The last thing you need to worry about is whether your data is accurate or up to date. If you’re not using data enrichment to your advantage, you’re seriously missing out.
As a small business owner, you likely already understand the importance of promoting your business, but you may not know where to start or how you should be investing your advertising dollars.
What if you found out that you held the keys to unlock a massive boost in sales for your small business? Well, you do — and that key is your current customers.
Brand building is the key to growing a successful business that customers will not only revisit frequently, but that they will also introduce to people in their social circle.
Customer touchpoints refer to every direct or indirect interaction your brand has with consumers. What many businesses overlook is that these interactions begin well before the customer has made it to the checkout.
For companies, small and large, purpose gives a clear direction. It helps a company define who they are, what they stand for, and what they want to achieve by selling their products and services.
