About BBB Institute for Ethics

BBB Institute for Ethics exists to educate individuals and businesses about marketplace issues and charitable giving practices and reinforce BBB’s mission of advancing marketplace trust. BBB Institute for Ethics is organized as a 501(c)(3) non-profit corporation for charitable and educational purposes. It offers consumers tools and resources about making informed purchasing decisions, and supports businesses in their efforts to operate with the highest ethical standards. Programs are offered within BBB's 10-county service area, free of charge to schools, colleges, universities, clubs, civic organizations and others as requested. 

The programs and activities of BBB Institute for Ethics are made possible largely through the financial support of the BBB Integrity Golf Classic, corporate sponsorships and grants, as well as donations by individuals and BBB accredited business. Click here to view BBB Institute for Ethics most recent financial statements or access our annual report here

Center for Character Ethics Logo


Center for Character Ethics 
In 2011, BBB Institute for Ethics established its Center for Character Ethics to provide guidance and recognition to those exploring and conveying positive values. Through its Center, BBB Institute for Ethics conducts its annual Torch Awards for Ethics, various ethics-based seminars and the Laws of Life essay contest for students. 

Savvy Consumer Programs 
BBB Savvy Consumer programs educate people of all ages to make wise choices, and engage businesses, consumers and donors in important marketplace issues. Every year, BBB provides workshops and resources to thousands of consumers around the state. 

BBB Military Line
We believe that "Knowledge is Power" and "Financial Readiness equals Mission Readiness." Through BBB Military Line consumer education program and our web-based and mobile technology endeavors, we work to bring financial literacy to a most deserving segment of our population. Education and outreach that is user focused - on the ground - on the web - and through mobile technology - we seek to equip those who serve, have served, and their families with the tools they need to navigate an ever changing and often complex marketplace. 

Our Military and Veterans Initiative free monthly e-newsletter, "Trusted Scout", helps readers be better consumers and avoid scams designed to separate them from their hard-earned money. Click here to check out our recent issues and sign up!



Chair - Bill Verdini, ASU / W. P. Carey School of Business
Vice Chair - Gary Sneed, Desert Schools Federal Credit Union
Treasurer - Brian Burt, Snell & Wilmer
Secretary - Matthew Fehling: Better Business Bureau 

Peggy Baker, Community Volunteer
Joe Dean: Dean Enterprises
Katie Osborne: Community Volunteer
Tom Fannin: Coldwell Banker  
Marty Laurel: Community Volunteer
Larry Seay: Community Volunteer
Gary Volkenant: Community Volunteer
Jim Sollenberger: Cue Financial Group, Inc.


BBB Institute for Ethics partners with several community organizations, task forces and government agencies that exist to instill trust and ethics in the marketplace, as well as provide important services to the general public, including vulnerable populations.

BBB Institute for Ethics
1010 E. Missouri Avenue
Phoenix, AZ 85014

Phone: 602-264-2864
Email: bbbfoundation@arizonabbb.org