An online presence is now an expected part of doing business, even for small businesses and sole proprietors. If your customers can’t find you online, chances are they won’t find you at all.
If your business is ready to set up a website or revamp the one you have, you may need help. BBB offers the following tips when searching for Web design services:
Function of Your Website. Think about your business and determine whether your website needs a specialized design or if a simple template will do the job. Important considerations are if your website will function as an online store or if it is to market your business and your brand.
Do Your Research. Get names of Web design companies by searching the business directory at bbb.org as well as by asking coworkers and other professionals for recommendations. And then check out the businesses at bbb.org to find out how long they’ve been in business, if there’s a history of complaints and to read reviews.
Check Out Portfolios. Explore websites of each Web designer you’re considering to see not only how well they designed their own website, but those of other clients. Do the websites convey proper messaging? Are they user-friendly? Do they incorporate the latest online marketing tools and trends?
Request References. Request a list of references from the website design business and ask to contact previous customers. Ask the references if they were completely satisfied with the services provided. Was the designer quick to fix any bugs? Did they respond quickly to questions or concerns? Were they pleasant to work with? Would they use them again?
Understand Costs. When working with a budget, especially a limited budget, it’s important to get the best value for your money and to make sure you’re comparing apples to apple. Does the company maintain and update the website as needed? Or will you be responsible for that?
Start With Trust. For more small business tips, visit wynco.bbb.org.