This Business Is Not BBB Accredited

Custom Pools & Remodeling

Custom Pools & Remodeling

(209) 537-6500

Custom Pools & Remodeling

33 years in business
5200 Motsinger Rd
Ceres, CA 95307-6700
Fax Numbers
  • (209) 537-6599
Additional Phone Numbers
  • (800) 348-9570
BBB File Opened: 04/02/2001
Business Started: 01/01/1984
Business Incorporated: 09/21/2001 in CA
Type of Entity
Business Management
  • Mr. Roger Whaley, CEO
Business Category
  • Swimming Pool Contractors, Dealers, Design
Products & Services
Custom Pool Plastering provides complete commercial and residential swimming pool renovations.
Alternate Business Names
  • R O W Custom Enterprises, Inc.
Licensing, Bonding or Registration
This business is in an industry that may require professional licensing, bonding or registration. BBB encourages you to check with the appropriate agency to be certain any requirements are currently being met.
Methods of Payment
  • We accept Cash, Check, and Credit Cards. We also work closely with several pool finance companies that can provide you with a private loan. (Please note: we do not finance "in-house" but can refer several loan companies. Financial information is given to loan company directly from homeowner. We do not process, use, or need your financial information.)
Refund & Exchange Policy: 
Our warranties can vary depend on the work performed.
Revoked BBB accredited business



We specialize in Swimming Pools. Our company provides homeowners with our excellent service back by our 30 plus years of knowledge and commitment to this industry. We specialize in remodeling preexisting swimming pools and new construction. From residential to commercial our company offers free quotes with no obligation. We service most of California including the Northern, Southern, and all Bay Areas. Some of the major job duties we perform: Excavation, Steel Install, Concrete, Plumbing, Electrical, Equipment Installation, Tiling, Coping, Water Features, Concrete Decking, and Plastering. Our main goal is always to provide our customers with affordable prices without having to sacrifice the quality of materials and workmanship.

BBB Reason for Ratings

BBB rating is based on 13 factors: Get the details about the factors considered.

Licensing information is provided in the BBB Business Profiles to inform the public about industries that may require professional licensing, bonding, or registration. Better Business Bureau encourages you to check with the appropriate agency to be certain any requirements are currently being met.
BBB promotes truth in advertising by contacting advertisers whose claims conflict with the BBB Code of Advertising. These claims come to our attention from our internal review of advertising, consumer complaints and competitor challenges. BBB asks advertisers to substantiate their claims, change ads to make offers more clear to consumers, and remove misleading or deceptive statements.
BBB reports on known significant government actions involving the business's marketplace conduct.
BBB reports on a company that is out of business for three years from the date the company closes its doors or ceases to do business.
BBB reports on unauthorized use of the Better Business Bureau's name and/or logo for as long as the business continues to use it in any advertising, or for one year after the business ceases any repeated unauthorized uses.
BBB reports on a business’s bankruptcy as long as the business remains in bankruptcy.
BBB reports when mail sent to the business was returned by the Postal Service.

Custom Pools & Remodeling


Custom Pools & Remodeling

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