Since 1987 BBB Serving Northeast Florida & the Southeast Atlantic has been committed to promoting trust in the marketplace . Our dedicated staff served the northeast Florida market exclusively until merging with the southeast Atlantic region in 2009. We now encompass an area of 58 counties, providing assistance to both consumers and businesses alike. We strive to advance the BBB’s Standards of Trust within our community . BBB Serving Northeast Florida & the Southeast Atlantic is an unbiased source of information, offering expert advice that is free of charge and easily accessible.