Business ProfileforNevin Broomes Carpet Superstore
Additional business information
On February 15, 2024, BBBcontacted the business regarding its use of superiority claims on their website(www.nevinbroomes.com). The superiority claims used is: "largest selection" throughout their website.
Asoutlined by the BBB Code of Advertising, Rule 27 “Superiority Claims-Comparatives – Disparagement”:
27.1Advertisers must not deceptively or falsely disparage a competitor or competingproducts or services in their advertising. Truthful comparisons using factualinformation may help consumers make informed buying decisions, provided:
27.1.1 Allrepresentations are consistent with the general rules and prohibitions againstfalse and deceptive advertising;
27.1.2 Allcomparisons that claim or imply, unqualifiedly, superiority to competitiveproducts or services are not based on a selected or limited list ofcharacteristics in which the advertiser excels while ignoring those in whichthe competitor excels;
27.1.3 Theadvertisement clearly and conspicuously discloses any material or significantlimitations of the comparison; and
27.1.4 Theadvertiser can substantiate all claims made.
BBB Codeof Advertising can be viewed at www.bbb.org/code-of-advertising.
Asof April 02, 2024, the business has failed to respond to the BBB and is continuing toadvertise "largest selection" throughout their website.
At-a-glance
Related Categories
Business Details
- Location of This Business
- 2353 Broad River Rd, Columbia, SC 29210-6731
- BBB File Opened:
- 2/10/1992
- Years in Business:
- 62
- Business Started:
- 3/1/1962
- Type of Entity:
- Sole Proprietorship
- Number of Employees:
- 5
- Business Management
- Ms. Melissa B. Woten, President
- Contact Information
Principal
- Ms. Melissa B. Woten, President
Customer Contact
- Ms. Melissa B. Woten, President
- Mr. Scott Broome, Vice President
- Additional Contact Information
Fax Numbers
- (803) 798-8672Primary Fax
- (803) 798-8672
Customer Complaints
0 Customer Complaints
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