At the core of a trustworthy marketplace are leaders who create and manage businesses and charities that transform and strengthen their communities. The BBB seeks to recognize organizations that exemplify ethical practices, fostering a community of integrity and inspiring others to follow suit.
The Torch Awards for Ethics celebrate businesses of all sizes that excel in character, culture, customer care, and community engagement.The Torch Awards is Northern Indiana's premier ethics-centered celebration — the most prestigious honor BBB can give.
Criteria 1: Character
As a leader, explain how you behave intentionally and communicate with your leadership team, employees, customers and stakeholders in a way that is consistent with your beliefs.
Criteria 2: Culture
Illustrate how your organization works toward a culture of trust through clarity of purpose, empowering employees, and opportunities for growth.
Criteria 3: Customers
Give examples of internal practices your organization uses to build better customer relationships.
Criteria 4: Community
Display organizational programs, contribution and activities that return value to and support your community.
Who can participate?
BBB Torch Award for Ethics is open to all individuals, non-profit organizations, and for-profit businesses headquartered within Better Business Bureau’s 23-county service area.
Applicants must meet the following criteria:
Judging
Candidates for the 2025 BBB Torch Award for Ethics will be evaluated by a panel of judges from the business community. The decisions of the judges are final.
Entries are judged on an overall best score.
Nominations for Torch Awards can be submitted by consumers, business associates and business owners themselves.
