BBB Accredited Business Profile



(314) 854-4000


100 years in business
8300 Maryland Ave
Saint Louis, MO 63105-3645
Fax Numbers
  • (314) 854-4205
Additional Email Addresses
BBB File Opened: 05/01/1917
Business Started: 05/01/1917
Business Started Locally: 05/01/1917
Business Incorporated: 01/02/1913 in NY
Type of Entity
Business Management
  • Mr. Will Smith, Chief Marketing Officer
  • Diane Sullivan, President & CEO
Contact Information
  • Sarah Jeffery, email, chat, & social media Representative
Business Category
  • Shoes - Retail
  • Shoe Manufacturers Supplies
  • Shoes - Wholesale & Manufacturers

Alternate Business Names
  • Brown Shoe Co.
  • Naturalizer
  • Famous Footwear
  • Naturalizer Retail
  • Allen Edmonds
BBB accredited business


BBB Reason for Ratings

BBB rating is based on 13 factors: Get the details about the factors considered.

Licensing information is provided in the BBB Business Profiles to inform the public about industries that may require professional licensing, bonding, or registration. Better Business Bureau encourages you to check with the appropriate agency to be certain any requirements are currently being met.
BBB promotes truth in advertising by contacting advertisers whose claims conflict with the BBB Code of Advertising. These claims come to our attention from our internal review of advertising, consumer complaints and competitor challenges. BBB asks advertisers to substantiate their claims, change ads to make offers more clear to consumers, and remove misleading or deceptive statements.
BBB reports on known significant government actions involving the business's marketplace conduct.
BBB reports on a company that is out of business for three years from the date the company closes its doors or ceases to do business.
BBB reports on unauthorized use of the Better Business Bureau's name and/or logo for as long as the business continues to use it in any advertising, or for one year after the business ceases any repeated unauthorized uses.
BBB reports on a business’s bankruptcy as long as the business remains in bankruptcy.
BBB reports when mail sent to the business was returned by the Postal Service.




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