BBB Reminder for Data Privacy Day

January 27, 2017

BBB Offers Tips for Data Privacy Day 2017 - Protecting your Privacy On-Line

Better Business Bureau is joining with the National Cyber Security Alliance and many other organizations to promote Data Privacy Day 2017, which is themed “Respecting Privacy, Safeguarding Data and Enabling Trust.”

BBB president and CEO Steve Bernas says “Technology is now a large part of most businesses and the lives of consumers. People have become dependent on technology in many facets of our send us reminders, to connect us to our family and friends, and to help in search. We all need to know the basics of how to safeguard our information and to encourage, and help create, a safer and more trusted online space.”

BBB offers these tips and links to help individuals and businesses protect their online information:

Data Privacy Day is an annual reminder that privacy – both our personal consumer information and also business information we collect in everyday business transactions – needs to be protected.

For more information:

Individuals should check out the National Cyber Security Alliance’s Privacy Tips, including special information for teens, parents, older adults, mobile users, and more.

Businesses should check out BBB’s Five Steps to Better Business Cybersecurity (

When online, it’s important to safeguard your data to help avoid scams, fraud, and identity theft. Better Business Bureau and the National Cyber Security Alliance offer the following tips to help secure the privacy of your critical information:

  • Share with care. What you post can last a lifetime, so think about who will see your posts and photos, how they will be perceived, and what information they reveal about you.
  • Own your online presence. Set the privacy and security settings on web services and devices to your comfort level for information sharing. It’s OK to limit how and with whom you share information.
  • Value your personal information. Think of your personal information like money: value and protect it. Be careful what sites you visit and be sure you are on a legitimate site before entering personal information. Be especially wary of communications that implore you to act immediately, offer something that sounds too good to be true, or ask for personal information.
  • Make your passwords long and strong. Use long passwords with a combination of upper and lower case letters, numbers, and symbols. Don’t use the same password for multiple accounts. Keep a paper list of your passwords in a safe place, not on or near your computer.
  • Lock down your login. For your online accounts, use the strongest authentication tools available. Your user names and passwords are not enough; consider two-factor authentication for key accounts like email, banking, and social media.
  • Don’t click on unfamiliar links. Whether at home or at work, don’t click on links from unfamiliar sources or unexpected correspondence. One false click can infect a whole computer… or a whole business.