"Here at Linx Legal, the BBB has helped to provide a solution to two things. First and foremost, our accreditation, our rating and our reviews help to set our reputation apart from other companies within the industry. Contrary to what many believe, you can't simply pay for an accreditation. There are accreditation standards that must be met, and these fall in line with what we want to accomplish as a business. Secondly, we get really great leads from the Better Business Bureau. These leads have clearly already seen our reputation, and have chosen us based on that. These leads convert at a much higher rate than anything else."