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Date: Thursday, June 26, 2025
Time: 2:00pm-3:00pm
Location: Better Business Bureau of Southern Colorado
25 N. Wahsatch Avenue, Colorado Springs, CO 80903
The way customers search has changed. Instead of typing into Google and scanning a list of links, more people are turning to AI tools like ChatGPT, Google Gemini, and Perplexity—platforms that skip the list and go straight to the answer.
That means your business has a new problem: if your website isn’t optimized for these AI-powered “answer engines,” it may as well be invisible.
This powerful session introduces you to Answer Engine Optimization (AEO)—a cutting-edge strategy that helps your business show up when AI tools deliver answers. You’ll walk away with:
• A clear understanding of how SEO and AEO differ—and why AEO is essential now
• Insights into how consumers are finding businesses through AI tools
• Step-by-step tactics to optimize your website and content for AI engines like ChatGPT, Gemini, and Perplexity
• Real-world examples of AEO in action and how it’s driving results
• Tools and techniques to help you future-proof your business visibility in the AI era
Whether you’re a business owner, entrepreneur, or marketer, this class will give you the tools to stay ahead of the curve and turn AI into your competitive edge.
