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Find a Location

Bergstrom Victory Lane imports (Hyundai-Mazda-Mitsubishi-Nissan-Audi-VW) has 2 locations, listed below.

*This company may be headquartered in or have additional locations in another country. Please click on the country abbreviation in the search box below to change to a different country location.

    Country
    Please enter a valid location.

    Business ProfileforBergstrom Victory Lane imports (Hyundai-Mazda-Mitsubishi-Nissan-Audi-VW)

    New Car Dealers
    Multi Location Business
    BBB accredited business

    At-a-glance

    Customer Reviews

    1/5stars

    Average of 2 Customer Reviews

    Customer Complaints

    7 complaints closed in last 3 years

    3 complaints closed in last 12 months

    BBB Rating & Accreditation

    Accredited Since: 6/3/2009

    Years in Business: 50

    Customer Reviews are not used in the calculation of BBB Rating

    Overview of BBB Rating

    Overview

    This company offers states it automotive sales and service.

    Business Details

    This is a multi-location business.

    Find a Location

    Bergstrom Victory Lane imports (Hyundai-Mazda-Mitsubishi-Nissan-Audi-VW) has 2 locations, listed below.

    *This company may be headquartered in or have additional locations in another country. Please click on the country abbreviation in the search box below to change to a different country location.

      Country
      Please enter a valid location.
      Location of This Business
      3023 N Victory Ln, Appleton, WI 54913-7958
      BBB File Opened:
      6/3/2009
      Years in Business:
      50
      Business Started:
      5/3/1974
      Business Started Locally:
      5/3/1974
      Business Incorporated:
      2/19/2009
      Accredited Since:
      6/3/2009
      Type of Entity:
      Corporation
      Alternate Business Name
      • Bergstrom Volkswagen of Appleton
      • Victory Lane Imports, Inc.
      • Appleton Audi
      • Appleton Volkswagen
      • Bergstrom Nissan of Appleton
      • Bergstrom Mazda
      • Bergstrom Mitsubishi
      • Bergstrom Hyundai
      Business Management
      • John F. Bergstrom, CEO
      • John J. Hogerty II, Executive Vice President
      • Robin Auth, General Manager
      • Tim Bergstrom, President & COO
      • Brad Willis, General Manager
      Contact Information

      Principal

      • John F. Bergstrom, CEO
      • Tim Bergstrom, President & COO

      Customer Contact

      • John F. Bergstrom, CEO
      • John J. Hogerty II, Executive Vice President
      • Tim Bergstrom, President & COO
      • Brad Willis, General Manager
      Additional Contact Information

      Fax Numbers

      • (920) 749-3252
        Primary Fax

      Phone Numbers

      Email Addresses

      Industry Tip

      BBB Tip: Buying a new car

      Customer Complaints

      7 Customer Complaints

      Need to file a complaint? BBB is here to help. We'll guide you through the process. How BBB Processes Complaints and Reviews

      File a Complaint

      Most Recent Customer Complaint

      08/11/2023

      Complaint Type:
      Sales and Advertising Issues
      Status:
      Resolved
      On 8/1/23, my 2017 Mazda 6 Grand Touring was brought in due to no power steering, all the lights on the dash and the speedometer not working. Bergstrom took the time to diagnose the problem but did not come up with a solution nor the cause that started all of this. There resolution was "It could of been struck by lightening. It could be due to exposure from the right front headlight, although we see no water damage." They also stated "It will cost thousands and thousands of dollars" I had decided that I would take it home as I did not have "Thousands and thousands" of dollars to give them. Upon arrival of pick up, the driver power seat was not plugged in. We had informed the manager but we were not going to sit and wait to have it plugged back in, as it should of been done after they put the vehicle back together. After a hour drive home, we opened to the hood to notice that the battery was also not properly plugged back in. Causing warning lights to come on the dash and my battery to go bad. After a few days of going over the car, we had noticed 4 more things were not plugged back in under the steering wheel. When the vehicle was put back together, these should of been plugged back in. I had called and informed the Service Advisor. She said she would speak to the tech and get back to me. She followed up with a email stating "The manager came back with the tech to plug it back in but your dad was gone. You can bring it back and we can plug it back in" She never once apologized. A few days later, I called to speak with the service manager. The service manager was far from helpful. He said that we can bring the vehicle back in to have it all plugged in. That was far from the point. We had fixed that already. He said he would speak with the tech and call back. It has been 5 days with no call back. He also never apologized. Fast forward a week and a half and we found 2 fuses that were never put back in my car that they had taken out. I paid $700 for a incomplete job.
      Read More

      Customer Reviews

      2 Customer Reviews

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      How BBB Processes Complaints and Reviews

      Start a Review

      Most Recent Customer Review

      Andrea W

      1 star

      11/22/2023

      If I could give no stars I would. This is the 2nd time I had horrible service. This time they didnt replace a lugnut key when they worked on my so I couldnt get my tire off when I needed brake pads ASAP. This caused a huge problem because it was the day before Thanksgiving. I called and the guy told me I cant help you. What do you mean I cant help you? This is beyond not okay. I would never ever ever buy another vehicle or get my car worked on there again.

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