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BBB Trust Summit 2023

Please join the Better Business Bureau on Thursday, November 16, 2023,
noon to 1:30 p.m. Eastern Time
, for the
BBB Trust Summit.

About the BBB Trust Summit

The BBB Trust Summit is a free, virtual event honoring our 2023 International Torch Award for Ethics recipients. The announcement of the winners out of 109 nominees will be made at the summit. Help us honor businesses that embody BBB's mission of advancing marketplace trust.

Keynote speaker: Curt Cronin

Former Navy SEAL and expert on leading high-performance teams

headshot of curt cronin

Over his 20-year-long career as a Navy SEAL, Curt Cronin deployed 13 times and spent more than four years overseas. In that time, living and working in an environment where milliseconds made the difference between life and death and winning and losing, he honed his talent as a catalyst for transformation and rose to eventually lead the nation’s premier SEAL assault force. As a SEAL leader, he maximized his team’s effectiveness by forging unique and unlikely alliances. He transformed an offensive unit of Navy SEALs into a defensive Presidential protection unit in the midst of combat and single-handedly created the model for multi-disciplinary counterterrorism operations out of a widely disparate patchwork of organizations as part of an Embassy team in the Middle East.

Curt’s experiences as a SEAL reinforced his fundamental belief that the competitive edge for any organization in the information age is neither technology nor information, but the unparalleled power of an aligned team. Curt addresses the art of leadership, organizational change for the information age, and the talent of harnessing your own courage and heroism to inspire and empower individuals and teams.

Curt’s passion is to engage each person, team, or organization’s highest aspirations, and help them connect to the “hero within.” He has counseled organizations including AIG, Disney, HP, and the Miami Dolphins, and is an expert at maximizing human potential and synthesizing the strengths of a team to create unprecedented results in any context. His presentations address the importance of building a “meta-purpose” as Curt’s expertise is in identifying and developing the talents of each member of a team and uniting them through shared ownership of a purpose-driven mission. He creates teams empowered to act decisively in any environment because they embody both the content and the context of a leader’s vision.

In addition to his combat experience, Curt is an entrepreneur and innovator. As the Founder and CEO of Aiki Partners, he capitalizes on his combined experiences and lessons from the military, academic and business worlds to advise numerous organizations, ranging from Fortune 500 companies to niche startups on how to catalyze an exponential culture of execution and innovation.

Curt graduated fifth in his class from the United States Naval Academy and has been awarded two Bronze Star medals for combat valor and three Distinguished Meritorious Service Medals. He is married to his wife, Julia, and has five children.

BBB Trust Summit panelists

At the event, a panel of 2022 International Torch Award recipients will provide best practices and strategies on how they excel in the
4 C's - Customers, Community, Character, and Culture.

Dan Bird
President, The Dan Company, Nashville, TN

Read Dan's story on BBB.org.

 

James Talerico, Jr.
Owner, Greater Prairie Business Consulting, Inc., Irving, TX

Read James's story on BBB.org.

Dean Sather
Owner, Cross Pointe Auto, Amarillo, TX

Read Dean's story on BBB.org.

International Torch Award for Ethics

The International Torch Awards for EthicsSM honor companies that demonstrate best practices, leadership, social responsibility and high standards of organizational ethics that benefit everyone across the community.