BBB Accredited Business Profile

Realities for Children Inc

Realities for Children Inc

(970) 484-9090

Realities for Children Inc

21 years in business

1610 S College Ave
Fort Collins, CO 80525-1007

Fax Numbers
  • (970) 484-0726
Additional Email Addresses
Additional Website Addresses
BBB File Opened: 10/03/1996
Business Started: 10/01/1995
Business Started Locally: 10/01/1995
Type of Entity
Business Management
  • Principal: Mr. Craig Secher, President
Contact Information
  • Principal: Mr. Craig Secher, President
Business Category
  • Marketing Programs & Services
  • Associations

Additional Information
  • Realities For Children was incorporated in 1995 and has been funding the unmet needs of abused and neglected children in Larimer County since 1996. Currently RFC supports the services of 18 different local youth agencies and represents over 150 business Member invested in making it there business to make a difference.The Founder of Realities For Children was a child protection case-manager with Larimer County Child Protective services. After years of frustration in seeing children slipping through the 'cracks' of the system he dedicate his efforts to create a safety net of service and funding for abused children so that no child would be forgotten. He called this safety net Realities For Children. During the process of creating the programs Core Services another issue became apparent. The agencies that would utilize and implement these resources were in direct competition with one another for the very finite resources they had to provide their services. This competitive design created a lack of collaboration and inefficient provision of services.To address these issues and create a resource that could unite both agencies and community, Realities For Children would have to create a program that would be non-competitive to the agencies it provided for. To do this, all administrative costs and underwriting support for services would need to be underwritten privately, so as not to compete with agency resources of grants, donations and fundraising dollars. Additionally, 100% of all funds raised by Realities For Children would need to be available directly to the agencies and the children they serve.It was this extra effort and interest in creating a collaborative alliance of youth agencies, programs and services that lead to the innovative design of Realities For Children that has redefined the concept of fiscal efficiency and gained National attention.In essence Realities For Children is a hybrid of two entities working together to provide the most efficient and direct service possible to better the needs of abused and at-risk children.The first entity is Realities For Children, this is a cause marketing organization comprised of local businesses. These Business Members pay a monthly membership fee that provides marketing of their business and the positive name association and consumer appeal of supporting the needs of abused children in our community. These fees are a tax deductible marketing expense but they are not a charitable donation and as result do not compete with the funding resources of Affiliate Youth Agencies.The second entity is Realities For Children Charities, a 501c3 charitable organization where all tax deductible donations and fundraising returns are directed. Realities For Children Charities underwrites all youth programs, affiliate agency support and distributes emergency grants as they are requested. And as the membership fees of Realities For Children underwrite all administrative costs and implementation of services, 100% of all donations made to Realities For Children Charities are directly distributed to the youth that we serve.In dedicating efforts towards agency collaboration, community education and immediate support to children in need, Realities For Children has effectively created an opportunity for everyone to make a difference in the life of a child. In 2011 Realities For Children opened a Weld County Division of services.This unique organization has been acknowledged and honored in the business, child protection community, human services and governmental sectors universally for its ability to unite businesses, human services agencies and consumers in fight against child abuse as well as creating a sustainable 100% distribution of donations to community wide demographic.



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Realities for Children Inc

Realities for Children Inc


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