If your customers only find you through Google, you’ve already lost. The goal is to become the business people think of first, not just another search result. Building trust before someone needs your service can make all the difference. On this special Lunch & Learn edition of Joe Knows Better, Joe Ducey sits down with Tyler Kelley, CEO and Co-Founder of SLAM Agency, to discuss how businesses can build brand awareness, earn trust, and market smarter before customers ever start searching.