Wholesale Video Games
Activision Blizzard, Inc.This business is NOT BBB Accredited.
Find BBB Accredited Businesses in Wholesale Video Games.
Complaints
Customer Complaints Summary
- 35,464 total complaints in the last 3 years.
- 18,017 complaints closed in the last 12 months.
If you've experienced an issue
Submit a ComplaintThe complaint text that is displayed might not represent all complaints filed with BBB. Some consumers may elect to not publish the details of their complaints, some complaints may not meet BBB's standards for publication, or BBB may display a portion of complaints when a high volume is received for a particular business.
Initial Complaint
Date:08/26/2022
Type:Customer Service IssuesStatus:AnsweredMore info
Complaint statuses
- Resolved:
- The complainant verified the issue was resolved to their satisfaction.
- Unresolved:
- The business responded to the dispute but failed to make a good faith effort to resolve it.
- Answered:
- The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
- Unanswered:
- The business failed to respond to the dispute.
- Unpursuable:
- BBB is unable to locate the business.
this issue revolves around the battle pass and wanting the correct products which were advertised to me. Case number ********. I got in contact with support and they did not provide much help on the issue, the battle pass was was in the process of going from season 4 to 5 and i was tier 99 of this pass probably less then a percent away from completing it, out of panic i went and spent a extra 150 cod points to what i believe to compete the pass and instead it went and gave me tier progression on the next season This was not advertised to happen and i would like to get these products which are tier 100 of the season warzone battle pass. this is extremely frusrating as i like collected these items and for something like this to happen it is very upsetting, as firstly the pass wouldnt move up to 100 when i was playing and furthermore i spent real money to unlock these items. My xbox gametag is ****** and my Activision******************* Email Address: **************** The desired resolution would be to get the tier 100 items of the season 4 battle pass which my cod points were intended to be spent to purchaseBusiness Response
Date: 09/19/2022
Business Response /* (1000, 5, 2022/09/02) */ Hi *****, This is *****, we are sorry to hear that you are experiencing an issue your tier content. I'll be glad to assist. We are truly sorry that you have experienced this issue with tier 100 from the Season 4 Battle pass, we were able to report and check the situation and confirmed that unfortunately the tier you mentioned was purchased on 08/24/2022 at 09:08:42 AM which means that the update for Season 5 was already live. Wish we could take further actions however the tier you purchased ended up in tier 1 from Season 5. Sadly we are unable to grant this type of content. From our end we highly recommend keeping an eye out on social media for news on updates, dates and times that could help avoid any future inconvenience: -Raven Software: ************************************************************ -Call of Duty:********************************************************** -You can also find updates on the Call of Duty Companion app. Best regards, ********Initial Complaint
Date:08/26/2022
Type:Service or Repair IssuesStatus:AnsweredMore info
Complaint statuses
- Resolved:
- The complainant verified the issue was resolved to their satisfaction.
- Unresolved:
- The business responded to the dispute but failed to make a good faith effort to resolve it.
- Answered:
- The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
- Unanswered:
- The business failed to respond to the dispute.
- Unpursuable:
- BBB is unable to locate the business.
Falsely banned for warzone. No explanation. Account logged me out and a day later I was banned. Never cheated, my pc is brand new and I can let someone in my pc to show I never had cheats.Business Response
Date: 09/12/2022
Business Response /* (1000, 5, 2022/08/29) */ Hello ********* Thanks for letting us know what happened with your account, my name is Mariela and it's a pleasure to assist you. Regarding bans, before any action is taken all bans are checked which means it can actually be placed for offenses taken days, weeks, and even months before you receive the notification, therefore, the resolution you receive after appealing your ban is considered final. Any specifics regarding the ban will not be released in order to help maintain the integrity and security of the game, this is company policy that will not be changing, for more information on Activision's Security & Enforcement policy, please refer to this article: https://bit.ly/3unL98q. Kind Regards. Mariela ZInitial Complaint
Date:08/25/2022
Type:Service or Repair IssuesStatus:AnsweredMore info
Complaint statuses
- Resolved:
- The complainant verified the issue was resolved to their satisfaction.
- Unresolved:
- The business responded to the dispute but failed to make a good faith effort to resolve it.
- Answered:
- The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
- Unanswered:
- The business failed to respond to the dispute.
- Unpursuable:
- BBB is unable to locate the business.
On October 24th, 2020 - My Activision/COD account was hacked. This account had THOUSANDS of dollars spent on cosmetic items through their online store, all with receipts through the ********** platform (which the game is on). I opened up a ticket quickly to recover my account, and for 8months, i consistently got repeat emails saying the exact same thing sent from a computer - "Hi , Due to high volume, your account recovery request ********* is taking longer than we anticipated and may require another 5 business days to process. Please stay tuned for updates. We appreciate your patience. Activision Support" The Emails Stopped, and they had no Support Phone, Didnt answer me on Twitter or any other channel.... so I figured i was just gonna take a few thousand dollar loss. Key Note: I use an old email for video game stuff, which i Do not check as often if I am not looking for something. I randomly Checked my email months later and saw an Email from them over 1 year from when i opened the original ticket.... ONE YEAR...... and it said I HAD 15 DAYS TO RESPOND OR THEY WOULD CLOSE MY TICKET. Needless to say, I had zero faith in this company, and was not checking this email, and missed my 15 day Deadline. So I'm supposed to give this company over a year to do their job, and they in return give me 15 days? And when i respond they tell me I need to open a new ticket, then when I open a new ticket they tell me I cannot open a new ticket referring to an old ticket? So I am just screwed? This is the worst customer support from any company I have ever seen, and if you value your money - do not give them a cent. They do Not care about the Consumer. Recovery Ticket Number #*********Business Response
Date: 08/27/2022
Business Response /* (1000, 5, 2022/08/27) */ Hi*****, This is *****, we are sorry to hear that you are experiencing an issue with your account. I'll be glad to assist when possible please provide us with the following information: -Activision ID you are trying to recover: -Email address associated with the Activision account: -Each platform and platform username that belongs to you: Best regards, ******** Consumer Response /* (3000, 12, 2022/09/22) */ I was in the hospital and could not check on the status., please reopen this so i can respond and work with the company Business Response /* (4000, 14, 2022/09/24) */ Greetings, ****. This is *****. I'll be happy to assist you today. We hope you are feeling better and we can surely still continue to assist you with your account issue. We would still like you to confirm some account details with us, so whenever you have time, please provide us with the following information: -Activision ID you are trying to recover: -Email address associated with the Activision account: -Each platform and platform username that belongs to you: We will then send this information to the Player Support teams so they can investigate this and hopefully help you get your account back. Regards, ********Initial Complaint
Date:08/25/2022
Type:Service or Repair IssuesStatus:AnsweredMore info
Complaint statuses
- Resolved:
- The complainant verified the issue was resolved to their satisfaction.
- Unresolved:
- The business responded to the dispute but failed to make a good faith effort to resolve it.
- Answered:
- The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
- Unanswered:
- The business failed to respond to the dispute.
- Unpursuable:
- BBB is unable to locate the business.
- June 13th, shortly after the pre-orders for Activision's newest CoD went live (Modern Warfare II), I pre ordered the vault edition, hoping to use the "Ghost legacy pack" in Activision's previously released CoD, Modern Warfare (2019). - My game was continuously crashing, leading me to do multiple "scan and repairs" in the battle.net application. -During the middle of the scan and repair, it suddenly stopped and battle net told me my account was hacked. -When I got back into my battle net account, my account was permanently banned from Modern Warfare. - I went to Activision's ban appeal website at approx. 3 AM Est, and about 30 minutes later I was told that my ban appeal was "rejected" and that I was detected for "Manipulating game data." -I emailed the support team explaining my wrongful ban, but I haven't received anything back in over a month. - My account clearly no evidence of cheating as my stats are merely below average. - I just want to know either what happened, or if I could get my account back. The whole situation felt very automated and I never felt like I truly got help from a real person.Business Response
Date: 09/12/2022
Business Response /* (1000, 5, 2022/08/27) */ Hello there *****, My name is Kendal and I will take a look into your case. I understand that this situation with the ban can be annoying and frustrating, we will send your case with a higher team so we can investigate it further and see if there is any option for you, once there is a response we will inform you. Thanks for your patience in advance! Warm Regards, Kendal L. Business Response /* (1000, 7, 2022/08/27) */ Hi *****, After further investigation our security ****, along with the help of Blizzard support, verified your account to violate the security and enforcement policy. None of your accounts were compromised at the time of enforcement. Specifics regarding the ban will not be released to help maintain the integrity and security of the game. This is a company policy that will not be changing. If you seek a refund, you will need to contact the business where you purchased the game. If you would like to provide more feedback regarding our policies, you can visit us at https://****************************** Kind regards, Activision Player Support ^CAInitial Complaint
Date:08/25/2022
Type:Service or Repair IssuesStatus:AnsweredMore info
Complaint statuses
- Resolved:
- The complainant verified the issue was resolved to their satisfaction.
- Unresolved:
- The business responded to the dispute but failed to make a good faith effort to resolve it.
- Answered:
- The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
- Unanswered:
- The business failed to respond to the dispute.
- Unpursuable:
- BBB is unable to locate the business.
I have been a Call of Duty player for many years and now suddenly I am being accused of cheating and have had my account permanently banned. I play this game a few hours a week for fun. I have no interest in my stats and am a mediocre player at best. Even if I knew how to cheat at this meaningless game, I have neither the time nor the desire. I attempted to appeal the ban, but wouldn't you know it, my account shows no ban so I can't appeal and I can't play the game. I opened two support tickets and have received zero response. This will be my final attempt to resolve this ridiculous issue before ending my relationship with this company.Business Response
Date: 09/14/2022
Business Response /* (1000, 5, 2022/08/27) */ Greetings, *****. This is Diego. I'll be happy to assist you today. We are sorry to hear that you are facing this issue. In order to better assist you would you be able to provide the following information? - Activision ID - E-mail. - Which console are you playing on? - Username on the platform (PSN ID, Xbox Gamertag, Battletag) You can also log in to either ************** or ************** with your platform in order to see the Activision ID it is currently linked to. We await your reply. Regards, Diego A. Consumer Response /* (3000, 7, 2022/08/30) */ (The consumer indicated he/she DID NOT accept the response from the business.) Per your request Diego: Activision ID - ************** Email - **************** Console Playing on - Xbox One User Name on Platform - ***** Business Response /* (4000, 9, 2022/08/31) */ Hello, *****. Thank you for the information. Unfortunately, the teams at Activision's Player support are unable to find your account. Your Xbox also appears to not be linked to any account at this time. Could you do something for us? Log in on ************** or ************** with your account and check if you have any linked platforms. At the same time, you can always log in with your Xbox account in order to see the Activision account that may be linked to it that has the ban. Regards, Diego A. Consumer Response /* (4200, 11, 2022/09/01) */ (The consumer indicated he/she DID NOT accept the response from the business.) When I attempt to sign in to Activision with my Xbox account I receive this error message - SORRY, AN UNEXPECTED ERROR OCCURRED. If your problem persists, please contact Activision Support. I have been receiving this error since I opened this case. This is the last chance for Activision to solve this problem, a problem Activision created. Since this is the only multiplayer game I play Microsoft will be losing my Xbox Gold subscription as well. Business Response /* (4000, 13, 2022/09/03) */ Hello *****. Thank you kindly for confirming this information with us and your patience so far. Please know that all of this information has been referred to the appropriate department. We will let you know of any updates as soon as we have them for you. Regards, Diego A. Consumer Response /* (4200, 16, 2022/09/13) */ (The consumer indicated he/she DID NOT accept the response from the business.) It has been a week and I've heard nothing from Activision.Initial Complaint
Date:08/25/2022
Type:Service or Repair IssuesStatus:AnsweredMore info
Complaint statuses
- Resolved:
- The complainant verified the issue was resolved to their satisfaction.
- Unresolved:
- The business responded to the dispute but failed to make a good faith effort to resolve it.
- Answered:
- The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
- Unanswered:
- The business failed to respond to the dispute.
- Unpursuable:
- BBB is unable to locate the business.
I recently filed a complaint in regards to my account with activision (@*******************) that was banned falsely and with no TRUE explanation given. Since then, Activision and I discussed that my ban will not be overturned. Even through I still will continue to claim my innocence from this ban, this isn't what this complaint will be about. This complaint is about the Ban itself, they claimed my account was banned but clearly more actions were taken than just a "account ban". It's clear that my ban is a hardware ban. Every new account I've ever made in order to continue putting out content for my stream has been instantly shadow banned. I now want to shift focus on an article published by call of duty on April 12th 2021 that states "Some have asked if we issue hardware bans. We do issue hardware bans against repeat, or serial, cheaters. This is an important part of our effort to combat repeat offenders." - link will be provided at the end of this statement. But the point I'm trying to make is that this is the first ban I've ever received, not only from call of duty but from any game at all. So why am I shadowbanned if this is my first offense? No other histories with activations of bans. What I would like to do is have this reviewed and have my hardware ban overturned because I haven't cheated to begin with, let alone any new accounts I've attempted to play with on my PC. This entire situation truly makes me feel like there is some shady things going on considering I was blacklisted off the website, i can't get anybody to respond to me, and my PC was hardware banned after one offense even though call of duty itself stated if there was multiple offenses that there would be a hardware ban. Please take a look at this.. Also, will i be able to play MW2 on my banned account? This has been an account I've had for 5+ years. I want to continue to build my resume. Thanks. **************************************************************************Business Response
Date: 09/06/2022
Business Response /* (1000, 5, 2022/08/27) */ Greetings,******* This is Diego from player support. I hope you are doing well in health! Thank you for providing your Activision ID. According to the Activision Player Support teams, they where unable to find any enforcment or reviews currently active on your account. Regarding your question with MW2 we are unable to tell you about this. You may have to contact the support teams directly at: https://support.activision.com/options Please let us know if you are able to play your game or are still having issues. Regards, Diego A. Consumer Response /* (3000, 7, 2022/08/30) */ (The consumer indicated he/she DID NOT accept the response from the business.) Right after receiving this email, my listed account was banned. I have clean wiped my PC from the old account to make sure nothing of that matter would occur again and surly enough, I was banned. I streamed the entire gameplay, you can go and check it out yourself and see that I wasn't doing anything fishy. Please do go check it out and see for yourself. **************** It was the most recent stream. Business Response /* (4000, 9, 2022/08/31) */ Hello there******* My name is Kendal and I will take a look into your case. In regards to the Enforcement action, I can totally understand that seeing one on an account can be frustrating and annoying as well. However, there is no access to details of the Enforcement action, including the reason why it was placed as that is handled by the Enforcement team on the side of the studio, but I can confirm that it was placed after the proper investigation was completed by a live agent, for more details you can check the Enforcement Policies: https://support.activision.com/articles/call-of-duty-security-and-enforcement-policy. The only option to appeal the ban would be the Ban Appeal Form that you filed before, there the recovery team checks the situation to see what happened, but keep in mind that the response from that team would be the final word on this matter. Warm Regards, Kendal L. Consumer Response /* (4200, 11, 2022/09/01) */ (The consumer indicated he/she DID NOT accept the response from the business.) You state you can confirm that there was a "proper" investigation but clearly there wasn't one considering the decision on my appeal was mad at 8PM PST. 3 hours after the Activision offices close. So clearly, no human interaction was made when reviewing my appeal and now I'm banned once again for no reason. I have everything live streamed with 100% proof that I was playing legally and legitimately and you all still took me out. I already submitted an appeal and you all won't allow human connection to have a dialogue but instead have a "final word" policy which is bullshit considering we payed for your product and should have more leeway when it comes to having some kind of true explanation for these bans. You have officially lost me as a client and I will make sure everyone knows that you all have a system of corruption in which you allow your new "anti-cheat" to make a final decision about a persons future of their account be made rather than a true human being making the decision and having a dialogue with one of your consumers of y'all's products. Why does it take me literally filing a complaint to the BBB just to get a response from anyone? I want to talk to someone that's part of the enforcement team or security of that matter because I think it's complete and utter bullshit that someone "investigated" my account considering it happened 3 HOURS after your offices closed. As well as a copy and pasted message that occurred on both of my accounts. Business Response /* (4000, 13, 2022/09/03) */ Hello,******* Our position remains unchanged. Regards, DA.Initial Complaint
Date:08/25/2022
Type:Customer Service IssuesStatus:ResolvedMore info
Complaint statuses
- Resolved:
- The complainant verified the issue was resolved to their satisfaction.
- Unresolved:
- The business responded to the dispute but failed to make a good faith effort to resolve it.
- Answered:
- The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
- Unanswered:
- The business failed to respond to the dispute.
- Unpursuable:
- BBB is unable to locate the business.
I submitted a complaint to this same business back in January because I was hacked on my account and banned because of the hacker. After a long wait and communication with the business through here that I was unbanned finally. Recently I wanted to play the game again, so I download it just to see that I was banned again knowing I haven't played the game in 2 months. It seems that Activision decided to wait for me to take a break from the game to ban me again? this is blasphemy, a game I paid $60 for I cant even play with friends because the company decides to ban me for no reason, not once but twice. I recieved no email that I was banned again and did not see the reason why.Business Response
Date: 09/02/2022
Business Response /* (1000, 5, 2022/09/01) */ Hi *****, This is *****, reaching out regarding your case. Thanks for letting me know what happened to your account. When possible please provide us with the following information: -Activision ID: -Platform: -Platform username: Best regards, ***** ** Consumer Response /* (2000, 7, 2022/09/02) */ (The consumer indicated he/she ACCEPTED the response from the business.) If you decide to unban me I will accept this response, but if I get banned again for no reason this issue might go deeper. Activision ID: *********************************************************************Initial Complaint
Date:08/25/2022
Type:Customer Service IssuesStatus:ResolvedMore info
Complaint statuses
- Resolved:
- The complainant verified the issue was resolved to their satisfaction.
- Unresolved:
- The business responded to the dispute but failed to make a good faith effort to resolve it.
- Answered:
- The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
- Unanswered:
- The business failed to respond to the dispute.
- Unpursuable:
- BBB is unable to locate the business.
I was wrongfully banned from warzone and call of duty. They give no details on why the ban occurred. I have never and will never cheat at a video game. They can easily review my previous games and see that the ban is incorrect.Business Response
Date: 09/08/2022
Business Response /* (1000, 5, 2022/09/01) */ Hi *******, This is Karen, thanks for letting me know what happened to your account. I can see that you have filled out the ban appeal form. Please note that decisions made as part of the appeals process are considered final. For more information on bans, please see the Call of Duty Security & Enforcement Policy at https://support.activision.com/articles/call-of-duty-security-and-enforcement-policy. Best regards, Karen C. Consumer Response /* (3000, 7, 2022/09/05) */ (The consumer indicated he/she DID NOT accept the response from the business.) Activision stated that I filed out a ban appeal form which is a false statement. Activision ban appeal form was not available, when trying to appeal the ban it stated "Not eligible for appeal". They didn't try in anyway to solve the issue at hand. Again no actions were performed to warrant the ban, and they gave me no option to appeal the ban. Business Response /* (4000, 9, 2022/09/06) */ Hello *******. Thank you for the head's up. We have sent this case to the appropriate department, so you can appeal your ban once more. We will let you know of any updates as soon as we have them for you. Regards, Diego A. Business Response /* (4000, 12, 2022/09/07) */ Hi *******, Great news! After further investigation, your Activision account has been unbanned. If you haven't done so already we strongly suggest resetting the password on your Activision account and enabling two-factor authentication to help secure your account. If you are still experiencing an issue please let us know. Otherwise, feel free to close out this case with the BBB if your issue is resolved. Kind regards, Activision Player Support ^CA Consumer Response /* (2000, 14, 2022/09/08) */ (The consumer indicated he/she ACCEPTED the response from the business.) Thank you for looking into my issue. I am pleased that the correct decision was made.Initial Complaint
Date:08/25/2022
Type:Service or Repair IssuesStatus:AnsweredMore info
Complaint statuses
- Resolved:
- The complainant verified the issue was resolved to their satisfaction.
- Unresolved:
- The business responded to the dispute but failed to make a good faith effort to resolve it.
- Answered:
- The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
- Unanswered:
- The business failed to respond to the dispute.
- Unpursuable:
- BBB is unable to locate the business.
I was wrongfully banned from their online service. Activision accused me of cheating against their TOS, but they have no problem taking my money for cosmetics and battle pass. The bitter experience caused my frustration with my experience with this business, and they haven't emailed me about my issue as stated: "Email with additional information" I never got one. I have never done anything against their Term Of Service (TOS). From a business, Activision is unacceptable as a returning consumer for their product!Business Response
Date: 09/12/2022
Business Response /* (1000, 5, 2022/08/27) */ Hello *******, This is *****, thanks for the information provided. We'll be glad to assist you with your case. A higher level of support will be investigating this matter in more detail. Please be aware that I personally am unable to provide you with an estimated time frame for this process so your patience is highly appreciated. As soon as we have an update we will be getting back to you. Best regards, ********Initial Complaint
Date:08/25/2022
Type:Service or Repair IssuesStatus:AnsweredMore info
Complaint statuses
- Resolved:
- The complainant verified the issue was resolved to their satisfaction.
- Unresolved:
- The business responded to the dispute but failed to make a good faith effort to resolve it.
- Answered:
- The business addressed the issues within the complaint, but the consumer either a) did not accept the response, OR b) did not notify BBB as to their satisfaction.
- Unanswered:
- The business failed to respond to the dispute.
- Unpursuable:
- BBB is unable to locate the business.
i bought three versions of call of duty vanguard and switched over to pc for two weeks and was banned un rightfully so. i don't know how to install hacks and for sure wouldn't hack when i paid the company hundreds of dollars. i try to contact them nobody ever contacts me back. i submitted a account recovery request and still no help as i got instantly denied and nobody actually ever looked at the gameplay.. i can still play cold war same account linked to the two other games i got banned from which is vanguard and modern warfare and i just pre ordered the new one up and coming. i want my account back. spent well over 600 bucks all together. my stats dont even indicate i hack i have a 1.3 kd and its all public to see i also have a secondary account i play on which is fine and i have the same exact kd about... no hacksBusiness Response
Date: 09/12/2022
Business Response /* (1000, 5, 2022/08/27) */ Hello there ********, My name is ****** and I will take a look into your case. In regards to the Enforcement action, I can totally understand that seeing one on an account can be frustrating and annoying as well. However, there is no access to details of the Enforcement action, including the reason why it was placed as that is handled by the Enforcement team on the side of the studio, but I can confirm that it was placed after the proper investigation was completed by a live agent, for more details you can check the Enforcement Policies:. The only option to appeal the ban would be the Ban Appeal Form that you filed before, there the recovery team checks the situation to see what happened, but keep in mind that the response from that team would be the final word on this matter. Warm Regards, *********
Activision Blizzard, Inc. is NOT a BBB Accredited Business.
To become accredited, a business must agree to BBB Standards for Trust and pass BBB's vetting process.
Why choose a BBB Accredited Business?BBB Business Profiles may not be reproduced for sales or promotional purposes.
BBB Business Profiles are provided solely to assist you in exercising your own best judgment. BBB asks third parties who publish complaints, reviews and/or responses on this website to affirm that the information provided is accurate. However, BBB does not verify the accuracy of information provided by third parties, and does not guarantee the accuracy of any information in Business Profiles.
When considering complaint information, please take into account the company's size and volume of transactions, and understand that the nature of complaints and a firm's responses to them are often more important than the number of complaints.
BBB Business Profiles generally cover a three-year reporting period. BBB Business Profiles are subject to change at any time. If you choose to do business with this business, please let the business know that you contacted BBB for a BBB Business Profile.
As a matter of policy, BBB does not endorse any product, service or business. Businesses are under no obligation to seek BBB accreditation, and some businesses are not accredited because they have not sought BBB accreditation. BBB charges a fee for BBB Accreditation. This fee supports BBB's efforts to fulfill its mission of advancing marketplace trust.