BBB Accreditation Application Process


Not every business is eligible for BBB Accreditation. In order to be eligible for BBB Accreditation, a business must first meet the BBB Code of Business Practices.

The BBB Code of Business Practices represents sound advertising, selling and customer service practices that enhance customer trust and confidence in business.

The Code is built on the BBB Standards for Trust, eight principles that summarize important elements of creating and maintaining trust in business.

In order to be eligible for Accreditation a business must complete an Accreditation application. Upon receipt of a fully completed BBB Application for Accreditation, BBB staff:

  • Reviews the application
  • Researches the business
  • Verifies the information presented in the application
  • May request additional information
  • May request proof of specific information on the application

After the review and verification process, BBB will then evaluate if the business meets the BBB Code of Business Practices (Accreditation Standards).

Once BBB has finished its evaluation, the application for BBB Accreditation is either approved or denied. If approved, BBB will then process the Accreditation fee and the business will be listed as Accredited. If denied, BBB will mail a letter indicating the BBB Standard(s) that were not met and the steps available (if any) that the business must make.

The Accreditation application process can take up to 30 days to complete.