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Data privacy and customer trust go hand-in-hand. A law recently passed in Oregon that goes into effect later this summer – the Oregon Consumer Privacy Act (OCPA) – is set to impact how some businesses protect customers’ information. Understanding this new law and its influence on your operations will be key to communicating that trust is a priority at your company.
The OCPA outlines the responsibilities of businesses that collect and process personal information about Oregon consumers and gives those consumers rights and control over how their data is used.
Most parts of the OCPA will take effect on July 1, 2024. Provisions regarding nonprofit organizations take effect on July 1, 2025.
The OCPA applies to you if you conduct business in Oregon or provide products or services to Oregon residents and meet one of these thresholds:
Under the OCPA, Oregonians have the right to:
If your business handles or uses personal data from Oregon consumers and meets the criteria outlined above, it should think about taking the following actions to stay in line with the OCPA rules:
Let's work together to protect consumer privacy and maintain trust in the marketplace.
Please note: This article contains general information and should not be construed as legal advice. For legal advice specific to your business, consult a qualified legal professional.