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BBB Delaware: 60 years celebration

By BBB Serving Delaware. February 18, 2025.
BBB Delaware Founded 1965

BBB Delaware Founded 1965 (BBB Staff)

BBB Delaware has come a long way since its’ founding in 1965 in Delaware.

With it’s roots in a business-owner lead committee to help tackle misleading advertising in greater Wilmington, BBB Delaware has evolved into a statewide champion for trust and integrity in business.

For sixty years, BBB Delaware has expanded its services to protect and promote the outstanding businesses of the First State and educating consumers.

Christine Sauers, president of BBB Delaware, says, “Our logo has evolved with us over the years. Looking at it today, the tagline “Start with Trust” carries a timeless message. The message of TRUST resonates with all generations, and BBB is here to help provide the foundation for that message in Delaware.” Sauers continued, “It has been my pleasure to carry the torch of an organization with such a rich history for the past 22 years and I am excited to celebrate our accomplishments during this milestone year.”

“The sixty-year anniversary is a great opportunity to look back at our journey and thank all of those businesses, individuals, and community partners who helped us further our mission of advancing marketplace trust,” said Sauers.

BBB Delaware will mark the milestone with a year of events and appearances including:

  • BBB’s Annual Awards Celebration that honors Torch Awards for Ethics Winners; Rush Award Recipient and Thrive Award Recipient. This event also honors BBB scholarship winners;

  • A Casino Night to toast the mission and future of BBB Delaware;

  • Additional outreach visits and consumer education throughout Delaware’s high schools and colleges;

  • Highlights of our “Founder’s Circle”, those companies that have continuously supported our organization since our formation six decades ago;

  • Sharing of photos, articles, and other materials from BBB’s archives in articles, videos, and on social media.

To learn more about BBB’s 60th-anniversary celebration, visit the anniversary website. There you can find out more and get involved with the celebration. Make sure you don’t miss anything by following us on social media (Facebook and LinkedIn).