2017 Torch Award for Marketplace Ethics Recipients

The Council of Better Business Bureaus has established an annual awards program to gain public recognition for businesses that maintain a solid commitment to conducting their business practices in an ethical fashion. The Torch Award is designed to promote not only the importance of ethical business practices, but the willingness and efforts made by outstanding businesses to ensure that the marketplace remains fair and honorable for all consumers.

This award is open to all for-profit businesses that serve retail and wholesale markets in the local BBB service area.  This includes 21 counties in SE TN and NW GA. We also include a Non-Profit/Charity Category for the Torch Award. Organizations and businesses whose primary markets are local, state, or federal governments are not eligible for this award.

The BBB accepts nominations throughout the year for the Torch Award for Marketplace Ethics. This Year we honored Eight Distinguished Companies.  Their nomination was made in recognition of the company leader’s dedication to conducting each aspect of their business in an ethical manner and providing service excellence.

This year we have winners in the following categories based on number of employees; Category I, 1-10 Employees, Category II, 11-49 employees, Category III, 50-250 employees, Category IV, 250+ employees, and Non-Profit/Charity category.


The Winner of the Torch Award for Marketplace Ethics in Category I is Bob's Brick Oven, Rock Spring GA. Accepting for Bob's Brick Oven is owner, Bob Watts.

The owner of this business states in its entry, “Today, I can impact the lives of others. I can lead by example in my business and my community. I seek to inspire people to be better today than they were yesterday; to help them understand that they do not ask for too much in this life, but that they expect too little from it. I run my business and my life with integrity and have made a choice to do things in this life that I enjoy. Quality, creative product, and service excellence in this business are paramount.

The Honorable Mention Winner recognition in Category I is Flywheel Brands, Inc.. Accepting for Flywheel Brands Inc. is Jay Simpson, Owner.

This business leadership established abides and enforces a resolute code of honesty, which serves a universal foundation for the organization’s business practices. Stemming from that philosophy are these creeds: Trust is the Currency of Business; Be genuine in all Business Practices; Know and understand our pricing structure; Listen to the Client to provide the solution they require.                                                     “Today we strongly believe that through ethical and honest business practices, we support the dreams and goals of our clients. And that same dedication applies to our community through support to nonprofit organizations and environmentally conscious practices.

Winner for Category II is Enviroguard Pest Solutions, Inc. Accepting for Enviroguard Pest Solutions, Inc. is Lee Tubbs, Owner.

This business leader states; “My personal code of ethics is to always put customer first and treat them with respect and fairness in all business transactions. Ethics are the core of my company and a customer focus engages employees and increases their commitment and loyalty, while encouraging ethical decision making in all encounters”.  Our ethical policies serve to protect and offer our customer the best possible service with ethics at the forefront.  Our company promotes a profession working environment that values respect, fairness and integrity. As a representative, employees will act with honesty, integrity and openness in a professional manner.

The Honorable Mention Winner in Category II is Wilkerson Tile Accepting for Wilkerson Tile is Richard Wilkerson, Owner.

Management states: This leader’s personal code of ethics and foundation for his business is doing a job the right way with the best materials, even if that means smaller profit margins. First priority is being transparent, honest, thorough, respectful and fair to all customers, employees and subcontractors.  Openly communicate the expectations of the job and that will ensure that everyone is accountable. This business owner believes that leading by example daily shows employees the importance of core values. 

Winner for Marketplace Ethics in Category III is Wilkins Research Services, LLC, Accepting for Wilkins Research Services, LLC are Lisa and Lynn Wilkins, Co-Owners.

Management states:  “The successful operation and reputation of this company is built upon the principals of fair dealing and ethical conduct of our employees. Our reputation for integrity and excellence requires careful observance of the spirit and letter of all applicable laws and regulations, as well as a scrupulous regard for the highest standards of conduct and personal integrity. Our continued success is dependent upon our customers trust, and we are dedicated to preserving that trust. Our primary mission is to provide quality data to our valuable customers in a timely fashion for a reasonable expense. We recognize that we are only as successful as our customers.

Winner for Marketplace Ethics in Category IV is Miller Industries. Accepting for Miller Industries is Will Miller, President. 

This business operates under a defined “Code of Business Conduct and Ethics”. Under Business Relationships; the Company seeks to outperform its competition fairly and honestly. The Company seeks competitive advantages through superior performances, not unethical or illegal business practices. One must endeavor to deal fairly with the Company’s customers, end users, suppliers, competitors. Employees must not take advantage of them through manipulation, concealment, abuse of privileged information, misrepresentation of material facts, or any unfair dealing practice. In its Mission Statement; This Company is the global leader in towing and recovery equipment. We are committed to manufacturing and servicing the highest quality and most innovative products, and creating superior value for our end-users, distributors, supplier, employees and shareholders”.

The Winner of the Non Profit Category is Community Foundation of Greater Chattanooga.  Accepting for Community Foundation of Greater Chattanooga is Shay Spurgin, Executive Assistant.

This nonprofit has always centered itself as a trusted organization, always striving to make sure that it is ethical and fair in its decision making. The mission of the organization is to encourage giving and inspire action to improve lives in the Chattanooga area”. Community foundations are unique. They make it possible for each and every citizen or resident to affect the greater good of a city or region. The foundation gives individuals and businesses the chance to come together, combining their giving, creating a large and powerful pool of assets that work to improve all aspects of the community. The result is a stronger, greater place to live and work.

The Honorable Mention in the Non Profit Category is Alexian Brothers Senior Ministries. Accepting for Alexian Brothers Senior Ministries is Melissa Brown, Executive Director.

This organization is committed daily with the goal to help someone live a better life. Following these principals; 1) promote the dignity of all, care for persons who are poor, and contribute to the good of the community. 2) Respect the sacredness of human life from the moment of conception to death. 3) Provide compassionate care and relief of pain and suffering for the dying. 4) Treat our patients with respect, trust, honesty, and confidentiality.