(Getty Images)
Students from eight North Texas high schools created 1-minute public service announcements about BBB of North Central Texas’s contest theme, “BBB Scam Tracker.”
Burkburnett High School (Burkburnett), Byron Martin Advanced Technology Center (Lubbock), Lake Highlands High School (Dallas), New Tech High School (Coppell), Petrolia High School (Petrolia), Richardson High School (Richardson), Wichita Christian School (Wichita Falls), and Wichita Falls Career Education Center (Wichita Falls) participated in the competition. They all have strong film, journalism, and audio-video production programs. The educators make this contest a success and play an integral part in bringing this competition to life.
“The theme ‘BBB Scam Tracker’ is the way BBB collects reports regarding scams and educates consumers. We offer information about scams to educate consumers allowing them to make information decisions”, said Monica Horton, Better Business Bureau serving Dallas, Lubbock and Wichita Falls.
The videos feature scams targeting the 15-24-year-old demographic. They were judged on production quality, creativity, the teams’ ability to market them, and effectiveness at representing BBB. The contest's first phase took place online on the BBB|NCTX’s YouTube page. The second phase of the contest took place on BBB|NCTX’s Instagram page, where students were encouraged to promote the videos among their friends on social media.
The winning teams' schools collectively received $3,500 in donations to their Audio Visual programs. The students of the winning teams each received a Vlogging set complete with a tripod, light, and microphone, along with cash prizes. The winning video was featured on TexomasHomepage.com and KRFE Radio.
Winners were announced online at the awards ceremony live on our social media pages May 10th. The winners of the 2023 BBB Student Video Contest are:
1st Place: “Scam Website Diss Track” WFISD Career Education Center
2nd Place: “I Just Wanted a Puppy” New Tech High @ Coppell
3rd Place: “The Secret Admirer” Burkburnett High School
Volunteer advertising professionals graded the videos:
Cam Stone, Associate Professor of Practice, Texas Tech University
Samantha Forrester, Assistant News Director, News Channel 6
Collin Quick, Senior Account Manager, Medium Giant
Al Reid, Managing Director, Saatchi & Saatchi Dallas
Benjamin Remmert, Audio Visual Specialist, United States Air Force
