BBB Business Review

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This business is not BBB accredited.

Bullion Direct Inc

Phone: (512) 626-2949 700 Lavaca St LL 1, Austin, TX 78701 ! There is an alert on Bullion Direct Inc !

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This company offers bullion products for sale and trade online.

BBB Accreditation

On 6/25/2015 this business's accreditation in the BBB was revoked by the BBB's Board of Directors due to its failure to adhere to the BBB requirement that Accredited Businesses meet and abide by the following standards:

  • 1E. In its relationship with BBB:
    • meet all applicable standards within this Code of Business Practices
    • cooperate with BBB's activities and efforts to promote voluntary self-regulation within the business' industry
    • honor any settlements, agreements or decisions reached as an outcome of a BBB dispute resolution process
    • complete the required application and pay all monetary obligations to BBB in a timely manner
  • 6A. Promptly respond to all complaints forwarded by BBB by:
    1. Resolving the complaint directly with the complainant and notifying BBB, or
    2. Providing BBB with a response that BBB determines:
      • is professional,
      • addresses all of the issues raised by the complainant,
      • includes appropriate evidence and documents supporting the business' position, and
      • explains why any relief sought by the complainant cannot or should not be granted.
  • 6B. Make a good faith effort to resolve disputes, which includes mediation if requested by BBB. Other dispute resolution options, including arbitration, may be recommended by BBB when other efforts to resolve a dispute have failed. BBB may consider a business' willingness to participate in recommended dispute resolution options in determining compliance with these standards.

This business is not BBB accredited.

Businesses are under no obligation to seek BBB accreditation, and some businesses are not accredited because they have not sought BBB accreditation.

To be accredited by BBB, a business must apply for accreditation and BBB must determine that the business meets BBB accreditation standards, which include a commitment to make a good faith effort to resolve any consumer complaints. BBB Accredited Businesses must pay a fee for accreditation review/monitoring and for support of BBB services to the public.

Reason for Rating

BBB rating is based on 13 factors. Get the details about the factors considered.

Factors that lowered the rating for Bullion Direct Inc include:

  • 177 complaint(s) filed against business
  • Failure to respond to 130 complaint(s) filed against business
  • 3 complaint(s) filed against business that were not resolved

Factors that raised the rating for Bullion Direct Inc include:

  • Length of time business has been operating

Customer Complaints Summary Read complaint details

177 complaints closed with BBB in last 3 years | 143 closed in last 12 months
Complaint Type Total Closed Complaints
Advertising/Sales Issues 4
Billing/Collection Issues 12
Delivery Issues 141
Guarantee/Warranty Issues 0
Problems with Product/Service 20
Total Closed Complaints 177

Additional Complaint Information

BBB has received a pattern of disputes regarding Bullion Direct.  Complainants allege they have ordered products, but the product has not been received after several weeks despite their payment being processed. Disputes also allege that consumers have sold products through the Bullion Direct exchange, and product was delivered but payment was not received from Bullion Direct.  Additional disputes allege that consumers contracted with Bullion Direct to store their previous purchases, but are unable to reach anyone and get their product out of storage. These disputes range in amounts from $300-$97,000. Consumers generally request assistance in having products delivered immediately, delivery of funds owed or a refund of the purchase. The business has been unresponsive to recent disputes.

Customer Reviews Summary Read customer reviews

7 Customer Reviews on Bullion Direct Inc
Customer Experience Total Customer Reviews
Positive Experience 1
Neutral Experience 0
Negative Experience 6
Total Customer Reviews 7

Additional Information

BBB file opened: August 21, 2000 Business started: 08/30/1999 in TX Business started locally: 08/30/1999 Business incorporated 08/30/1999 in TX
Licensing, Bonding or Registration

This business is in an industry that may require professional licensing, bonding or registration. BBB encourages you to check with the appropriate agency to be certain any requirements are currently being met.

These agencies may include:

Office of Consumer Credit Commissioner
2601 N Lamar Blvd, Austin TX 78705
Phone Number: (800) 538-1579

Type of Entity


Business Management
Mr. Charles McAllister, President
Contact Information
Principal: Mr. Charles McAllister, President
Business Category

Gold, Silver & Platinum Dealers Gold Buyers Bullion Coin Dealers

Industry Tips
Industry Tips for Purchasing Coins

Customer Review Rating plus BBB Rating Summary

Bullion Direct Inc has received 1.19 out of 5 stars based on 7 Customer Reviews and a BBB Rating of F.

BBB Customer Review Rating plus BBB Rating Overview

BBB Customer Review Rating plus BBB Rating Overview

BBB Customer Reviews Rating represents the customers opinions of the business. The Customer Review Rating is based on the number of positive, neutral and negative customer reviews posted that are calculated to produce a score.

Customer Review Experience Value
Positive Review 5 points per review
Neutral Review 3 points per review
Negative Review 1 point per review

BBB letter grades represent the BBB's opinion of the business. The BBB grade is based on BBB file information about the business. In some cases, a business' grade may be lowered if the BBB does not have sufficient information about the business despite BBB requests for that information from the business.

BBB Letter Grade Scale

BBB Rating Value
A+ 5
A 4.66
A- 4.33
B+ 4
B 3.66
B- 3.33
C+ 3
C 2.66
C- 2.33
D+ 2
D 1.66
D- 1.33
F 1
NR -----
Star Rating scale

  Average Score
5 stars 5.00
4.5 stars 4.50-4.99
4 stars 4.00-4.49
3.5 stars 3.50-3.99
3 stars 3.00-3.49
2.5 stars 2.50-2.99
2 stars 2.00-2.49
1.5 stars 1.50-1.99
1 star 0-1.49

BBB Customer Review Rating plus BBB Rating is not a guarantee of a business' reliability or performance, and BBB recommends that consumers consider a business' BBB Rating and Customer Review Rating in addition to all other available information about the business. If the BBB Rating is NR then only Customer Reviews are used for the Star Rating.