BBB Accredited Business Profile

DID, Inc

DID, Inc

(208) 288-2989

DID, Inc

6 years in business
12336 W Overland Rd
Boise, ID 83709-5408
Fax Numbers
  • (208) 887-0919
BBB File Opened: 01/09/2013
Business Started: 09/13/2011
Business Started Locally: 09/11/2013
Business Incorporated: 12/31/2013 in ID
Type of Entity
Business Management
  • Mr. Bob Hipple, CEO
  • Mr. Chris Hughes, CFO
  • Ms. Bethany Hughes, CSO
  • Mr. Jimmy Lin, CFO
  • Ms. Mindy Lin, CMO
  • Ms. Tonya Potter, Compliance Officer

Business Category
  • Self Defense Devices
  • Multi-Level Sales
  • Online Shopping

Alternate Business Names
  • Damsel in Defense
Licensing, Bonding or Registration
This business is in an industry that may require professional licensing, bonding or registration. BBB encourages you to check with the appropriate agency to be certain any requirements are currently being met.
BBB accredited business



This company sells a line of self defense products for women, through independent sales consultants nationwide, online.

BBB Reason for Ratings

BBB rating is based on 13 factors: Get the details about the factors considered.

Licensing information is provided in the BBB Business Profiles to inform the public about industries that may require professional licensing, bonding, or registration. Better Business Bureau encourages you to check with the appropriate agency to be certain any requirements are currently being met.
BBB promotes truth in advertising by contacting advertisers whose claims conflict with the BBB Code of Advertising. These claims come to our attention from our internal review of advertising, consumer complaints and competitor challenges. BBB asks advertisers to substantiate their claims, change ads to make offers more clear to consumers, and remove misleading or deceptive statements.
BBB reports on known significant government actions involving the business's marketplace conduct.
BBB reports on a company that is out of business for one year from the date the company closes its doors or ceases to do business.
BBB reports on unauthorized use of the Better Business Bureau's name and/or logo for as long as the business continues to use it in any advertising, or for one year after the business ceases any repeated unauthorized uses.
BBB reports on a business’s bankruptcy as long as the business remains in bankruptcy.
BBB reports when mail sent to the business was returned by the Postal Service.

DID, Inc

DID, Inc


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