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Find a Location

Sincere Home Decor has 7 locations, listed below.

*This company may be headquartered in or have additional locations in another country. Please click on the country abbreviation in the search box below to change to a different country location.

    Country
    Please enter a valid location.
    • Sincere Home Decor

      258 11th St Oakland, CA 94607-4439

    • Sincere Home Decor

      276 11th St Oakland, CA 94607-4439

    • Sincere Home Decor

      115 Market St Oakland, CA 94607

    • Sincere Home Decor

      4228 Geary Blvd San Francisco, CA 94118-3002

    • Sincere Home Decor

      100 Sloan Court Tracy, CA 95304

    Business ProfileforSincere Home Decor

    Plumbing Fixtures
    HeadquartersMulti Location Business
    The Complaints and Reviews shown on this HQ profile may have been submitted against either the HQ itself or one of the corporate-owned locations found under "Find Locations".

    At-a-glance

    Customer Reviews

    1/5stars

    Average of 1 Customer Reviews

    Customer Complaints

    1 complaints closed in last 3 years

    0 complaints closed in last 12 months

    Customer Reviews are not used in the calculation of BBB Rating

    Overview of BBB Rating

    Overview

    This company offers home remodeling supplies.

    Products & Services

    The business offers home remodeling supplies including: kitchen & bath cabinets, countertops, windows, appliances, tile, flooring, plumbing fixtures, etc.

    Business Details

    This is a multi-location business.

    Find a Location

    Sincere Home Decor has 7 locations, listed below.

    *This company may be headquartered in or have additional locations in another country. Please click on the country abbreviation in the search box below to change to a different country location.

      Country
      Please enter a valid location.
      • Sincere Home Decor

        258 11th St Oakland, CA 94607-4439

      • Sincere Home Decor

        276 11th St Oakland, CA 94607-4439

      • Sincere Home Decor

        115 Market St Oakland, CA 94607

      • Sincere Home Decor

        4228 Geary Blvd San Francisco, CA 94118-3002

      • Sincere Home Decor

        100 Sloan Court Tracy, CA 95304

      Headquarters
      258 11th St, Oakland, CA 94607-4439
      BBB File Opened:
      7/28/1999
      Years in Business:
      36
      Business Started:
      1/1/1988
      Business Started Locally:
      1/1/1988
      Business Incorporated:
      1/18/2002
      Type of Entity:
      Corporation
      Number of Employees:
      50
      Alternate Business Name
      • Sincere Hardware Supply
      Business Management
      • Mr. Kenny Au-Yeung, President
      • Ms. Karen Au-Yeung, Vice President
      Contact Information

      Principal

      • Ms. Karen Au-Yeung, Vice President

      Customer Contact

      • Ms. Karen Au-Yeung, Vice President
      Additional Contact Information

      Fax Numbers

      • (510) 832-4318
        Primary Fax
      • (415) 221-8817
        Other Fax

      Phone Numbers

      Email Addresses

      Industry Tip

      BBB Tip: Hiring a trusted and verified plumber can save you time and heartache

      Customer Complaints

      1 Customer Complaints

      Need to file a complaint? BBB is here to help. We'll guide you through the process. How BBB Processes Complaints and Reviews

      File a Complaint

      Most Recent Customer Complaint

      11/09/2021

      Complaint Type:
      Service or Repair Issues
      Status:
      Resolved
      I purchased two cabinets and other building materials from Sincere. When my contractor drove out to pick it all up, he returned without my purchase because they hadn't assembled what I ordered. I called them to find out what happened, and they told me they had assembled a cabinet that takes one door on the face, instead of a drawer and door like I ordered. They never called me in advance of pickup to let me know. I had no choice but to accept what they gave me because otherwise it wouldn't match the other cabinets in the room.I sent my contractor out a second time to pick it up. When I reviewed my order, the cabinet was configured to take a drawer. I called them again and they said it would be easy for me to remove this panel, since I could just loosen the cams. I asked for a credit and they offered $50, which isn't worth my time to call my credit card in.My contractor reviewed the parts, and noticed that he couldn't just loosen the cams, or even disassemble and reassemble the cabinet, because it was also held together my nails and glue. He made a third trip out and retrieved something that would work. They offered this time a $200 credit, which still doesn't cover the additional expense of sending my contractor out and attempting to correct the cabinet, which Sincere is responsible for.At this point I would like to be compensated for the time I had to unnecessarily pay my contractor, which is estimated at $300 ($75/hour x 3 trips at over an hour, plus the time spent reviewing the materials and trying to come up with a workaround). They're obviously going to lowball this number and continue to be uncooperative or reasonable, given their unacceptable credit offers in the past so I feel the need at this point to open a BBB complaint.
      Read More

      Customer Reviews

      1 Customer Reviews

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      How BBB Processes Complaints and Reviews

      Start a Review

      Most Recent Customer Review

      John W

      1 star

      01/27/2022

      Terrible store policies! Please read.I purchased two 9 ft countertops for a kitchen at the Oakland Market street warehouse. The salesperson offered installation which I thought could be convenient even though pricing was a little higher than I expected. I paid for everything upfront including the labor and materials. Nothing was picked up and the installers would deliver the day of installation which was in 3 weeks.After sleeping on my purchase for 7 days I changed my mind. I found a second option that could save me some money. I went back to the store for a return. Technically not returning anything as I never left with any materials with **** found out there's a 25% fee/penalty for the labor that never was done! Just canceling on their calendar would cost me 25% of the original cost of labor. I would understand if it was a restocking fee but it was a 25% penalty for the labor that was scheduled 2 weeks later. I understand if it was within 48 hours but 25% is outrageous. This is an unfair and deceptive business practice in my opinion. I beg the manager and asked for an exception or reduction to maybe 10%. No consideration was given and just a cold exchange of minimal words with a lack of understanding and empathy. Sincere Home decor isn't so sincere.

      Sincere Home Decor Response

      02/02/2022

      Hello ****, we value your feedback as we strive to improve our services. We have since reached out to you and reduced the restocking fee as you agreed to a cancellation fee at the time of purchasing. Please reach out if you have any further questions or concerns.Sincere Home Decor

      Local BBB

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