BBB Guide to Building a Better Business With Trust
Why Some Of The Best Businesses Choose BBB Accreditation
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Benefits of BBB Accreditation
Consumers Trust You
The BBB brand has stood for trust in the marketplace for 100 years. More than 90% of consumers recognize the BBB logo and what it stands for. When they see it attached to your brand, they know you are a business they can trust. A company of any size that carries the internationally recognized BBB Mark of Accreditation inherits the added advantage of over 100 years of trusted goodwill in all forms of commerce.
Get Fresh Leads
Many businesses have seen new business opportunities as a result of their accreditation. It drives consumers to your door through the BBB's online Business Directory, Request-a-Quote program, and other programs, giving you the opportunity to build the type of relationships that translate into repeat buys and word-of-mouth sales.
Get A Competitive Edge
Fewer than 3% of all businesses have the BBB Mark of Accreditation. It will give your business the advantage you need to win a contract or job, or attract consumers to your products.
Become An Industry Leader
Being accredited puts you in an elite group of businesses that have proven to be the best in their industry. It shows other businesses that you are trustworthy and live up to a higher standard of business practice, and gives you opportunities to learn and interact with other great businesses.
Greater Exposure
The BBB also offers many tools to increase your exposure online. Every BBB Accredited Business is listed in the Business Directory and identified with the Accredited Business Seal. These listings include a link to your company's website, a map to your location, business images, videos, and all contact information for your business.
Build A Better Business
The BBB offers workshops, webinars, training, monthly newsletters, and other resources to help businesses excel and be the type of business consumers are after.
Be A Force For Good
BBBs support accredited businesses by establishing a presence in their communities and helping to advance marketplace trust. With BBB Accreditation, you show the world you are committed to being honest and ethical in all business practices.
Get Individualized Support
Your BBB Accredited Business receives personal, ongoing support from a local representative who will assist you with questions, understanding opportunities, and help you get the most from your accreditation.
Network With Other Accredited Businesses
The BBB offers many opportunities and events to connect with other BBB Accredited Businesses in and outside your industry.
Build Better Customer Relationships
BBBs help accredited businesses manage customer concerns before they hit critical level that can include lawsuits, government actions, or negative media attention. Working with the BBB to handle complaints helps accredited businesses save time, money, and credibility. It also assures your customers that their concerns matter and will be addressed.
Attract Quality Talent
Most quality employees want to work for an honest and reputable business who has the support of a trustworthy organization like the Better Business Bureau.
Hear From BBB Accredited Businesses
Advance Electronics
Rob Olinyk, Store Manager; Advance Electronics
Herzing College
Kerry Swanson, President; Herzing College
Entegra Credit Union
Gordon Kirkwood, CEO; Entegra Credit Union
Birchwood Auto Group
Mike Dobush, VP of Operations; Birchwood Auto Group
"BBB Accreditation helps us be the best at what we do. It provides our business with valuable educational programs, training, and networking opportunities with some of the best and the brightest leaders out there. We are proud of our partnership with the BBB."
Scott Mosby
Scott Mosby
President, Mosby Building Arts
"We love the BBB! In 2014, we received $36,000 in business through the BBB's Request-A-Quote Program. The accreditation fee was well worth the investment!"
Robert Hoffman
Robert Hoffman
President, Hoffman Brothers Heating & Air Conditioning
"It takes a long time to build a good reputation and just a short time to lose it."
Dennis Ontaneda
VP of US Sales Operations, Combined Insurance
"My company has an A+ rating. That's value to my customers."
Kenneth Williams
Owner, The Shred Authority
"Even after you sell a product, it's still key to provide customer service."
Cindy Chiappe-Kay
Client Sales Executive,
Deluxe Corporation
"The BBB has helped my business grow."
Roy Spencer
President, Perma Seal
Are you ready to become BBB Accredited?