Cookies on BBB.org

We use cookies to give users the best content and online experience. By clicking “Accept All Cookies”, you agree to allow us to use all cookies. Visit our Privacy Policy to learn more.

Cookie Preferences

Many websites use cookies or similar tools to store information on your browser or device. We use cookies on BBB websites to remember your preferences, improve website performance and enhance user experience, and to recommend content we believe will be most relevant to you. Most cookies collect anonymous information such as how users arrive at and use the website. Some cookies are necessary to allow the website to function properly, but you may choose to not allow other types of cookies below.

Necessary Cookies

What are necessary cookies?
These cookies are necessary for the site to function and cannot be switched off in our systems. They are usually only set in response to actions made by you that amount to a request for services, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block or alert you about these cookies, but some parts of the site will not work. These cookies do not store any personally identifiable information.

Necessary cookies must always be enabled.

Functional Cookies

What are functional cookies?
These cookies enable the site to provide enhanced functionality and personalization. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies, some or all of these services may not function properly.

Performance Cookies

What are performance cookies?
These cookies allow us to count visits and traffic sources so we can measure and improve the performance of our site. They help us to know which pages are the most and least popular and see how visitors move around the site. All information these cookies collect is aggregated and therefore anonymous. If you do not allow these cookies we will not know when you have visited our site, and will not be able to monitor its performance.

Marketing Cookies

What are marketing cookies?
These cookies may be set through our site by our advertising partners. They may be used by those companies to build a profile of your interests and show you relevant content on other sites. They do not store personal information directly, but are based on uniquely identifying your browser or device. If you do not allow these cookies, you will experience less targeted advertising.

Find a Location

Alternative Energy Store, Inc. has 2 locations, listed below.

*This company may be headquartered in or have additional locations in another country. Please click on the country abbreviation in the search box below to change to a different country location.

    Country
    Please enter a valid location.

    Business ProfileforAlternative Energy Store, Inc.

    Solar Energy Products
    HeadquartersMulti Location Business
    The Complaints and Reviews shown on this HQ profile may have been submitted against either the HQ itself or one of the corporate-owned locations found under "Find Locations".

    Additional business information

    Believed to be out of business:
    According to information in BBB files, it appears that this business is no longer in business.
    See all additional business information

    At-a-glance

    Customer Reviews

    1.5/5stars

    Average of 2 Customer Reviews

    Customer Complaints

    6 complaints closed in last 3 years

    5 complaints closed in last 12 months

    Customer Reviews are not used in the calculation of BBB Rating

    Reasons for BBB Rating

    Overview

    Alternative Energy Store, Inc. services both the Do-It-Yourselfer solar power and wind energy enthusiasts  as well as well small and medium size solar panel system installers with competitive prices, friendly and expert technical support.

    Products & Services

    solar panels, power inverter, grid-tie inverter, solar charge controllers, deep cycle batteries, solar air heating systems, solar water heating systems, wind turbines, solar water pumps

    Business Details

    This is a multi-location business.

    Find a Location

    Alternative Energy Store, Inc. has 2 locations, listed below.

    *This company may be headquartered in or have additional locations in another country. Please click on the country abbreviation in the search box below to change to a different country location.

      Country
      Please enter a valid location.
      Headquarters
      330 Codman Hill Road, Boxborough, MA 01719-1708
      BBB File Opened:
      3/30/2006
      Business Started:
      4/26/1999
      Business Incorporated:
      12/31/2007
      Type of Entity:
      Corporation
      Number of Employees:
      40
      Alternate Business Name
      • Real Goods
      • AltE Store
      • altE Direct
      Hours of Operation

      Primary

      M:
      9:00 AM - 6:00 PM
      T:
      9:00 AM - 6:00 PM
      W:
      9:00 AM - 6:00 PM
      Th:
      9:00 AM - 6:00 PM
      F:
      9:00 AM - 6:00 PM
      Sa:
      Closed
      Su:
      Closed
      Business Management
      • Mr. Sascha Deri, CEO
      Contact Information

      Principal

      • Mr. Sascha Deri, CEO

      Customer Contact

      • Mr. Sascha Deri, CEO
      • Ms. Sonya Frade, Customer Support Manager

      Customer Complaints

      6 Customer Complaints

      Need to file a complaint? BBB is here to help. We'll guide you through the process. How BBB Processes Complaints and Reviews

      File a Complaint

      Customer Reviews

      2 Customer Reviews

      What do you think? Share your review.

      How BBB Processes Complaints and Reviews

      Start a Review

      Most Recent Customer Review

      Jeffrey H

      1 star

      03/21/2024

      I ordered an all-in-one solar ready power system that was listed as 18.4 kWh in storage capacity. The system delivered contained batteries sufficient only for 9.6 kWh in storage capacity. If I was not happy with the item I was told I must return the 750lb shipment at my expense and pay a 15% restocking fee. A roughly 50% reduction in storage capacity was being treated as my error and not the vendors.

      Local BBB

      Better Business Bureau in Eastern MA, ME, RI & VT

      BBB Reports On

      BBB reports on known marketplace practices.

      BBB Business Profiles may not be reproduced for sales or promotional purposes.

      BBB Business Profiles are provided solely to assist you in exercising your own best judgment. BBB asks third parties who publish complaints, reviews and/or responses on this website to affirm that the information provided is accurate. However, BBB does not verify the accuracy of information provided by third parties, and does not guarantee the accuracy of any information in Business Profiles.

      When considering complaint information, please take into account the company's size and volume of transactions, and understand that the nature of complaints and a firm's responses to them are often more important than the number of complaints.

      BBB Business Profiles generally cover a three-year reporting period. BBB Business Profiles are subject to change at any time. If you choose to do business with this business, please let the business know that you contacted BBB for a BBB Business Profile.

      As a matter of policy, BBB does not endorse any product, service or business. Businesses are under no obligation to seek BBB accreditation, and some businesses are not accredited because they have not sought BBB accreditation.