This Business Is Not BBB Accredited

Home Guard Funding Ltd

Home Guard Funding Ltd

(866) 253-0887

Home Guard Funding Ltd

2623 Elisha Ave
Zion, IL 60099-2607
Fax Numbers
  • (847) 379-5434
  • (847) 379-5434
Additional Phone Numbers
  • (866) 253-0887
Additional Email Addresses
BBB File Opened: 12/12/2006
Business Category
  • Advance Fee Loan Brokers
  • NAICS: Consumer Lending

Products & Services
This company operates as an advance fee lender, allegedly charging consumers advance fees on loans. Charging advance fees on loans, such as insurance, premiums, or collateral, is illegal per the Federal Trade Commission and the Attorney General. The BBB urges consumers to exercise extreme caution when dealing with a lender that requests upfront fees. Some red flags of this fraudulent activity include the company asking for the advance fees to be wired via Western Union or Money Gram to a foreign country such as Canada.

The Bureau would like to advise consumers that Homeguard Funding is not located at the address of 2623 Elisha Ave in Zion, IL which is listed on the company's website. It has been verified that this address belongs to the Law Office of Dorothy J. Mitchell, which has no relationship and/or affiliation with Home Guard Funding Ltd.

This company likewise has no relationship and/or affiliation with Homeguard Funding Ltd of 83 Dawson Manor Blvd in Newmarket, Ontario, Canada. It is not uncommon for advance fee lenders to establish the same or very similar sounding names of already established companies.

**January 2007 update - The BBB has been notifed that advance fee lender Home Guard Funding is currently going by the name Principal Investments.
Alternate Business Names
  • Direct Capital
  • Homeguard Funding Ltd
  • Principal Investments
  • Personal Investments Inc
  • Principal Investments, Ltd.
  • Principle Investments


Out of Business

According to information in BBB files, it appears that this business is no longer in business.

BBB Reason for Ratings

BBB rating is based on 13 factors: Get the details about the factors considered.

Based on BBB files, this business has a BBB Rating of No Rating. The reason is as follows:
This business has no rating because BBB has information indicating it is out of business.

Licensing information is provided in the BBB Business Profiles to inform the public about industries that may require professional licensing, bonding, or registration. Better Business Bureau encourages you to check with the appropriate agency to be certain any requirements are currently being met.
BBB promotes truth in advertising by contacting advertisers whose claims conflict with the BBB Code of Advertising. These claims come to our attention from our internal review of advertising, consumer complaints and competitor challenges. BBB asks advertisers to substantiate their claims, change ads to make offers more clear to consumers, and remove misleading or deceptive statements.
BBB reports on known significant government actions involving the business's marketplace conduct.
BBB reports on a company that is out of business for three years from the date the company closes its doors or ceases to do business.
BBB reports on unauthorized use of the Better Business Bureau's name and/or logo for as long as the business continues to use it in any advertising, or for one year after the business ceases any repeated unauthorized uses.
BBB reports on a business’s bankruptcy as long as the business remains in bankruptcy.
BBB reports when mail sent to the business was returned by the Postal Service.

Home Guard Funding Ltd


Home Guard Funding Ltd

Customer Review Rating:

There are NO reviews for this business.
Be the first to leave a review!
This business has no complaints filed