FRESNO, Calif. - Father’s Day is coming up fast this year —Sunday, June 18th to be exact—so expect to see shoppers out in full force trying to find the best deals on a gift for dad.
According to the National Retail Federation’s annual survey conducted by Prosper Insights & Analytics, 2017 is expected to be the highest yet in terms of spending.
Father’s Day shoppers are expected to spend an average of $134.75, which will put the total spending at $15.5 billion. This is set to be the biggest year yet for spending in the survey’s 15-year history, breaking last year’s previous record of $14.3 billion.
Better Business Bureau Serving Central California & Inland Empire Counties recommend the following tips when shopping for dad this year.
Dinner or brunch
According to the NRF, an estimated $3.3 billion (given by 48 percent) is set to be spent on a special outing such as dinner or brunch. Treat dad to one of our accredited restaurants on his special day, and be sure to call days in advance to make a reservation. Also, avoid unfortunate mishaps the day of by calling the restaurant the night before to guarantee your reservation is still there.
Gift cards are always a popular gift, and this year is no different. An estimated $2.2 billion (given by 42.6 percent) is set to be spent on gift cards/gift certificates this year, up from just under $2 billion in 2016.
When shopping for a gift card for dad, be sure read the terms and conditions of the gift card, properly examine the gift card for signs of it being tampered with, try to grab a gift card near the register instead of on an open rack, and keep your receipt as long as money is stored on it. This will prevent scammers from getting ahold of the gift card once you store money on it, and using your hard earned money to purchase gifts for themselves.
Electronics/computer related accessories
Dads love their computer gadgets and electronics, and consumers continue to take notice. Spending this year will be at $1.8 billion (given by 21.2 percent), which barely surpasses last year’s spending of $1.7 billion.
When purchasing electronics or any computer related accessories, be sure to leave the product in its original packaging, and obtain a receipt with the return policy clearly listed. Many retailers require electronics to still be in its original packaging in order to process a return or exchange.
Also, depending on the electronic you purchase, you may have to pay a restocking fee upon return. Be sure to ask for those details prior to making your purchase.
Before you head out to get dad a cool computer accessory or electronic device, check the company out with BBB first.
Ask for recommendations
Still not sure what to get dad for Father’s Day? Ask friends and family for recommendations of places to shop and ideas on things to buy. Also, check with BBB first and shop with our Accredited Businesses. You can view their business profile pages and read what past customers had to say about them.
Check the shipping policy
When ordering online, many retailers have certain cut off dates for specific shipping speeds. Their website may say something like 12 hours left for economy shipping with guaranteed delivery by Friday, June 16th. If you wait until the last minute, expect to pay extra for rush or even overnight shipping. Be sure to read the fine print before placing your order, or else dad’s gift may not arrive in time.
Obtain a receipt or contract
When shopping for dad, be sure to obtain a receipt or some sort of contract stating the specifics of your order, the guaranteed delivery date, and anything else verbally agreed upon. Also, be sure the receipt or contract states what the return policy is.
Online shopping is always a popular option, as you can purchase a gift for dad in the convenience of your own home. According to the NRF, 33.7 percent of shoppers plan to do so online. While shopping online can be a great idea, know how to protect yourself from cyber thieves.
When shopping from an online website the first step is to make sure the URL starts with “https” and includes a lock symbol. The S in “https” stands for secure, that way you know your information is being protected.
Be sure to use your credit card instead of your debit card, as credit cards not only provide additional protection, but it’s also easier to dispute a fraudulent charge.
ABOUT BBB: For more than 100 years, Better Business Bureau has been helping people find businesses, brands and charities they can trust. In 2016, people turned to BBB more than 167 million times for BBB Business Profiles on more than 5.2 million businesses and Charity Reports on 11,000 charities, all available for free at bbb.org. There are local, independent BBBs across the United States, Canada and Mexico, including BBB Serving Central California & Inland Empire Counties which was founded in 1950 and serves Fresno, Inyo, Kern, Kings, Madera, Mariposa, Merced, Mono, Tulare, Riverside and San Bernardino Counties.