason why you are rejecting the response. If no reason is received your complaint will be closed Administratively Resolved]

  
  

   Complaint: 23214469

  
  

  I am rejecting this response because:

  
  

  Regards,

  
  

  **** ********* I in fact returned 4 tires and you can see the packing list says 4 tires not one. I have pictures and my ring camera showing the fed ex guy in fact picked up 4 tires. The tires were strapped together in 2s not a single tire so this is a lie. I refuse to be taken advantage of by this company and I will fight for my rights. I have all the proof of all 4 tires being lugged off from fed ex. So they get the insurance money from fed ex and get to keep my money no…. I have the proof but it is saying the file is to big I can send all the proof of everything 

  
  

  
  

  
  

  
  
  

  

  Business Response

  Date: 04/28/2025

  Ultimately the matter is simple: we provided the customer with 4 FedEx labels, each for 1 tire (no more than that). We also provided instructions on how to use the labels.

  We cannot start any type of dispute or claim with FedEx as they (correctly) point out that 3 of those labels were never even used.
  Furthermore, for the 1 label that was used, it shows a successful delivery with weight and dimensions corresponding for 1 tire. As such, we have no basis or argument to dispute the delivery for any "missing" tires.

  If the customer has evidence of the contrary they must find a way to forward it to us in an usable manner; if not the full video file, then some type of screncap showing the key moments. We can then try to dispute the delivery of FedEx package in question for "missing" tires and, only if that is approved, we'd be able to process an additional refund.

  Thank you for your understanding.

  Customer Answer

  Date: 04/28/2025

  
  
  

  [To assist us in bringing this matter to a close, you must give us a reason why you are rejecting the response. If no reason is received your complaint will be closed Administratively Resolved]

  
  

   Complaint: 23214469

  
  

  I am rejecting this response because:

  
  

  Regards,

  
  

  **** ********* I did email the proof to the BBB proving of the packaging label saying 4 tires not one. Not sure how you say you got one tire when the tires were strapped together. I also pictures of the guy loading them on the truck yes 4 tires not 1. This is all because you sent me 3 correct tires and one huge tire. So this is truly your companies fault. I went to another company that got it correct. I use to buy tires from you for all my cars and my friend cars but I will never use your company again. I am not a thief and I returned all four tires with the packing slip saying yep 4 tires not one. This is all on your company not my fault a good business would make things right. If I mess up an order to my customer I make it right. I will also be leaving a horrible review about how bad you handle business as well. 

  
  

  
  

  
  

  
  
  

  

  Business Response

  Date: 04/29/2025

  Hello,
  

  If you purchased from us multiple times in the past without any issues, why would you think that this single mistake erases all the good will or means that we do not operate in a good and honest way?
  A mistake did happen, that is clear - we apologized and offered you with assistance.
  That does not invalidate our efforts to ship every order correctly or undo the fact that we ship more than 1000 orders per day without issues or mistakes being few and far between.
  Your frustration at the issue is valid, but there's no need to accuse us of foul play or lack of effort over one unlucky mistake.
  
  The problem is that we provided you with explicit instructions on how to send the tires back to us; you did not follow them. There's no two ways about that.
  Now, as a result of that, we have no idea how many tires were returned and/or lost by FedEx. We're facing a loss because of this, with both tires and funds being lost over nothing.
  
  Finally, we already refunded you for 2 of the 4 tires, while eBay refunded you for 2 more tires at their cost. To that end, your complaint about not receiving your funds is no longer appropriate.
  We did not accuse you of any foul play of your own, nor of trying to cheat us or any such thing.
  We merely pointed out that you did not follow the provided return instructions and that you were hostile towards us for no reason; you also only now provided us with any photos to support your position, which may already be too late to do anything with FedEx.
  
  Thank you for your understanding and apologies for any inconvenience caused by the original mistake.

• Initial Complaint

  Date:04/16/2025

  Type:Service or Repair Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  Purchased tired through *******, not realizing it was through merchant platform and the tires were being shipped by Priority Tire. I attempted to cancel the order, but was told because the tires were already en route to *******, Id have to wait and file a return. Once the tires were delivered to ******** I initiate she return which has been nothing short of unacceptable. They agreed to refund the tires but I needed to send photos of the tires, labels, shipping label, etc. ******* HAS THE TIRES, NOT ME. Ive contacted ******* 6 times who have contacted Priority Tire. Priority Tire told me I should go pick the tires UP from ******* and take pictures. FINALLY, they refunded one single tire. ONE TIRE. I eventually got a hold of ******* billing who attempted to cancel the order and finally told me to just file a chargeback because Priority Tire is not cooperating. I called my bank who wont even allow me to dispute it because priority tire is still holding on to the funds.

  

  Business Response

  Date: 04/17/2025

  We must advise that from our perspective we do not understand what the issue is, as we've responded and advised exactly as we were advised by *******, completely in line with their **************** program expectations and policies!
  
  A FREE RETURN is possible, that is something we do formally offer, with us simply having the bare-minimum requirement of communicating and cooperating with us.
  The responses provided to you are fully in accord with what ******* allows and in fact instructs us to do, seeing as we have the right to ensure that a Refund is only processed after a successful Return.
  
  To that end we've clearly not tried to inconvenience you in any way - we've offered assistance and simply asked to be provided with appropriate verification.
  It is understood that, as the customer, you would do your part to get the order sent back and the return process initiated. Returnless refunds are indeed not offered in any way, while the tires are completely out of our possession upon delivery - thus being the responsibility of the customer to handle safely and appropriately.

  Naturally, considering the nature of the **************** orders, we'd assume that the easiest solution is to work together with any ******* staff present to help ensure that the tires are safely sent back to us.
  After that the responsibility goes back onto us as the vendor and party receiving the Return, of course.
  
  All in all, all we've been trying to do is process a normal Return, both in line with *******'s policies, terms and conditions as well as our own.
  We've not authorized any refund as of yet and will obviously dispute any funds being sent until and unless a Return takes place.
  
  Thank you for your understanding.

• Initial Complaint

  Date:04/14/2025

  Type:Service or Repair Issues
  Status:

  AnsweredMore info

  Complaint statuses

  Resolved:

  The complainant verified the issue was resolved to their satisfaction.

  Unresolved:

  The business responded to the dispute but failed to make a good faith effort to resolve it.

  Answered:

  The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.

  Unanswered:

  The business failed to respond to the dispute.

  Unpursuable:

  BBB is unable to locate the business.

  I have been trying to get the Company to initiate a return of a duplicate order and they keep refusing saying the information I have submitted does not meet their requirements for the return. I purchased the tires through ******* and they need to be returned through the 3rd party vendor. ******* has requested that Priority Tire take care of the situation but ******* has been very rude and has told me that if Priority Tire doesnt take care of this that they will issue a refund and of course ******* isnt keeping up their end of the bargain either. I am at a loss as to what to do about this issue. I need them to get this done and refund my money so I can get the one set on my car. I have 8 identical tires and I need them to determine which tires need to be sent back. I dont know what difference is makes being that they are identical. Seems to me that they are just dragging their feet in hopes that I will just keep them all and ******* has also been doing nothing to just end the issue by just refunding my money.

  

  Business Response

  Date: 04/14/2025

  Priority Tire shipped both of your orders out as required and as-advertised, exactly to the shipping address provided.

  Why two orders were placed we do not know, but they are genuinely two unique orders on *******'s end, which we were required to ship out in a timely manner.
  Changing the shipping address is not allowed for ******* orders due to their own policy, while the orders in question could not be cancelled or stopped when already in transit.
  
  Instead, we offered you assistance once you did contact us in the form of a FREE RETURN for any amount of tires.
  We merely asked to be provided with basic photos of each tire you're interested in returning, with this being standard protocol meant to verify the order and its return.
  Furthermore, due to the nature of the two identical orders, we asked you to help us verify which exact order you want to return and to formally contact us through the *******'s messages for that respective order. None of this is meant to frustrate or inconvenience you in any way, it is simply meant to help keep things accurate, above the table and in line with *******'s stringent requirements.
  
  We have absolutely no reason to "drag our feet" or cause you any issue - we would provide a Free Return for 1, 4 or 8 tires with equal readiness. There was no attempt whatsoever to deny or delay your return, instead we again merely need to be able to verify and classify everything as necessary.

  A Free Return for any of the tires in your possession is still possible, with us being ready, willing and able to provide you with prepaid ***** Ground Return Labels. All you need to ensure is to attach the labels to the appropriate tires from the appropriate order, which can be done by looking at and verifying the original shipping labels.

  With all of this said, we do apologize for any inadvertent inconvenience or miscommunication - but insist that we did not want to cause you any issue or reject your return, quite the contrary.
  
  Thank you for your understanding.