BBB Serving Northern Indiana: Google Display Ads
What is a Google Display Ad?
Google Display Ads are shown on the articles, videos, or websites that consumers browse. With Google Ads, you may serve your ads on the Google Display Network, a collection of over two million websites that reach over 90% of Internet users across the globe.
Your ads can appear on the Google search engine results pages (SERPs), right when your prospective clients are in the process of searching for products or services that your business offers. Search ads are always displayed above or underneath the organic search results returned by Google.
How it works
- Work with your BBB Digital Visibility Representative to create your ad(s)
- BBB will place the ad(s) on the Google Display Network
- Ads are seen by consumers searching for your products, services or industry
- Traffic from your ad(s) goes straight to your BBB Business Profile or a landing page of your choice
Benefits of Google Display Ads
When display ads are set up and managed correctly, they can be effective in driving direct leads and sales. Google Display ads are a phenomenal tool for building brand awareness and, when delivered to the right audience, can be less intrusive than other forms of advertising. They are efficient at driving brand recall, establishing market share, and increasing website traffic.
These ads seek out interested consumers and displays the ads in front of them where they are looking online. The consumer willfully chooses to interact with your ad because they are interested in your goods or services. When they click the ad, it takes them to your specified landing page. From that point, it is the job of your landing page to make the conversion. If you think your results should or could be better, that is a great reason to call your BBB’s Digital experts for a free review of your digital presence.
How to get started
- Choose your categories
- Choose your targeted cities
- Gain new customers and sales
- One flat rate, no PPC and no contract
Get started today!
Get Noticed by consumers searching for businesses just like yours with a Google Display Ad! Contact your Digital Visibility Specialist today.