BBB serving Nebraska, South Dakota, The Kansas Plains and Southwest Iowa hosted its 2nd annual Student Video Contest as a means to advance trust in the marketplace. This contest also provides an opportunity for high school students to gain creative and marketing experience and the chance to win a cash prize for themselves and their schools. All high school students who reside in BBB’s service area could enter the competition sponsored by BBB’s Foundation.
Each individual or team of 2-4 persons created a 1 minute video based on BBB’s slogan: “Start With Trust.”All entries had to reflect this theme. “This contest gives students the opportunity to work with a trusted brand, and acquire practical skills in advertising, audio/video technology, marketing and messaging,” stated BBB President and CEO Jim Hegarty.
Of the 11 videos that BBB received, the combined student marketing efforts generated over 4,000 views on BBB’s YouTube channel. The most watched video was Finding Trust – The Lonely Sow. It was created by students from Dorchester High School, Dorchester, NE. It currently has 1,800 YouTube views. This video is about a sow that is using a variety of online dating sites and having very disappointing results. Then, the “lonely sow” decides to use a BBB Accredited Business to find a dating site she could trust and ends up having a beach-front wedding!
Five hundred dollars is being awarded to the creators of the winning videos and $500 is being donated to the creators’ high school. Also, $250 is being awarded to the creators of the runner-up videos and $250 is being given to their schools.
BBB’s Community Consumer Programming Committee selected the winners from entries from these geographic areas: Metro Omaha/Southwest Iowa, Metro Lincoln/Greater Nebraska, South Dakota and The Kansas Plains. The videos were judged based on how well the students were able to communicate the theme of “Trust,” creativity and the overall production value. And the Winners are:
1st Place: Omaha/SW Iowa
Trust No One – Brooklyn Houser, Caitlyn Van Riper and Max Hayes, Treynor High School, Treynor, IA
1st Place: Lincoln/Greater Nebraska
Finding Trust: The Lonely Sow – Jacee Weber, Brittney Zoubek, Tim Havlat and Ripley Creamek, Dorchester High School, Dorchester, NE
Runner Up: Lincoln/Greater Nebraska
Start With Trust - Tinakea Thomas, Sterling High School, Sterling, NE
Runner Up: South Dakota
Confusing Project - Alexis Ketcham, Baltic High School, Baltic, SD
Runner Up: Kansas Plains
Small Town Trust - Nicholas Kyle and Braylyn Schroder, Norwich High School, Norwich, KS
“BBB is proud of all of these students who put their heart and soul into these entries,” said Hegarty. “It’s clear the students understand the value of trust.”
For a look at all of the videos submitted, go to YouTube.com and search BBB of NE, SD, KS and SW IA. For information on the next competition, please contact BBB at 800-649-6814 #8550.
ABOUT BBB: Better Business Bureau has been assisting U.S consumers and businesses since 1912. It is a private, nonprofit organization dedicated to advancing trust in the marketplace. In 2016, people turned to BBB more than 165 million times for BBB Business Profiles on more than 4.7 million businesses and Charity Reports on 11,000 charities, all available for free at bbb.org. Today, BBB serving Nebraska, South Dakota, The Kansas Plains and Southwest Iowa is supported by approximately 10,000 Accredited Businesses that have voluntarily committed to adhere to BBB’s Standards of Trust.