We are committed to helping your business take full advantage of all the benefits that come with BBB Accreditation.
Explore the resources below, or download the guide using the button below.
Download the Canadian guide.
Congratulations on your BBB Accreditation
You are now part of a group of outstanding businesses committed to advancing trust in our community.
At BBB, we believe in the power of trust, and our mission is to advance trust in business.
We believe that businesses who embrace trust as a core value in their organization will see that it leads to growth in employees, customers, community, and their bottom line. To us, trust is the glue that holds communities together; it’s the principle BBB was founded on, and it’s what continues to motivate us today.
BBB is proud to work with organizations like yours, that lead with integrity and high ethical standards. As a BBB Accredited Business, you help support the programs and services BBB provides to consumers and businesses – from helping people find businesses and charities they can trust to sharing best practices in advertising, customer service, ethics in business, and much, much more.
We are committed to helping your business take full advantage of all the benefits that come with BBB Accreditation. These pages are a guide to help you get started, and highlights some of our most popular tools, programs, and services. Explore the resources below, or download the US guide or the Canadian guide.
BBB is a community-based resource, a trusted advisor, and a partner in business -please reach out to us with any questions or if we can help in any way.
The importance of trust in business
BBB Accredited Businesses are a select group of companies committed to high standards and best practices in customer service, sales, advertising, data privacy, and ethics. Not every company is eligible to become BBB Accredited, but those that meet our Code of Business Practices, pass a rigorous evaluation process, are approved by our local Board of Directors, and submit their accreditation fee, are welcomed into one of the most respected and well-known business communities in North America.
BBB Accreditation gives your business a competitive edge by showcasing your commitment to outstanding business practices, increasing your credibility with consumers and setting you apart from your competition. BBB also offers helpful business tools and resources, and access to a network of like-minded business professionals.
Businesses across the U.S. and Canada told us how BBB Accreditation benefits their business:
IABBB Research, 2021
Getting started with your BBB Accreditation
BBB's 8 Standards for Trust
Trust is a differentiator, and at the core of the BBB mission is building a community of business leaders who have agreed to uphold our 8 Standards of Trust when operating their business, which ultimately sets them apart from their competition.
"Trust is everything to a new customer."
BBB Accredited Business