BBB Cleveland: Age-Friendly Business Criteria

Maintain a clean, clear and easy accessible facility with adequate lighting and low noise levels.

• Are the parking lots, stairs or other exterior walking services free from debris and trip hazards? 
• Is the public entryway easy to access with ease to open, slow close or automatic doors? 
• Is the business lighting adequate for safety and sufficient to read materials? 
• Is there loud music or a lot of background noise in the business? 
• Is the facility designed to maximize safety and accessibility with clearly marked stairs, drops, and change in floor elevation?
• Is there seating inside for customers to rest? 
• Are there clearly marked restrooms available for customers? 
• Are aisles easy for people with wheelchairs & scooters, to navigate? 
• Are you registered in the city of Cleveland? 

Staff is easy to identify and trained to be respectful, patient and accessible.

• Is staff easy to identify? 
• Is staff welcoming and courteous? 
• Did staff offer assistance with shopping – i.e. reach items, loading car, etc.? 

A friendly and engaging environment is provided to customers with assistance at Point of Sale.

• Were you greeted upon entering or during your visit? 
• Where staff engaged and readily available to assist? 
• How do you communicate with your customer?
• How do you adapt your communication for older adults? 

Print and web materials are easy to read with 12 point fonts and good contrast.

• Is the text on print materials easy to read with 12-point font and high-contract color combinations? 
• What material(s) do you send  out or send before a meeting? 
• Is the interior & exterior signage clear and easy to follow? 
• Are senior discounts offered? Special rates or offers? 
• Is the website easy to navigate? 

 ** Please note that at this time we are only accepting applications for business located in the City of Cleveland that have a BBB grade rating of B or higher.**