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BBB Business Review

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BBB Accredited Business since

Grand Appliance & TV

Additional Locations

Phone: (262) 796-1810 Fax: (847) 746-6015 17800 W Bluemound Rd, Brookfield, WI 53045

BBB Business Reviews may not be reproduced for sales or promotional purposes.


This company offers new and used household appliances sales and services.

BBB Accreditation

A BBB Accredited Business since

BBB has determined that Grand Appliance & TV meets BBB accreditation standards, which include a commitment to make a good faith effort to resolve any consumer complaints. BBB Accredited Businesses pay a fee for accreditation review/monitoring and for support of BBB services to the public.

BBB accreditation does not mean that the business' products or services have been evaluated or endorsed by BBB, or that BBB has made a determination as to the business' product quality or competency in performing services.

Reason for Rating

BBB rating is based on 13 factors. Get the details about the factors considered.

Factors that lowered the rating for Grand Appliance & TV include:

  • 11 complaint(s) filed against business

Factors that raised the rating for Grand Appliance & TV include:

  • Length of time business has been operating
  • Response to 11 complaint(s) filed against business
  • Resolution of complaint(s) filed against business

Customer Complaints Summary Read complaint details

11 complaints closed with BBB in last 3 years | 5 closed in last 12 months
Complaint Type Total Closed Complaints
Advertising/Sales Issues 0
Billing/Collection Issues 1
Delivery Issues 1
Guarantee/Warranty Issues 0
Problems with Product/Service 9
Total Closed Complaints 11

Customer Reviews Summary Read customer reviews

3 Customer Reviews on Grand Appliance & TV
Customer Experience Total Customer Reviews
Positive Experience 0
Neutral Experience 0
Negative Experience 3
Total Customer Reviews 3

Additional Information

BBB file opened: July 27, 2005 Business started: 01/01/1930 in WI Business started locally: 01/01/1930 Business incorporated 02/26/2012 in IL
Type of Entity


Business Management
Mr. Eric Breese, Owner Mr. Chris Larsen, Customer Service Manager Mark Reckling, President
Contact Information
Principal: Mr. Eric Breese, Owner
Customer Contact: Mr. Chris Larsen, Customer Service Manager
Business Category

Appliances - Major - Dealers Appliances - Small - Dealers Washers Household Appliance Stores (NAICS: 443141)

Alternate Business Names
Grand Appliance Grand Appliance Company Grand Appliance, Inc

Customer Review Rating plus BBB Rating Summary

Grand Appliance & TV has received 3.01 out of 5 stars based on 3 Customer Reviews and a BBB Rating of B+.

BBB Customer Review Rating plus BBB Rating Overview

BBB Customer Review Rating plus BBB Rating Overview

BBB Customer Reviews Rating represents the customers opinions of the business. The Customer Review Rating is based on the number of positive, neutral and negative customer reviews posted that are calculated to produce a score.

Customer Review Experience Value
Positive Review 5 points per review
Neutral Review 3 points per review
Negative Review 1 point per review

BBB letter grades represent the BBB's opinion of the business. The BBB grade is based on BBB file information about the business. In some cases, a business' grade may be lowered if the BBB does not have sufficient information about the business despite BBB requests for that information from the business.

BBB Letter Grade Scale

BBB Rating Value
A+ 5
A 4.66
A- 4.33
B+ 4
B 3.66
B- 3.33
C+ 3
C 2.66
C- 2.33
D+ 2
D 1.66
D- 1.33
F 1
NR -----
Star Rating scale

  Average Score
5 stars 5.00
4.5 stars 4.50-4.99
4 stars 4.00-4.49
3.5 stars 3.50-3.99
3 stars 3.00-3.49
2.5 stars 2.50-2.99
2 stars 2.00-2.49
1.5 stars 1.50-1.99
1 star 0-1.49

BBB Customer Review Rating plus BBB Rating is not a guarantee of a business' reliability or performance, and BBB recommends that consumers consider a business' BBB Rating and Customer Review Rating in addition to all other available information about the business. If the BBB Rating is NR then only Customer Reviews are used for the Star Rating.