Influence with Integrity: Building Trust Through Transparent Marketing (BBB)
Influencer marketing can be a powerful, cost-effective way for businesses to reach new customers—but success requires understanding and following the rules that come with it.
Join Jennifer Santos of BBB National Programs for our next Leadership Learning session on Wednesday, January 21, 2026 at 12 p.m. ET.
This presentation breaks down disclosure and transparency requirements in plain language, while spotlighting recent regulatory and self-regulatory decisions that shape today’s marketplace.
Attendees will leave with practical tools to ensure their influencer marketing is compliant.